The Multi-Location Accounting feature of Connected Business is a feature that allows companies, who have multiple locations or branches, track the financials per location. Some multi-location companies forgot how important reaching their local customers was. When companies started marketing online, they believed their success would be found through nationalization. So, they built huge websites to compete with the online-only providers. They found some success, but they lost the advantages of targeting local customers. All of this was done to protect the corporate brand and image and save on resources. But then the web became more local. With the advent of the smartphone, more customers started reaching out to local businesses through the web. Suddenly, reaching customers locally became more important than ever.