Home/Compare/Matomo vs Mixpanel
Updated on: July 9, 2020

Matomo vs Mixpanel

92% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
Matomo
(143 Ratings)
92% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
Mixpanel
(329 Ratings)
Visit Website Visit Website
ADD PRODUCT
92% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
Remove
Matomo
(143 Ratings)
92% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
Remove
Mixpanel
(329 Ratings)
Visit Website Visit Website

Overview

Summary

It is an open source analytics software with privacy protection and user-centric insights. It can be installed on your server at free of cost. It provides real time updates about the details of your website visitors. Matoma has a customizable dashboard which allows you to create your own dashboard with widget configuration. It has goal conversion tracking using which you can track your progress to reach business objectives. In addition, it has event tracking feature to identify and measure interaction by the users in your website. Moreover, the software has A/B testing platform using which you can experiment and optimize your website campaigns by running A/B tests. ..read more

An effective web analytics platform with all essential features to easily understand every users journey in your website. It has engagement feature to measure the actions taken by the visitors in your application. It also has machine learning which stops data mining and act on insights instantly. In addition, it has funnel feature that helps you to identify where and why you losing your customers. Using this platform, you can unify all your data sources and can easily discover your visitor behaviours. It allows you to send push notifications to your customer in order to increase customer engagement and revenue. ..read more

Features

Alert Notifications

Campaign Management

Conversion Tracking

Event Tracking

Goal Tracking

Heatmaps

Multiple Site Management

Report Generation

Time on site Tracking

User Interaction Tracking

TECHNICAL DETAILS

Access Monitoring

24/7 (Live rep)

Business Hours

Online

Contact Number/Address

Wellington, New Zealand

San Francisco, CA

API

N/A

Deployment

SaaS/Web/Cloud

Mobile - Android

Mobile - iOS

Mobile - Windows

Mobile - BlackBerry

Installed - Windows

Installed - Mac

Customers

Individuals

Freelancers

Large Enterprises

Medium Business

Small Business

Pricing

Pricing Model

Free Trial

Freemium

One-time license

Open-source

Subscription

Quotation Based

Plans

Essential
$19 /Month

For Monthly Traffic : 50000 Page Views

Essential Analytics package

Features

  • 5 Websites
  • 5 Team Members
  • 6 Months Data Retention
  • Additional 5000 pageviews for $19
  • Easy to set up
  • Email Support
  • Segments : 10
  • Goal : 25
  • Custom Dimensions : 10
  • No data sampling
  • GDPR Manager
  • API access
  • Standard reports
  • Activity Log
  • WooCommerce Analytics
  • Search Engine Keywords Performance
  • Funnels
  • Users Flows
  • White Label : Custom Logo
  • Fully customisable and extensible : Partially

All the Plans Includes these Features

  • eCommerce Tracking
  • Event Tracking
  • Content Tracking
  • Campaign Tracking
  • User Tracking
  • Site Search
  • Real-Time
  • Customisable Dashboard
  • Segmentation
  • Row Evolution
  • Transitions
  • Overlay
  • Privacy Options
  • All Websites Dashboard
  • Visitor Maps
  • Visitor Profile
  • Site Speed
  • Geo-Location
  • Annotations
  • Scheduled Email Reports
  • Custom Alerts
  • HTTP Analytics API
  • HTTP Tracking API
  • Log Analytics
  • Exportable Widgets
  • 100 plus Integrations
  • 50 plus Languages
  • 100 plus Currencies
  • Timezone support

Based upon the Number of Page views

Business
$29 /Month

For Monthly Traffic: 50000 Page Views

Complete Analytics package

Features

  • 30 Websites
  • 30 Team Members
  • 24 Months Data Retention
  • Additional 5000 PageViews for $3
  • Includes features of Essentail plan, plus
  • Segments : 100
  • Goals : 150
  • Custom Dimensions : 30
  • White Label : plus Custom Colors
  • Heatmap and Session Recording
  • A/B Testing
  • Custom Reports : 100
  • Forms : 150
  • Media Analytics
  • Roll-Up Reporting
  • Multi-Channel Conversion Attribution
  • Tag Manager
  • Includes features of All Plan

Based upon the Number of Page views

Enterprise
Custom

Features

  • Support : Dedicated account manager
  • Unlimited Websites
  • Unlimited Team Members
  • Unlimited Segments
  • Unlimited Goals
  • Custom Dimensions : 100
  • Data retention : Forever
  • Includes features of Business plan, plus
  • White Label : plus Custom Brand
  • Unlimited Custom reports
  • Unlimited Forms
  • SAML integration
  • LDAP integration
  • Custom Domain
  • Fully customisable and extensible
  • Includes features of All Plan
On-Premise
Free

Free Download, Install and configure Matomo on your own servers

Features

  • Easy to set up : Requires technical knowledge, and a server
  • Server/maintenance cost
  • Support : Community (Forum)
  • Includes features of Enterprise plan, plus
  • Activity Log : From $19 per Year
  • WooCommerce Analytics : From $39 per Year
  • Search Engine Keywords Performance : From $149 per Year
  • Funnels : From $199 per Year
  • Users Flow : From $89 per Year
  • White Label : From $59 per Year
  • Heatmap and Session Recording : From $229 per Year
  • A/B Testing : From $229 per Year
  • Custom Reports : From $229 per Year
  • Forms : From $179 per Year
  • Media Analytics : From $179 per Year
  • Roll-Up Reporting : From $99 per Year
  • Multi-Channel Conversion Attribution : From $89 per Year
  • SAML integration : From $579 per Year
  • Includes features of All Plan
View Price Page
Starter
Free

Features

  • All analytics features including Flows, Cohorts, and more
  • 1000 monthly tracked users
  • Unlimited accounts for employees
  • 90-day data history

Core features included in every plan

  • Core analytics
  • Exploratory reports
  • Predictive analytics
  • Custom dashboards for mobile, web, TV and email
  • Automatic monitoring and alerts
  • Infrastructure, APIs, and integrations
  • Advanced data management
  • Codeless maintenance
  • Two-factor authentication
  • GDPR compliance
Growth
$779 /Year

Starting at $779 per Year

Features

  • Everything in Free, plus
  • Plans up to 25000 monthly tracked users
  • 12-month data history
  • Run 10 prediction at once
  • Core features included
Enterprise
Custom

Features

  • Everything in Growth, plus
  • Customizable data history
  • Single sign-on
  • Roles and permissions
  • Group / B2B Analytics
  • Core features included
View Price Page

SCREENSHOTS

Matomo Screenshots
View 10 screenshot(s)
Mixpanel Screenshots
View 13 screenshot(s)