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Updated on: October 3, 2022
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82% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
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Adobe Target Alternatives and Competitors

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Top 5 Adobe Target Alternatives

Adobe Analytics - New SaaS Software

Adobe Analytics

Gain access to deeper and accurate insights on the go
(1,491 Ratings)

Adobe Analytics pricing: Adobe Analytics Offers Custom plan.

What is Adobe Analytics and how does it work?

Adobe Analytics offer deeper insights into relevant data, helping organisers mix, match and analyse information within their customer journey, backed by predictive intelligence and versatile reporting. The platform comes loaded with a plethora of award-winning tools that can be depended upon to convert vast streams of web data into understandable insights that everyone can work with. Further, true 360-degree customer views help with real-time insights from multiple working channels. Powerful attribution metrics are depended upon to dive deep into streamlined conversations and facilitate seamless decision making. Also, AI-powered predictive analytics offered by the software brings out hidden answers and opportunities under everyone’s notice with a single click of a button. Real-time integration with Adobe Sensei facilitates seamless decision making at unprecedented speed. The exclusive feature list of Adobe Analytics is quite interesting to indulge in and comprises a variety of metrics like flow analyser, tag managers, custom variables, anomaly detectors, remarketing triggers and unique processing rules to begin with. show more

Adobe Target vs Adobe Analytics | Adobe Analytics Alternatives
Adobe Campaign - New SaaS Software

Adobe Campaign

Create dynamic campaigns to reach more customers
(621 Ratings)

Adobe Campaign pricing: Adobe Campaign Offers Custom plan.

What is Adobe Campaign and how does it work?

Adobe Campaign is a cross-channel marketing software that empowers business houses to plan, coordinate, and execute dynamic campaigns as per their customers’ requirements via mobile, email, offline channels, and more. With this platform, users can improve their email marketing facilities by leveraging contextually relevant and personalized messages. Powered by Adobe Sensei, the platform is capable of analyzing email opening rates, send timings and more. Enterprises find this software useful to gather customer data from different resources and use them for their upcoming marketing campaigns. Users can seamlessly drive, test, and automate their campaigns across every channel with ease. They can also make use of the Adobe Analytics integration to identify valuable audiences in real-time and trigger relevant messages. Moreover, multilingual emails, offer management, campaign reporting, data connectors, customer profiles, audience segmentation, preference centers, etc., are some of the other highlighted and beneficial features offered by the software. show more

Adobe Target vs Adobe Campaign | Adobe Campaign Alternatives
Google Optimize - AB Testing Software
89%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Google Optimize

An all-in-one A/B testing tool
(79 Ratings)

Google Optimize pricing: Google Optimize Offers Free-forever and Custom plan.

What is Google Optimize and how does it work?

Google Optimize is the most popularly used A/B Testing tool for tracking and comparing website’s traffic and conversion rate of campaigns, and is free of cost. Google Optimize analysis can identify websites performing poorly with various techniques such as Funnel visualization, referrers (where visitors came from), how long they stayed on the website and their geographical position. It also provides more advanced features including Custom Visitor segmentation. Google Optimize' Cohort analysis feature also helps to understand the behaviour of component groups of users apart from your user population, which is beneficial for successful implementation of a marketing strategy. show more

Adobe Target vs Google Optimize | Google Optimize Alternatives
Optimizely - AB Testing Software
98%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Optimizely

Helps your business grow
(806 Ratings)

Optimizely pricing: Optimizely Offers Custom plan.

What is Optimizely and how does it work?

Optimizely is the world's leading experimentation platform which enables businesses to deliver continuous experimentation and personalization across various websites, mobile apps and connected devices. The Optimizely software technology provides A/B testing tools, in which two versions of a web page can be compared for performance and multivariate testing. Optimizely's experimentation platform is called Optimizely X, which provides tools for web experimentation, personalization and recommendations. The personalization capability, which may be used for making data-driven decisions can also be used for serving online advertising show more

Adobe Target vs Optimizely | Optimizely Alternatives
Adobe Experience Manager - Content Management Software
82%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Adobe Experience Manager

A one-stop solution for your digital assets and content management needs
(161 Ratings)

Adobe Experience Manager pricing: Adobe Experience Manager Offers Custom plan.

What is Adobe Experience Manager and how does it work?

