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Updated on: November 1, 2020

Google Analytics vs Visitor Analytics

98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
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86% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
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98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
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86% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
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Overview

Summary

Google Analytics is the most popularly used web analytics tool for tracking and comparing website’s traffic and conversion rate of campaigns, and is free of cost. Google Analytics analysis can identify websites performing poorly with various techniques such as Funnel visualization, referrers (where visitors came from), how long they stayed on the website and their geographical position. It also provides more advanced features including Custom Visitor segmentation. Google Analytics' Cohort analysis feature also helps to understand the behaviour of component groups of users apart from your user population, which is beneficial for successful implementation of a marketing strategy. ..read more

Visitor Analytics is a website analytics tool that empowers website owners and digital marketers to increase their visibility into the browsing behavior of website visitors. It offers in-depth analysis of websites while also keeping the results GDPR-compliant. With the help of a dedicated dashboard, users can keep a high-level view of all their key statistics. By accessing complete details about the path of visitor’s and their history, they can learn more about their browsing behaviors and accordingly tweak their websites. And by following the most popular pages and their performance metrics, users can see if their conversion strategies are working. But the tool is not just limited to websites since it is possible to track URLs of distribution channels too for a holistic understanding of campaigns. And with referrals and landing pages, users can check how their marketing strategies are holding up. All this and more makes it relevant for entrepreneurs, marketers and digital teams. ..read more

Features

Alert Notifications

Campaign Management

Conversion Tracking

Event Tracking

Goal Tracking

Heatmaps

Multiple Site Management

Report Generation

Time on site Tracking

User Interaction Tracking

TECHNICAL DETAILS

Access Monitoring

24/7 (Live rep)

Business Hours

Online

Contact Number/Address

Mountain View, CA / +1 (650) 253-0000

Cluj-Napoca, Romania

API

N/A

Deployment

SaaS/Web/Cloud

Mobile - Android

Mobile - iOS

Mobile - Windows

Mobile - BlackBerry

Installed - Windows

Installed - Mac

Customers

Individuals

Freelancers

Large Enterprises

Medium Business

Small Business

Pricing

Pricing Model

Free Trial

Freemium

One-time license

Open-source

Subscription

Quotation Based

Plans

Google Analytics
Free

Individuals and small to medium-sized companies

  • Multiple data collection options across websites, apps, and internet-connected devices
  • Data access via mobile app, API, email notifications, and more
  • Advanced site and app reporting and segmentation (including real-time and user-centric reporting)
  • Native data onboarding integrations with AdWords, AdSense, Search Console (formerly Webmaster Tools), and DoubleClick AdExchange
  • Native remarketing integrations with AdWords and the Google Display Network
  • Basic Funnel reporting
  • Basic Attribution modeling
  • Number of views per web property: Max 200
  • Custom dimensions and metrics per property : 20 custom dimensions and metrics
  • User and account administration
  • Self-service Help Center and community forums
  • Free Payment options
Google Analytics 360
Custom

Larger enterprises who need it all

  • Multiple data collection options across websites, apps, and internet-connected devices
  • Data access via mobile app, API, email notifications, and more
  • Advanced site and app reporting and segmentation (including real-time and user-centric reporting)
  • Native data onboarding integrations with AdWords, AdSense, Search Console (formerly Webmaster Tools), DoubleClick AdExchange, DoubleClick Bid Manager, DoubleClick Campaign Manager, DoubleClick for Publishers, and DoubleClick Search
  • Native remarketing integrations with AdWords, the Google Display Network, and DoubleClick Bid Manager
  • Integration with Google BigQuery
  • Salesforce Sales Cloud Integration
  • Funnel reporting-Advanced, customizable funnel reporting
  • Attribution modeling- Advanced, including data-driven model
  • Cross-property roll-up reporting
  • Number of views per web property : Max 400
  • Custom dimensions and metrics per property :200 custom dimensions and metrics
  • Data freshness : Guaranteed 4 hours under SLA (usually faster)
  • Unlimited data
  • Unsampled reporting
  • Access to raw data
  • User and account administration
  • Implementation services
  • Enterprise-level service, support, and SLAs
  • Invoiced monthly

View Price Page
Startup
$4.7 /Month

Features

  • 10000 Visits per Month

All the Plans includes these Features

  • Unlimited agents
  • 100% GDPR compliant
  • Full Online Support
  • 15 Visitor Recordings
Growing business
$9.52 /Month

Features

  • 25000 Visits per Month
  • Includes features of All Plan
  • 10,000 Visitor Recordings
Professional
$16.86 /Month

Features

  • 50000 Visits per Month
  • Includes features of All Plan
  • 35,000 Visitor Recordings
Executive
$29.26 /Month

Features

  • 100000 Visits per Month
  • Includes features of All Plan
  • 80,000 Visitor Recordings
View Price Page

SCREENSHOTS

Google Analytics Screenshots
View 13 screenshot(s)
Visitor Analytics Screenshots
View 5 screenshot(s)

ALTERNATIVES

Top alternatives to Google Analytics

Mixpanel
Tableau
Google Tag Manager
Matomo
Kissmetrics

Top alternatives to Visitor Analytics

Google Analytics
Matomo
Mixpanel
Kissmetrics
Oribi