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Plausible Analytics logo

Plausible Analytics

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96% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Google Analytics logo
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98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Matomo logo
Web Analytics Software

3.9 281 user ratings

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85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

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Overview

Description Google Analytics is the most popularly used web analytics tool for tracking and comparing website’s traffic and conversion rate of campaigns, and is free of cost. Google Analytics analysis can identify websites performing poorly with various techniques such as Funnel visualization, referrers (where visitors came from), how long they stayed on the website and their geographical position. It also provides more advanced features including Custom Visitor segmentation. Google Analytics' Cohort analysis feature also helps to understand the behaviour of component groups of users apart from your user population, which is beneficial for successful implementation of a marketing strategy. Read more It is an open source analytics software with privacy protection and user-centric insights. It can be installed on your server at free of cost. It provides real time updates about the details of your website visitors. Matoma has a customizable dashboard which allows you to create your own dashboard with widget configuration. It has goal conversion tracking using which you can track your progress to reach business objectives. In addition, it has event tracking feature to identify and measure interaction by the users in your website. Moreover, the software has A/B testing platform using which you can experiment and optimize your website campaigns by running A/B tests. Read more Fathom Analytics is a great solution for websites as it offers statistics without storing or tracking the users' personal data. The software can keenly observe a website's performance and gather strength and data insights. It comprises privacy compliant and GDPR that enhances the users in an SEO search. Fathom Analytics is an ideal software for accountants, franchise groups, small business owners, and advisory. It is significantly useful as it offers creative and compelling business reports and analytics, making the business insights easy. Fathom Analytics makes the user's jobs simple by quickly showing the useful details and other things the user needs on a single dashboard so users can make fast decisions. Because of the revolutionized website analytic feature, there is no way to ignore this easy-to-use website. It respects privacy and profusely acquires valuable insights without spying on anyone's personal details in just a few steps. Moreover, it offers exclusive support to keep things running. Fathom analytics offers everything users need on a single screen with four levels of the pricing subscription plan. Read more
Pricing Options
  • Free Trial Not Available
  • Offers Free-forever and Custom plan.
  • Free Trial Not Available
  • Free Trial Available
  • Starts at $14.0.
SW Score & Breakdown

96% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    98%
  • Reviews
    73%
  • Momentum
    64%
  • Popularity
    94%

98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    100%
  • Reviews
    86%
  • Momentum
    73%
  • Popularity
    85%

85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    85%
  • Reviews
    60%
  • Momentum
    71%
  • Popularity
    77%
SaaSworthy Awards # 2 Most Worthy # 1 Fastest Growing # 1 Most Worthy # 4 Fastest Growing # 3 Fastest Growing

Features

Total Features
9 Features
10 Features
6 Features
Common Features for All
    Alert Notifications Alerts the user when predefined criteria is met
    Campaign Management Allows a user to analyze and track marketing campaigns across multichannel efforts
    Conversion Tracking Enables user to track customer conversion rate
    Event Tracking Identifies the important events happening in your application
    Goal Tracking Allows to track progress to reach business objectives
    Heatmaps Heatmaps show where users have clicked on a page
    Multiple Site Management Helps to analyze and track more than one websites
    Report Generation Gathers data and generates reports as PDF file.
    Time on site Tracking Tracks the time that a visitor spends on your website
    User Interaction Tracking Identifies and tracks the visitors interaction on your websites
  • + 6 More - Show Less
    • Alert Notifications Alerts the user when predefined criteria is met
      Campaign Management Allows a user to analyze and track marketing campaigns across multichannel efforts
      Conversion Tracking Enables user to track customer conversion rate
      Event Tracking Identifies the important events happening in your application
      Goal Tracking Allows to track progress to reach business objectives
      Heatmaps Heatmaps show where users have clicked on a page
      Multiple Site Management Helps to analyze and track more than one websites
      Report Generation Gathers data and generates reports as PDF file.
      Time on site Tracking Tracks the time that a visitor spends on your website
      User Interaction Tracking Identifies and tracks the visitors interaction on your websites
  • + 7 More - Show Less
    • Alert Notifications Alerts the user when predefined criteria is met
      Campaign Management Allows a user to analyze and track marketing campaigns across multichannel efforts
      Conversion Tracking Enables user to track customer conversion rate
      Event Tracking Identifies the important events happening in your application
      Goal Tracking Allows to track progress to reach business objectives
      Heatmaps Heatmaps show where users have clicked on a page
      Multiple Site Management Helps to analyze and track more than one websites
      Report Generation Gathers data and generates reports as PDF file.
      Time on site Tracking Tracks the time that a visitor spends on your website
      User Interaction Tracking Identifies and tracks the visitors interaction on your websites
  • + 3 More - Show Less
  • Technical Details

