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93% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Sprout Social logo
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97% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

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92% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

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Overview

Description Sprout Social is an all-in-one social media management platform that enables businesses to unlock the full potential of social media. The software not just helps in marketing strategy but also in various area of the business. It streamlines and scales social engagement to increase visibility, improve responsiveness and boost efficiency. Sprout Social also simplifies and strengthens social media publishing by scheduling content and posts it at the right time to gain more engagement. A notable feature of Sprout Social includes strategic decision-making, which uses social media analytics that saves time and speeds up the data collection process. It also analyses audience responses and generates strategies accordingly. Sprout Social helps the user to spend less time on manual tasks and more on connecting with their audiences. There are agents available on this platform that offer tailor-made solutions to scale business. The software is appropriate for enterprises, agencies, advocacy, small businesses and customer care agencies. Read more Later is a marketing platform for Instagram that enables users to plan and schedule their posts. It also offers analytics to let users draw insights from their data and act accordingly. Users can even bulk schedule their Instagram posts, create weekly time slots and schedule their posts using initiative drag and drop functionality with the calendar. An Instagram feed can be previewed before actually posting to see how exactly it will look post uploads and make changes accordingly. There are certain calendar views accessible as well, such as 'monthly' and 'weekly'. Users can even maintain an organized media library and keep all their photos, videos, and user-generated content at a central location, accessible on any device by the user's team. It is possible to add labels to media which can be searched for and filtered. They can also import their media via Dropbox and Google drive and make use of extensive analytics for insights. Read more Hubspot Marketing Hub is a multi-functional marketing solution that provides a vast range of smart tools and features to its users to enhance their growth chart. It provides tools to publish blog posts, manage CRM or Salesforce, connect with the audience, create and organize teams, and enhance the visibility of your brand on the web for a better success rate. It is an all-in-one marketing software that assists you in establishing your brand as an authority by enabling you to publish blog posts easily and effectively. It aims at improving your brand visibility so that you can be found online easily and therefore, drive more traffic. You can automatically organize and record your customer interactions and connect with Salesforce or HubSpot CRM. Users can create teams of hierarchical orders in order to align the usage of HubSpot account with the team’s structure. It additionally enables lead scoring, ROI tracking, channel management, and campaign segmentation. Read more
Pricing Options
  • Free Trial Available
  • Starts at $199.0. Offers Custom plan.
  • Free Trial Available
  • Starts at $16.67. Offers Custom plan.
  • Free Trial Available
  • Starts at $15.0. Offers Free-forever plan.
SW Score & Breakdown

93% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    100%
  • Reviews
    85%
  • Momentum
    71%
  • Popularity
    89%

97% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    100%
  • Reviews
    90%
  • Momentum
    68%
  • Popularity
    94%

92% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    98%
  • Reviews
    79%
  • Momentum
    71%
  • Popularity
    69%
SaaSworthy Awards # 7 Highly Rated # 14 Most Popular # 3 Most Worthy # 2 Highly Rated # 13 Most Popular # 18 Fastest Growing

Technical Details

Organization Types Supported
  • Individuals
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
  • Individuals
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
  • Individuals
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
Platforms Supported
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
Modes of Support
  • 24/7 (Live rep)
  • Business Hours
  • Online
  • 24/7 (Live rep)
  • Business Hours
  • Online
  • 24/7 (Live rep)
  • Business Hours
  • Online
API Support
  • Available
  • Available
  • Available

Reviews & Ratings

User Rating
1.8/5 93 user ratings
3.2/5 345 user ratings
4.6/5 591 user ratings
Rating Distribution
  • Excellent

    15.1%
  • Very Good

    5.4%
  • Average

    0%
  • Poor

    5.4%
  • Terrible

    74.2%
  • Excellent

    49.9%
  • Very Good

    6.4%
  • Average

    0.9%
  • Poor

    3.5%
  • Terrible

    39.4%
  • Excellent

    65%
  • Very Good

    28.9%
  • Average

    4.9%
  • Poor

    0.8%
  • Terrible

    0.3%
User Sentiments

    Robust Reporting, Ease of Scheduling, User Friendly Interface, Extensive Integrations

