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About Datorama

Deep Dive with Clara AI

Datorama is a dashboard software that is based-on the cloud, so it is quite easy to access it from any location at anytime. The software can gather vital data from multiple sources and display it to the users at one place. It comes with visual analytics, calculation functionality, key performance indicators etc. Users can easily access the files they want with the help of advance widgets, available with this dashboard software. Datorama features both public dashboard and private dashboard, which enables you to monitor other people’s access to the dashboard information. Datorama comes equipped with other features as well, like data visualization, business intelligence and big data features.

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Screenshots & Videos

Beauty
Sample campaign pacing dashboard using the MCC
Video Thumbnail

Pricing

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    100%
  • Reviews
    60%
  • Momentum
    65%
  • Popularity
    64%

Platforms Supported

  • Browser Based (Cloud)
  • Mobile App (Android, iOS)

Organization Types Supported

  • All (Small, Medium, Large)

API Support

  • NA

Modes of Support

  • Business Hours, Online

Datorama Awards

Datorama Features

Marketing Analytics Features

  • Features: The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    100%

Marketing Mix Modeling

Leverages statistical analysis to maximize channel spending efficiency

Cross Device Tracking

Tracks user journeys seamlessly across desktop, mobile, and apps.

BI Tools Integration

Seamlessly integrates with Business intelligence tools like Tableau, Looker, and Power BI.

Social Listening

Monitors brand mentions and analyzes sentiment across social media platforms.

Campaign Performance Tracking

Tracks and evaluates performance across multiple channels and campaigns, including email, advertising, social media, and SEO.

Attribution

Track and allocate credit to touchpoints throughout the conversion journey.

AI-Powered Insights

Leverages machine learning to uncover hidden connections, anomalies, trends, and growth opportunities

Predictive Analytics

Advanced analytics for predicting outcomes based on performance and historical data.

KPI Monitoring

It helps to measure the success rate of an individual or organization is at reaching the strategic objectives

Data Source

Import customer data from several sales and marketing channels

Conversion Tracking

Enables user to track customer conversion rate

Segmentation

Groups and segregates audiences based on defined criteria

Interactive Dashboard

It provides easy visualization of data

Ad hoc Reports

Creates impromptu reports as and when the occasion requires

Collaboration

Helps you safely share data with only those who matter and enhances your teamwork

Spend Analysis

Connects spending data to outcomes to evaluate efficiency effectively.
Datorama Pricing

Free Trial

Available

Pricing Options

Premium Plans ( Quotation Based )

Disclaimer: The pricing details were last updated on 14/10/2021 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Learn more about Datorama Pricing

Datorama Alternatives

View All Datorama Alternatives

Datorama Reviews

User Sentiments

Extensive Integrations, Customizable Dashboards, Data Visualization, Automated Reporting

Complex Setup, Slow Platform Performance, Limited Data Manipulation, Steep Learning Curve

Do You Use Datorama?

Write a Review

Review Summary

Overall, users praise Datorama's user-friendly interface, customizable dashboards, and ability to integrate and analyze data from multiple sources. They appreciate its strong reporting and visualization capabilities, which help them gain insights and make data-driven decisions. Many users also commend Datorama's customer support, finding them responsive and helpful. However, some reviewers express concerns about the complexity of the platform, occasional bugs, and limitations in handling large datasets. Additionally, a few users mention the need for improved training and documentation to fully utilize the software's potential.

Pros

  • Intuitive user interface and easy onboarding process.
  • Robust data visualization capabilities with customizable dashboards.
  • Powerful AIdriven insights and recommendations for datadriven decisionmaking.
  • Seamless integration with various marketing platforms and data sources.

Cons

  • Limited reporting capabilities for advanced data analysis and customization.
  • Occasional performance issues and data latency, impacting realtime analysis.
  • Relatively higher pricing compared to some competitors.
  • Limited customer support availability outside business hours.

Datorama Reviews

AI-Generated from the text of User Reviews

Videos on Datorama

Datorama Screenshots

Datorama FAQs

What is Datorama used for?

Datorama is Marketing Analytics Software. Datorama offers the following functionalities:

  • Marketing Mix Modeling
  • Cross Device Tracking
  • BI Tools Integration
  • Social Listening
  • Campaign Performance Tracking
  • Attribution
  • AI-Powered Insights
  • Predictive Analytics
  • KPI Monitoring
  • Data Source
  • Conversion Tracking
  • Segmentation
  • Interactive Dashboard
  • Ad hoc Reports
  • Collaboration

Learn more about Datorama features.

What are the top alternatives for Datorama?

Does Datorama provide API?

No, Datorama does not provide API.

Datorama Contact

Vendor Details

New York, New York

Contact Details

212-634-8068

https://datorama.com/

Social Media Handles

Customers

Pernod Ricard
Pepsi
Unilever

Disclaimer

This research is curated from diverse authoritative sources; feel free to share your feedback at [email protected]

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