    Organization Types Supported
    • Individuals
    • Freelancers
    • Large Enterprises
    • Medium Business
    • Small Business
    • Individuals
    • Freelancers
    • Large Enterprises
    • Medium Business
    • Small Business
    • Individuals
    • Freelancers
    • Large Enterprises
    • Medium Business
    • Small Business
    Platforms Supported
    • SaaS/Web/Cloud
    • Mobile - Android
    • Mobile - iOS
    • SaaS/Web/Cloud
    • Mobile - Android
    • Mobile - iOS
    • SaaS/Web/Cloud
    • Mobile - Android
    • Mobile - iOS
    Modes of Support
    • Online
    • Online
    • Online
    API Support
    • Available
    • Available
    • NA

    Reviews & Ratings

    User Rating
    Not Available
    3.9/5 281 user ratings
    Not Available
    Rating Distribution
    Not Available
    • Excellent

      21.7%
    • Very Good

      58.7%
    • Average

      14.6%
    • Poor

      0%
    • Terrible

      5%
    Not Available
    User Sentiments

      Comprehensive Reporting, Ease of Use, In-depth Data Analysis, Extensive Integrations

      Steep Learning Curve, GA4 Transition Issues, Limited Realtime Data, Data Sampling Issues

      Data Ownership and Privacy, Open Source Flexibility, Easy Installation and Setup, Comprehensive Analytics and Reporting

      Resource Intensive, Limited Plugin Functionality, Subpar User Interface/Experience, Inconsistent API and Data Accuracy

      Not Available
    Review Summary

    Google Analytics is praised for its comprehensive data collection capabilities, ease of use, and seamless integration with other Google products. Users appreciate the platform's ability to track website traffic, user behavior, conversions, and demographics. They find the real-time reporting feature particularly valuable for making informed decisions and optimizing marketing strategies. Although some users find the learning curve steep, they acknowledge Google Analytics' free version offers exceptional value for small businesses.

    Users appreciate the platform's open-source nature, customization options, and the ability to self-host. It is praised for its detailed reporting and analytics capabilities, allowing users to track website traffic, user behavior, and conversion rates. Additionally, users find the interface user-friendly and easy to navigate. However, some users mention occasional bugs and limitations in certain features, and the learning curve for advanced functionalities can be steep. Overall, users find the platform valuable for website analytics and appreciate its flexibility and customization options.

    Not Available
      Read All User Reviews

    AI-Generated from the text of User Reviews

    Pricing

    Pricing Options
    • Free Trial Not Available
    • Offers Free-forever and Custom plan.
    • Free Trial Not Available
    • Free Trial Available
    • Starts at $14.0.
    Pricing Plans
    Monthly Plans Annual Plans

    Google Analytics Free

    Google Analytics 360 Custom

    On-Premise Others

    Cloud Others

    Standard $14.00 $14.00 per month

    Business $24.00 $24.00 per month

    Enterprise $34.00 $34.00 per month

     
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    Screenshots & Videos

    Screenshots Not Available Heatmaps screenshot
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    Current  visitor
    + 1 More
    Videos Video Thumbnail
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    Vendor information

    Company Details Located in: Mountain View, California Located in: Wellington, New Zealand Founded in: 2007 Located in: Victoria, Canada Founded in: 2019
    Contact Details

    +1 650-253-0000

    https://marketingplatform.google.com/about/analytics/

    Not available

    https://matomo.org/

    Not available

    https://usefathom.com/

    Social Media Handles

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