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98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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| Description | Google Analytics is the most popularly used web analytics tool for tracking and comparing website’s traffic and conversion rate of campaigns, and is free of cost. Google Analytics analysis can identify websites performing poorly with various techniques such as Funnel visualization, referrers (where visitors came from), how long they stayed on the website and their geographical position. It also provides more advanced features including Custom Visitor segmentation. Google Analytics' Cohort analysis feature also helps to understand the behaviour of component groups of users apart from your user population, which is beneficial for successful implementation of a marketing strategy. Read more | Datorama is a dashboard software that is based-on the cloud, so it is quite easy to access it from any location at anytime. The software can gather vital data from multiple sources and display it to the users at one place. It comes with visual analytics, calculation functionality, key performance indicators etc. Users can easily access the files they want with the help of advance widgets, available with this dashboard software. Datorama features both public dashboard and private dashboard, which enables you to monitor other people’s access to the dashboard information. Datorama comes equipped with other features as well, like data visualization, business intelligence and big data features. Read more |
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| SW Score & Breakdown |
98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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| SaaSworthy Awards | # 2 Most Worthy # 1 Fastest Growing | # 1 Most Worthy # 2 Fastest Growing |
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Overall, Google Analytics receives positive feedback for its user-friendly interface, comprehensive data analysis capabilities, and customizable reporting options. Users appreciate its ability to track website traffic, user behavior, and conversion rates, helping them gain valuable insights into their audience and optimize their marketing strategies. However, some users express concerns regarding the complexity of certain features and occasional data accuracy issues. Additionally, the pricing plans may not be suitable for smaller businesses or those with limited budgets. |
Overall, users praise Datorama's user-friendly interface, customizable dashboards, and ability to integrate and analyze data from multiple sources. They appreciate its strong reporting and visualization capabilities, which help them gain insights and make data-driven decisions. Many users also commend Datorama's customer support, finding them responsive and helpful. However, some reviewers express concerns about the complexity of the platform, occasional bugs, and limitations in handling large datasets. Additionally, a few users mention the need for improved training and documentation to fully utilize the software's potential. |
| Read All User Reviews | Read All User Reviews |
AI-Generated from the text of User Reviews
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Google Analytics Free Google Analytics 360 Custom |
Custom Custom |
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| Screenshots | Not Available |
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| Company Details | Located in: Mountain View, California | Located in: New York, New York |
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+1 650-253-0000 https://marketingplatform.google.com/about/analytics/ |
212-634-8068 https://datorama.com/ |
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