    Inconsistent Instagram Integration, Limited LinkedIn Functionality, Occasional Post Failures, High Cost Per Additional User

    User-Friendly Interface, Visual Content Scheduling, Comprehensive Instagram Analytics, Linkin.bio Feature

    Limited Functionality on Free Plan, Inconsistent Auto-Publishing, Limited Customer Support Accessibility, Lack of LinkedIn Integration

    Ease of Use, Workflow Automation, Extensive Integrations, Comprehensive Reporting

    High Pricing, Limited Social Media Functionality, Limited Landing Page Customization, Steep Learning Curve

Review Summary

Reviews of Sprout Social highlight its user-friendly interface, robust scheduling tools, and comprehensive analytics as key strengths. Users appreciate the platform's intuitive design, which makes it easy to navigate and manage social media accounts. The scheduling features are praised for their flexibility and the ability to plan and publish content in advance. Additionally, the detailed analytics and reporting capabilities provide valuable insights into social media performance. However, some users mention occasional glitches and limitations in customization as areas for improvement. Overall, Sprout Social receives positive feedback for its user-friendly interface, scheduling tools, and analytics, making it a popular choice for businesses seeking a comprehensive social media management solution.

Users praise Later's ease of use, time-saving features, and comprehensive analytics. They appreciate the user-friendly interface, drag-and-drop functionality, and ability to schedule posts in advance. The visual content calendar and post preview features are also well-received. Additionally, users commend Later's customer support, finding them responsive and helpful. However, some users have experienced occasional technical glitches and have expressed a desire for more advanced features such as A/B testing and more detailed analytics.

Users widely commend HubSpot Marketing for its user-friendly interface, comprehensive features, and effective lead generation capabilities. Many reviewers highlight the ease of use, even for those new to marketing automation. They also appreciate the wide range of features, including email marketing, social media management, and analytics, which allow them to manage all their marketing activities in one place. Furthermore, users emphasize the effectiveness of the platform in generating leads and increasing conversions, which has significantly contributed to their business growth.

  Read All User Reviews Read All User Reviews Read All User Reviews

AI-Generated from the text of User Reviews

Pricing

Pricing Options
  • Free Trial Available
  • Starts at $199.0. Offers Custom plan.
  • Free Trial Available
  • Starts at $16.67. Offers Custom plan.
  • Free Trial Available
  • Starts at $15.0. Offers Free-forever plan.
Pricing Plans
Monthly Plans Annual Plans

Standard $199.00 $249.00 per user / month

Professional $299.00 $399.00 per user / month

Advanced $399.00 $499.00 per user / month

Enterprise Custom

Starter $16.67 $25.00 per month

Growth $30.00 $45.00 per month

Advanced $53.33 $80.00 per month

Agency $133.33 $200.00 per month

Enterprise Custom

Free Tools Free

Marketing Hub Starter $15.00 $20.00 per month

Starter Customer Platform $15.00 $20.00 per month

Marketing Hub Professional $800.00 $890.00 per month

Marketing Hub Enterprise $3,600.00 $3,600.00 per month

 
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View Detailed Pricing

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Screenshots & Videos

Screenshots Instagram profiles
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Media Items Marketing Hub Starter
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Videos Video Thumbnail
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Vendor information

Company Details Located in: Chicago, IL Founded in: 2010 Located in: Vancouver, Canada Founded in: 2014 Located in: Cambridge, Massachusetts Founded in: 2006
Contact Details

+1 866-878-3231

https://sproutsocial.com/

Not available

https://later.com/

+1 888-482-7768

https://www.hubspot.com/products/marketing

Social Media Handles

Not available

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