Home/Web Analytics Software/Google Analytics vs SimilarWeb Pro
Updated on: July 31, 2021

Compare Google Analytics vs SimilarWeb Pro

95% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
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95% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
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Overview

Summary

Google Analytics is the most popularly used web analytics tool for tracking and comparing website’s traffic and conversion rate of campaigns, and is free of cost. Google Analytics analysis can identify websites performing poorly with various techniques such as Funnel visualization, referrers (where visitors came from), how long they stayed on the website and their geographical position. It also provides more advanced features including Custom Visitor segmentation. Google Analytics' Cohort analysis feature also helps to understand the behaviour of component groups of users apart from your user population, which is beneficial for successful implementation of a marketing strategy. ..read more

SimilarWeb Pro is a web analytic software that provides its users with useful website analysis, to help them take informed decisions. This software is an important information tool for all digital marketers as it comes with several web analytic features. SimilarWeb Pro helps users in tracking popular keywords, pageview, time spent by web visitors on the website, referral source etc. With this software, one can also do multiple site management and campaign management. You can get comprehensive analysis and custom reports of any website or app with this software. This will help you in knowing your business rival’s online strategy and statistics. You can also categorize your potential leads. ..read more

Features

Alert Notifications

Campaign Management

Conversion Tracking

Event Tracking

Goal Tracking

Heatmaps

Multiple Site Management

Report Generation

Time on site Tracking

User Interaction Tracking

TECHNICAL DETAILS

Access Monitoring

24/7 (Live rep)

Business Hours

Online

Contact Number/Address

Mountain View, California / +1 650-253-0000

Tel Aviv, Israel / +972-3-5447782

API

Deployment

SaaS/Web/Cloud

Mobile - Android

Mobile - iOS

Mobile - Windows

Mobile - BlackBerry

Installed - Windows

Installed - Mac

Customers

Individuals

Freelancers

Large Enterprises

Medium Business

Small Business

Pricing

Pricing Model

Free Trial

Freemium

One-time license

Open-source

Subscription

Quotation Based

Plans

Google Analytics
Free

Individuals and small to medium-sized companies

Features

  • Multiple data collection options across websites, apps, and internet-connected devices
  • Data access via mobile app, API, email notifications, and more
  • Advanced site and app reporting and segmentation (including real-time and user-centric reporting)
  • Native data onboarding integrations with AdWords, AdSense, Search Console (formerly Webmaster Tools), and DoubleClick AdExchange
  • Native remarketing integrations with AdWords and the Google Display Network
  • Basic Funnel reporting
  • Basic Attribution modeling
  • Number of views per web property: Max 200
  • Custom dimensions and metrics per property : 20 custom dimensions and metrics
  • User and account administration
  • Self-service Help Center and community forums
  • Free Payment options
Google Analytics 360
Custom

Larger enterprises who need it all

Features

  • Multiple data collection options across websites, apps, and internet-connected devices
  • Data access via mobile app, API, email notifications, and more
  • Advanced site and app reporting and segmentation (including real-time and user-centric reporting)
  • Native data onboarding integrations with AdWords, AdSense, Search Console (formerly Webmaster Tools), DoubleClick AdExchange, DoubleClick Bid Manager, DoubleClick Campaign Manager, DoubleClick for Publishers, and DoubleClick Search
  • Native remarketing integrations with AdWords, the Google Display Network, and DoubleClick Bid Manager
  • Integration with Google BigQuery
  • Salesforce Sales Cloud Integration
  • Funnel reporting-Advanced, customizable funnel reporting
  • Attribution modeling- Advanced, including data-driven model
  • Cross-property roll-up reporting
  • Number of views per web property: Max 400
  • Custom dimensions and metrics per property :200 custom dimensions and metrics
  • Data freshness : Guaranteed 4 hours under SLA (usually faster)
  • Unlimited data
  • Unsampled reporting
  • Access to raw data
  • User and account administration
  • Implementation services
  • Enterprise-level service, support, and SLAs
  • Invoiced monthly
View Price Page
Free
Free

Free Plan Features

  • 5 Results Per Metric
  • 1 Month of Mobile App Data
  • 3 Months of Web Traffic Data
Enterprise
Custom

Enterprise Plan Features

  • Unlimited Results Per Website Metric
  • Up to 28 Months of Mobile App Data
  • Up to 3 Years of Web Traffic Data
  • Global and Country Level Data
  • Desktop - Mobile Web Split
  • Mobile App Engagement
  • Popular Pages
  • Keyword Analysis
  • Industry Analysis
  • Unique Visitors
  • Multiple Users
  • SimilarWeb API
  • SimilarWeb Consulting Solutions
  • SimilarWeb Digital Insights
View Price Page

SCREENSHOTS

Google Analytics Screenshots
View 0 screenshot(s)
SimilarWeb Pro Screenshots
View 8 screenshot(s)

ALTERNATIVES

Top alternatives to Google Analytics

Mixpanel
Mixpanel
Tableau
Tableau
Google Tag Manager
Google Tag Manager
Matomo
Matomo
Oribi
Oribi

Top alternatives to SimilarWeb Pro

Matomo
Matomo
Google Analytics
Google Analytics
Oribi
Oribi
Woopra
Woopra
Hitsteps
Hitsteps