Tealium AudienceStream CDP

About Tealium AudienceStream CDP

Tealium AudienceStream CDP comes with patented visitor stitching technology that constructs highly accurate, comprehensive, and actionable customer profiles. Use the data within these profiles to define high or low-value customers, key engagement insights, or milestones that can then be used to create audiences. Tealium AudienceStream CDP integrates with your email, marketing automation, online advertising, social, and customer relationship management (CRM) platforms, enabling real-time action within the marketing technologies you already use.

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Pricing

Free Trial Not Available
Tealium AudienceStream CDP Offers Custom plan.
View Detailed Pricing

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

86%
Reviews

92%
Momentum

60%
Popularity

64%

Platforms Supported

Browser Based (Cloud)

Organization Types Supported

All (Small, Medium, Large)
Individuals

API Support

NA

Modes of Support

Business Hours, Online

Tealium AudienceStream CDP Features

Show Feature Explanation

Show Missing Features

Customer Data Platform (CDP) Features

Features: The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

86%

Audience Builder

Allows to segment the customers/subscribers using attributes and personas.

Behavior Tracking

A tracking tool that facilitates fostering positive customer reaction

Data Enrichment

A value-addition process of improving lead quality with new attributes.

Data Orchestration

Automated process to integrate and sync data across multiple marketing channels

Data Source

Import customer data from several sales and marketing channels

GDPR Compliance

Makes the website compliant to General Data Protection Regulation 2016/679 that offers privacy to all users in the European Union

Email Marketing

Helps to do email marketing and customizes emails to make a good impression to audiences

Multi-step Marketing

Create a campaign flow or storyboard by adding numerous campaign elements.

Identity Graph

Create a correlation between individuals with identical match groups.

360-degree Customer view

Aggregates entire customer data attributes from various touchpoints into a single dashboard.

Hyper Targeting

Delivering Ad content to extremely relevant interest group segments.

Data Cleansing

Helps in verifying/correcting/modifying inaccurate or coarse data from database

Landing Pages

Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email

Tealium AudienceStream CDP Pricing

Free Trial

Not available

Pricing Options

Premium Plans ( Quotation Based )

Pricing Plans

Tealium AudienceStream CDP Custom

Features

Integrated Infrastructure
Identity Resolution
Truly Understand Your Customers
Take Real-Time Action
Trust and Privacy Come Standard

Disclaimer: The pricing details were last updated on 03/06/2020 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Learn more about Tealium AudienceStream CDP Pricing.

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Tealium AudienceStream CDP Reviews

User Rating

4.4/5 (Based on 237 Ratings)

Ratings Distribution

Excellent
44.3%
Very Good
47.7%
Average
7.2%
Poor
0.8%
Terrible
0%

Do You Use Tealium AudienceStream CDP?

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Review Summary

Users applaud Tealium AudienceStream for its robust data integration and manipulation capabilities, finding it particularly valuable for centralizing and unifying customer data from disparate sources. They appreciate the flexibility and customization options it offers, allowing them to tailor the platform to their specific needs. However, some users have noted that the initial setup can be complex and time-consuming, and that the interface can be overwhelming for those new to the platform. Additionally, a few users have expressed concerns about the cost, suggesting that it may be prohibitive for smaller businesses.

Pros

Centralized customer data management for unified customer view and improved decisionmaking.
Advanced segmentation and targeting capabilities to deliver personalized marketing campaigns.
Realtime customer data collection and analysis for immediate insights and quick response to market changes.

Cons

Complex implementation and setup process, requiring technical expertise or external assistance.
Steep learning curve for users, especially for those unfamiliar with data management and analytics platforms.
Limited customization options for certain features, potentially restricting the platform's adaptability to specific business needs.

Tealium AudienceStream CDP User Reviews

AI-Generated from the text of User Reviews