Home/Email Marketing Software
Updated on: October 19, 2021

Email Marketing Software

An Email marketing software helps a marketer to create and enhance their email marketing program. It is a service-based software that allows the marketer in building email templates send emails to a large number of people at a time and enables the marketer to promote their product through segmented email campaigns. The role of email marketing is not just sending emails, and it goes way beyond that. It helps to initiate responses thereby maintaining customer loyalty, helps to create brand awareness among potential customers which increase sales in due time.

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Highly Rated Email Marketing Software

The Highly Rated Software award is given to the SaaS products with the highest rating in the past 36 months.


Create targeted email or ad campaigns by connecting with MailChimp, an email marketing software that specializes in making sure that your emails reach the right people at the right time. It targets your customers based on behaviour, preferences, previous purchases and also sends a series of emails... read more

MailChimp also won


SendPulse is a multi-channel marketing platform delivers your message to your target audience via email, push notifications, SMS and Facebook Messenger, making your presence felt in your users’ inboxes, phones, web browsers, and social media accounts. In addition, you can also use SendPulse... read more

SendPulse also won


AWeber is an email marketing platform that many experts and those with the technical know-how have referred to as one of the best e-mail marketing platforms. The Email marketing software (EMS) keeps on impressing with outstanding autoresponder and its features. The EMS helps companies turn passive... read more

AWeber also won

Constant Contact

An email marketing software that makes your marketing campaign more powerful with its intuitive features. Its easy-to-use drag and drop interface helps you customize and build attractive looking email templates that best suits your business and audience. Its autoresponder feature allows you to send... read more

Constant Contact also won


With GetResponse, watch your marketing campaign earn better returns than ever before. Create contents that your audience can’t ignore by customizing any of the 500+ predesigned templates or create a new one from scratch on your own. You can also choose from more than 1,000 free iStock images to... read more

GetResponse also won


Robly is a complete platform for both Email marketing and Marketing automation software. Create emails with Pre-Defined Templates, Track, and Monitor emails to avoid the bounce. The software offers functions such as OpenGen, Exit-Intent Pop-Up Widgets, Robly's A/B and multi-variant testing to... read more

Robly also won


MailerLite’s email marketing solution empowers people of all skill levels to create professional campaigns from start to finish at affordable pricing. Their intuitive drag and drop editors and templates make it easy to build newsletters, websites, landing pages, pop-ups and more. All without... read more

MailerLite also won

Zoho Campaigns

Zoho Campaigns helps you to send content-rich emails and makes your email marketing campaign more effective. Its pre-designed templates and drag-and-drop editor lets you create and send attractive newsletters within minutes. Its marketing automation tools let you send follow-up emails easily and keep your audience engaged. With Zoho Campaigns, get insightful and detailed reports about your campaign performance that will help you take informed decisions. It also helps you make your email look more personalized and dynamic, so that every subscriber feels the message is only for them. It also conducts A/B Testing between two versions of your... read more


Moosend has all the necessary tools to help you automate email marketing, right from newsletters to drip-feed campaigns, with a single easy-to-use app on the go. The drag-and-drop campaign editor lets you create eye-catching newsletters that are responsive on every device. Apart from creating your... read more

Moosend also won

Campaign Monitor

An email marketing software that fuels your email marketing campaign with its intuitive drag-and-drop interface. Create emails with its email app-builder and make them look more attractive with hundreds of professionally designed templates. With Campaign Monitor, send timely emails to keep your... read more

Campaign Monitor also won


Pinpointe’s cloud-based email marketing system empowers business (“B2B”) marketers to target and personalizes their communications based on the prospect's behavior, interests, and characteristics. Pinpointe helps marketers nurture and deliver more quality opportunities to the sales team and analyze results with the reduced marketing effort. Autoresponders have been shown to increase results by over 100%. Create super-flexible autoresponder campaigns and send trigger campaigns based on your prospect’s behavior.


FreshMail is an accurate email marketing and newsletter software that enables businesses to gain access to beautifully designed mailing templates and newsletters. The software helps to create lead nurturing programs, unique e-learning courses or use cyclical messages to keep the subscribers... read more

FreshMail also won


Emma is an Email Marketing platform to enhance sales in business. A unique platform to create and send emails with advanced functions such as personalization, segmentation, and automation that is accessible to your team. It has A/B Content Testing to make your content simple, and precise, create... read more

Emma also won


ConvertKit is a cloud-based email marketing automation and lead generation solution designed for the needs of professional course creators, YouTubers, podcasters, bloggers, and other business owners who create and share online content. The visual automation tool makes email marketing simple. With... read more

ConvertKit also won


Mailjet is an online email marketing platform that provides smart tools to make email marketing easier for organizations, businesses, professionals, and enterprises. It enables the users to track, send, and deliver transactional emails easily and effectively to promote growth and enhance the user... read more

Mailjet also won


SendinBlue is an email marketing software that allows the users to expand their business by sending emails, messages, and targeting ads to attract customers. It facilitates e-marketing by customizing and sending emails and allows you to track the progress of the messages that have been sent out to... read more

SendinBlue also won

Benchmark Email

Benchmark is an email marketing tool that aims to help you generate more leads and get a better ROI on your email marketing campaigns. The drag and drop editor allows you to easily create emails by moving images and content blocks into different places. All the edits you make in the email template... read more

Benchmark Email also won


VerticalResponse is a solution that provides your business with the necessary capabilities to create, implement and track a successful email marketing campaign. Using this solution you can create professional looking emails customized to the look and feel of your brand –– and are optimized for... read more

VerticalResponse also won

Mad Mimi

Mad Mimi is an email marketing solution that enables organizations to create, share, and track engaging emails for their drip marketing. With a clean UI, enterprises can create focussed, appealing, mobile-friendly email templates and clone or save the particulars for future reference. With the... read more

Mad Mimi also won


Vero software is a messaging platform to send personalized messages to your customers. Automate or send one-off messages via email, push, SMS (coming soon) and other channels. Segment customers based on their attributes and web, product and email activity. Build Customer engagement with triggered workflows based on their activity. Generate reports to measure the performance of campaigns. It integrates with Webhooks, Stitch, Segment and more. Marketers, Small, Medium and Large companies make use of the software.