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85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
Visit Website
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Description | Apptimize does A/B testing, feature flagging, phased rollouts, and analytics for native Android and iOS applications. It has been developed specifically for mobile product teams to accelerate their learning and innovation. The WYSIWYG (What You See Is What You Get) Visual Editor feature helps run A/B tests and multivariate tests on buttons, color, text, CTAs, and more. Apptimize also allows to test anything you can code – from search algorithms to the number of steps in a conversion flow – through dynamic variables and code block experiments. Read more | Adobe Target is a content testing, personalisation and automation solution for businesses to test their content and predict its performance in the market. It is a software that targets a customer and strikes them with the most relevant information or product description to generate more sales. Adobe Target uses A/B and multivariate tests to quickly understand and bring into action the best combinations of offers and layouts to attract customers. Users can create customised tests for a different type of users to see what they are looking for in a product. A/B test the whole experience, including images, user interface, copy, etc to provide the best possible experience. The software helps to personalise the customer based on gender, age, brand affinity or any profile data available on the site. Users can create their own parameters to personalise their customers across different stages of interaction. Read more |
Pricing Options |
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SW Score & Breakdown |
85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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Total Features |
6 Features
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5 Features
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Common Features for All |
Audience Targeting
Funnel Analysis
Landing Pages (Web Forms)
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Visual Editor
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Audience Targeting
Funnel Analysis
Landing Pages (Web Forms)
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Visual Editor
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Organization Types Supported |
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Platforms Supported |
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Modes of Support |
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API Support |
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User Rating |
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Ratings Distribution |
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Review Summary |
Apptimize, a popular experimentation platform, garners positive feedback from users. Reviewers praise its user-friendly interface, comprehensive set of features, and robust reporting capabilities. The platform's A/B testing, feature flagging, and personalization features are particularly well-received. Additionally, Apptimize's customer support is frequently lauded for its responsiveness and helpfulness. Despite some occasional complaints about pricing and complexity, Apptimize's strengths in usability, functionality, and support make it a top choice for businesses seeking to optimize their digital experiences. |
Users highlight Adobe Target's robust A/B testing capabilities, personalization features, and user-friendly interface as key strengths. They appreciate the ability to conduct various tests, target specific segments, and create personalized experiences. However, some users mention limitations in reporting and analytics capabilities, and occasional technical glitches. Overall, Adobe Target is praised for its testing and personalization features but could benefit from improved reporting and technical stability. |
Read All User Reviews | Read All User Reviews |
AI-Generated from the text of User Reviews
Pricing Options |
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Pricing Plans
Monthly Plans
Annual Plans
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STANDARD FEATURE FLAGS Free ADVANCED FEATURE FLAGS Custom ENTERPRISE A/B EXPERIMENTS + FEATURE FLAGS Custom |
Adobe Target Custom |
View Detailed Pricing
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View Detailed Pricing
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Screenshots |
+ 3 More
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+ 1 More
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Videos |
+ 2 More
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Company Details | Located in: San Francisco, CA |
Not available |
Contact Details |
+1 415-829-2193 https://apptimize.com/ |
Not available https://www.adobe.com/marketing/target.html |
Social Media Handles |
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