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98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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| Description | Google Analytics is the most popularly used web analytics tool for tracking and comparing website’s traffic and conversion rate of campaigns, and is free of cost. Google Analytics analysis can identify websites performing poorly with various techniques such as Funnel visualization, referrers (where visitors came from), how long they stayed on the website and their geographical position. It also provides more advanced features including Custom Visitor segmentation. Google Analytics' Cohort analysis feature also helps to understand the behaviour of component groups of users apart from your user population, which is beneficial for successful implementation of a marketing strategy. Read more | Indicative is an intuitive product analytics platform for marketers, product managers and data analysts that connects directly to the company’s data warehouse. The way Indicative connects every bit of information prevents data duplication, mismatched event counts or data errors as well. It helps client companies to know their customers better and optimise acquisition, visualise customer journeys and maximise retention without in-depth knowledge of SQL. Indicative also helps to optimise products by driving the product roadmap, identifying the points of friction and measuring feature adoption as per need. The visualisation and optimisation of products happen seamlessly with Indicative’s multipath funnel. Customer journeys are detailed themselves and thus, require extra care and attention while being analysed. Indicative provides a detailed colour-coded graph showcasing the customer’s journey tactfully. This makes it significantly easier to identify the paths taken from liking a product to their converting into a customer. Segmentation allows segregation of notable customers, answering their queries and acting on valuable suggestions. Cohort analysis helps in building behavioural cohorts that point out the products and campaigns with maximum retention capacity. Read more |
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| SW Score & Breakdown |
98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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| SaaSworthy Awards | # 2 Most Worthy # 1 Fastest Growing | # 5 Most Searched |
| Total Features |
9 Features
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9 Features
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| Common Features for All |
Alert Notifications
Campaign Management
Conversion Tracking
Event Tracking
Goal Tracking
Heatmaps
Multiple Site Management
Report Generation
Time on site Tracking
User Interaction Tracking
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Alert Notifications
Campaign Management
Conversion Tracking
Event Tracking
Goal Tracking
Heatmaps
Multiple Site Management
Report Generation
Time on site Tracking
User Interaction Tracking
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| Review Summary |
Overall, Google Analytics receives positive feedback for its user-friendly interface, comprehensive data analysis capabilities, and customizable reporting options. Users appreciate its ability to track website traffic, user behavior, and conversion rates, helping them gain valuable insights into their audience and optimize their marketing strategies. However, some users express concerns regarding the complexity of certain features and occasional data accuracy issues. Additionally, the pricing plans may not be suitable for smaller businesses or those with limited budgets. |
Reviewers emphasize Indicative's user-friendly interface, intuitive design, and ease of use. They appreciate the platform's comprehensive capabilities for tracking and managing affiliate programs, including features like customizable dashboards, in-depth reporting, and robust analytics. Many users highlight the platform's positive impact on their affiliate marketing efforts, citing increased efficiency, improved visibility, and enhanced control over their programs. However, some reviewers mention occasional technical glitches and limited customization options as areas for improvement. Overall, Indicative is generally praised for its user-friendliness, powerful features, and positive impact on affiliate marketing campaigns. |
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| Read All User Reviews | Read All User Reviews |
AI-Generated from the text of User Reviews
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Pricing Plans
Monthly Plans
Annual Plans
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Google Analytics Free Google Analytics 360 Custom |
Standard Free Pro $950.00 $950.00 per month Enterprise Custom |
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View Detailed Pricing
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View Detailed Pricing
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AppLink.io
4 Based on 1 Ratings |
Amplitude
4.5 Based on 534 Ratings
Maxymizely
4.6 Based on 5 Ratings
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| Screenshots | Not Available |
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| Company Details | Located in: Mountain View, California | Located in: New York, NY Founded in: 2013 |
| Contact Details |
+1 650-253-0000 https://marketingplatform.google.com/about/analytics/ |
(800) 531-4162 https://www.indicative.com/ |
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What are the key differences between Google Analytics and Indicative?
What are the alternative products to Google Analytics?
Which SaaS products can Indicative integrate with?
What are the key features of Indicative?
What are the advantages of using Indicative over Google Analytics?
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