Adobe Experience Manager is a robust content management solution that helps businesses to build personalized and content-led experiences for their customers. Its inclusive content management structure assists users to create personalized and consistent content for each customer. In addition, the system also comes loaded with a variety of automated tools that can be used to create and manage digital experiences across all channels, effortlessly. Moreover, businesses can also depend on the software to proceed with quick source, deliver, and asset adoption processes across multiple audiences and channels alike. Adobe Experience Manager includes an end-to-end document management solution that makes it easy for businesses to create responsive forms. Organizations can also leverage the software’s cloud structure besides seeking adequate help from its great service level agreements, optimal performance, and enterprise-grade security. Moreover, the solution also comes loaded with digital screens and digital signs that can deliver smart and dynamic content to create real-time and personalized experiences. show more

Adobe Target vs Adobe Experience Manager | Adobe Experience Manager Alternatives

Products Similar to Adobe Target

Adobe Marketo Engage - Marketing Automation Software
92%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Adobe Marketo Engage

Make the complex buyer journey simple
(5,177 Ratings)

Adobe Marketo Engage pricing: Adobe Marketo Engage Offers Custom plan.

What is Adobe Marketo Engage and how does it work?

Marketo is a best in class marketing automation software that helps companies involved in various sectors to enhance their customers’ experience and encourage them to visit again at their store. It helps companies to identify and engage the right customers by tracking their behaviour. The software easily builds and scales automated marketing campaigns and determines how marketing channels are impacting revenue. To keep the customers engaged, Marketo creates relevant conversations based on individual behaviours in real-time. The solution includes pre-built tiles and dashboards with advanced segmentation and filters to capture customer interactions at every stage. These simple dashboards and in-depth reporting tools show a clear picture of the impact of Return of Investment. The software attracts, nurtures and converts win-ready lead to sales through its inbound and outbound programs. It also creates personalised campaigns based on the customers’ activities to help them find what they are looking for. show more

Adobe Target vs Adobe Marketo Engage | Adobe Marketo Engage Alternatives
LaunchDarkly - New SaaS Software

LaunchDarkly

Speedy and secure delivery of codes
(80 Ratings)

LaunchDarkly pricing: Starts at $75.0. Offers Custom plan.

What is LaunchDarkly and how does it work?

LaunchDarkly is a feature management platform that helps the users in transporting codes and flags quickly and rest easily. It gives customers complete control over their codes, ships faster, and reduces risk and requires their entire workload. LaunchDarkly's main task is to train all teams so that they can deliver and control their own software. It is the first platform that manages all functional posters at one place. The platform provides a security test to separate diploid from security features at launch and production. It is a good start to establish the first large-scale developer, where you can experience all the major platforms. The platform helps customers increase their speed and sales and the platform’s custom architecture ensures fast delivery. The main vision of the company is to eliminate the risk of the developers and help them from the software operations team. show more

Adobe Target vs LaunchDarkly | LaunchDarkly Alternatives
AB Tasty - AB Testing Software
96%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

AB Tasty

E-marketer’s one stop solution for testing and optimization
(156 Ratings)

AB Tasty pricing: AB Tasty Offers Custom plan.

What is AB Tasty and how does it work?

A SaaS-based application that enables the web marketing teams to optimize their websites and increase customer interaction rate through A/B testing, user engagement, and personalization. It is widely used by the small, mid-size and enterprise level organizations such as Cartier, Sephora, Ashley HomeStore, and USA Today. Fully compatible with Android, iOS, and responsive websites, AB Tasty is an all-in-one solution for carrying out all types of A/B and multivariate testing with full autonomy and minimal technical integration. It is easy-to-use and loaded with features including user insights, experiments, marketing campaigns, personalization, mobile app solutions, and more. show more

Adobe Target vs AB Tasty | AB Tasty Alternatives
Kameleoon - AB Testing Software
92%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Kameleoon

Grow your conversion rate through better personalization and experimentation
(94 Ratings)

Kameleoon pricing: Kameleoon Offers Custom plan.

What is Kameleoon and how does it work?

