K3 |
96% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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| Description | AppsFlyer is an attribution platform that allows marketers and advertisers to manage, measure, and analyze which campaigns drive results. With its accurate data and customer-centric approach, it’s the number one choice of leading brands. It promises deep integrations with every media source including marketing platforms such as Google, Twitter, and Facebook. The pre-configured postbacks send all the right engagement data to partners, thus helping users to build advanced audience campaigns. With the real-time TV attribution feature, users can measure the impact of TV campaigns and can also streamline efforts by using deep integrations with WyWym TvTvm Adalyser, Shazam, and TvTy. The overview dashboard is designed in a way so that it can help marketers to make strategic decisions about their mobile marketing performance. Users can protect their business from mobile ad fraud with enterprise-grade protection. The platform’s deep linking technology helps brands to create the best experience across every digital touchpoint with its email, social, SMS, referrals, and web-to-app features. Read more | Kochava software is a Unified Audience Platform used to gain insights with data-driven marketing across connected devices. Monitor the business workflows with user retention & LTV with dynamic audience activation, predictive churn modeling, and push notifications. Engage your customers with deep linking and the Mobile App Attribution tool used to measure the performance of campaigns. Collaborate with your team to automate tasks in minutes. Marketers, Small and Medium companies make use of the software. Read more |
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| SW Score & Breakdown |
96% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
| Total Features |
6 Features
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6 Features
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| Common Features for All |
A/B Testing
Cohort Analysis
Event Tracking
Funnel Analysis
Push Notifications
Retention Tracking
Revenue Tracking
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A/B Testing
Cohort Analysis
Event Tracking
Funnel Analysis
Push Notifications
Retention Tracking
Revenue Tracking
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| User Sentiments |
Accurate Attribution, Extensive Integrations, Comprehensive Reporting, Effective Fraud Prevention High Pricing, Complex User Interface, Technical Support Issues, Limited Data Export |
Excellent Customer Service, Robust Mobile Attribution, Easy to Use Interface, Extensive Integrations Convoluted Setup Process, OutDated User Interface, Inconsistent Data Accuracy, Limited Reporting Functionality |
| Review Summary |
Users appreciate AppsFlyer's robust set of features, including its attribution capabilities, fraud protection, and ability to track ROI. They also praise its user-friendly interface, comprehensive reporting options, and excellent customer support. However, some users have reported occasional technical glitches and a somewhat steep learning curve. Overall, AppsFlyer is a reliable and feature-rich platform for tracking and analyzing marketing campaigns, particularly for mobile apps. |
Overall, reviewers acknowledge Kochava's robust measurement and attribution capabilities, praising its accurate data and customizable dashboards. They also appreciate the user-friendly interface and the quick implementation process. However, some users express concerns regarding the pricing structure, finding it relatively expensive compared to competitors. Additionally, a few reviewers mention occasional glitches and bugs, suggesting the need for improved stability and reliability. |
| Read All User Reviews | Read All User Reviews |
AI-Generated from the text of User Reviews
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Pricing Plans
Monthly Plans
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Zero Free Growth Others Enterprise Custom |
Free Free Enterprise $100.00 $100.00 per month |
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View Detailed Pricing
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View Detailed Pricing
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| Screenshots |
+ 7 More
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| Company Details | Located in: San Francisco, CA | Located in: Sandpoint, Idaho |
| Contact Details |
(415) 636-9430 https://www.appsflyer.com/ |
+1 855-562-4282 https://www.kochava.com/ |
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