Kameleoon is a robust A/B testing and web personalization platform that helps marketers and product owners improve their online user experience, boost conversion rate, and increase digital revenues. Marketing professionals can provide their visitors with an exceptional experience by making UX decisions based on the reliable data generated from the A/B experimentation. Besides, Kameleoon comes loaded with a powerful AI engine that monitors visitor behaviors, discovers correlations among visitors, and predicts their conversion possibilities in real-time. Users can leverage the solution to get up and start functioning immediately. Provided graphical tools can be used to design intrusive experiences, but before that, users are required to add one line of JavaScript code followed by configuration without tagging plans. Further, Kameleoon is deployed with the most advanced IT-infrastructure to enable real-time performance, actions, reliability, and stability. It offers active integration with pre-existing data ecosystems, where the entire model is accessible via APIs. show more

Adobe Target vs Kameleoon | Kameleoon Alternatives
SplitMetrics - AB Testing Software
90%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

SplitMetrics

Increase your conversion rates with A/B testing on google play and the app store
(0 Ratings)

SplitMetrics pricing: SplitMetrics Offers Custom plan.

What is SplitMetrics and how does it work?

SplitMetrics is an intuitive app A/B testing tool for mobile game publishers and application developers, helping them execute A/B tests besides optimizing app store pages to reach maximum conversion levels. The platform offers adequate support by improving organic traffic and minimizing acquisition costs at the same time. Developers get to test individual elements of their applications alongside leveraging additional options for searching categories, ads, and customized app store pages. This way they can easily extract a detailed understanding of users interacting with different elements of their app page and find out areas that need to be improved. Moreover, by arranging a comprehensive app page audit with the ASO Services from SplitMetrics, they get to identify growth opportunities in their applications’ pages. The software offers adequate help regarding the detection of page bottlenecks and the resolution of the same. show more

Adobe Target vs SplitMetrics | SplitMetrics Alternatives
Convert Experiences - AB Testing Software
89%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Convert Experiences

Data conversion made simple
(107 Ratings)

Convert Experiences pricing: Starts at $599.0.

What is Convert Experiences and how does it work?

Convert Experiences is a reliable A/B testing and personalisation tool that is trusted by over 5000 top brands like Sony, Jabra, Conversion Rate Experts, and UNICEF. A platform loaded with incredible features, Covert Experiences delivers what it promises. It offers fast and flicker-free testing options, preventing skewing in tests. Moreover, with inbuilt facilities like third-party goal tracking, personalisation and rich reporting, it delivers highly effective tests. The platform also features accurate testing by conducting, reliable code and error checks, and reports findings in real-time. Convert Experiences’ exceptional interface integrates well with Google Analytics and API. Moreover, it removes all barriers to testing by letting users carry unlimited projects across unlimited domains. Besides, it also eliminates complexity in interactions between users and the interface by offering simple testing methods and free onboarding consultation in no time. Split testing, multivariate testing and multipage experiments are some of the important aspects of the platform among many. Lastly, easy integration with other applications like Google, Mixpanel, Kissmetrics, WordPress and Drupal among others makes the entire business process management a lot easier. show more

Adobe Target vs Convert Experiences | Convert Experiences Alternatives
SiteSpect - AB Testing Software
89%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

SiteSpect

Higher conversions with fast optimization
(74 Ratings)

SiteSpect pricing: SiteSpect Offers Custom plan.

What is SiteSpect and how does it work?

SiteSpect is a fast optimization platform that enables its users to grow businesses to test the changes made to the website. The software evades JavaScript tags and provides its users with higher conversion and faster site performance. The rare architecture of the software does not show any impact on changes in browser security and also does not set any cookies in the browser. Users can trust their data and make informed decisions as the software offers quick optimization solutions and A/B testing. It avoids the slowdown of JS tags providing quick site performance leading to a higher rate of conversion. SiteSpect ensures better data every time as it does A/B testing without the JS tags and captures every event by sitting in the flow of traffic. Users can guarantee better data as they can determine their metrics in advance and create them at any time through the software. SiteSpect is mainly suitable for medium businesses and large enterprises. show more

Adobe Target vs SiteSpect | SiteSpect Alternatives
Omniconvert - AB Testing Software
89%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Omniconvert

Conversion Optimization Tool to Increase ROI
(80 Ratings)

Omniconvert pricing: Starts at $324.0. Offers Custom plan.

What is Omniconvert and how does it work?

Omniconvert is a conversion optimization tool that empowers users to improve the ROI of the campaign of their digital businesses. The company also offers a team of experts for anyone who is looking for niche advice on how to improve their campaigns. Users can add surveys to their websites while leveraging branching logic that displays subsequent questions based on the input received in the previous questions. And based on further website data, the A/B Testing Editor can be used to test ideas by simply selecting the element they want to change and selecting the appropriate option. Then with the help of personalization, the design can adapt to the content of any web page in real-time. And with customizable website overlayers such as banners, marketers can reach the right audience with targeted messages. Advanced features such as Segmentation enable users to target visitors based on their geolocations. show more

Adobe Target vs Omniconvert | Omniconvert Alternatives
VWO Testing - AB Testing Software
88%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

VWO Testing

Easy and Effective A/B testing tool
(289 Ratings)

VWO Testing pricing: VWO Testing Offers Custom plan.

What is VWO Testing and how does it work?

Visual Website Optimizer is an easy but highly effective A/B testing platform. VWO also allows A/B Test for webpages with Extensive Code Changes as well as A/B testing a mobile app. Using VWO, you can compare and test different calls to action, layouts, and design elements to optimize your mobile app and deliver the best possible product to your users. VWO handles upto 20–25k requests per second by deploying multiple server architecture which allows them to keep adding more servers. show more

Adobe Target vs VWO Testing | VWO Testing Alternatives
Zoho PageSense - AB Testing Software
88%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Zoho PageSense

Boost revenue with increased conversions
(20 Ratings)

Zoho PageSense pricing: Starts at $16.0.

What is Zoho PageSense and how does it work?

Zoho PageSense is a Conversion Rate Optimization (CRO) and A/B testing platform used by businesses to boost their website’s conversion rate and increase revenue. The software provides users with insights into their clients’ likes and dislikes to help them make the necessary changes and get more conversions. Heatmaps on the software allow users to see their site visitor’s click and scrolling patterns to understand preferences and understand visitor behavior. Users are able to experiment with website layout, element placement and find out what works best by running A/B tests before finally making a choice. The software also has a Segment feature to provide reports on data from aspecific demographic or to target a niche audience. The Goals feature helps to track the key metrics of users’ sites across segments. Zoho PageSense can be integrated to various third party applications as well as other in-Zoho products to help share your insights. show more

Adobe Target vs Zoho PageSense | Zoho PageSense Alternatives
Yieldify - AB Testing Software
87%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Yieldify

Customer Journeys Made Personal
(66 Ratings)

Yieldify pricing: Yieldify Offers Custom plan.

What is Yieldify and how does it work?

Yieldify is a customer journey optimization platform that brings personalization to the full customer journey. It combines award-winning software with a proven CJO methodology to deliver measurable results quickly and easily. Easily create target segments for user journeys. Build user onsite journey with dynamic content. Defeat cart abandonment with triggered email messages. Discover a tool that makes personalization easy. show more

Adobe Target vs Yieldify | Yieldify Alternatives
Intellimize - AB Testing Software
87%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Intellimize

Get websites optimized in real-time
(24 Ratings)

Intellimize pricing: Intellimize Offers Custom plan.

What is Intellimize and how does it work?

Intellimize is a website personalization and conversion optimization tool, enabling companies to grow their business in an efficient manner. The software with its multiple business modules like, machine learning approach, at scale personalization and experimentation facilities, lets enterprises expand their reach in real-time. Organizations need to specify their web experience ideas and conversion goals to let the software select the best web experience for individual visitors from time to time. Further, a dedicated campaign optimization team, offers weekly suggestions and relevant advice to let enterprises achieve their set goals. Intellimize offers location-specific, day-wise, time-wise and traffic source-specific information to site visitors. Whether, brands are running ads, sending emails or optimizing search results the software will parse the URL parameters in an automated manner, enabling them to reuse the targeting they have already paid for. An AI-based system separates the software from others, enabling users to adjust website variations in a dynamic way, optimize goals besides modifying personalization variations. show more

Adobe Target vs Intellimize | Intellimize Alternatives
Twik - AB Testing Software
86%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Twik

To make it easy, we automated everything
(0 Ratings)

What is Twik and how does it work?

Twik automatically matches each visitor with relevant variants to maximize conversions. No data science or maintenance required - launch your variations and let twik do the rest. Edit your site and create variations without changing your site code. Let your marketing team work freely without nudging your dev' team. Maximize sales with automated scoring of site menu items and product catalogues. Use twik’s magic to create and match a unique version of your site per each visitor with the ultimate goal of increasing sales. show more

Adobe Target vs Twik | Twik Alternatives
Webtrends Optimize - AB Testing Software
86%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Webtrends Optimize

Optimise your website with the best possible features, as per the trend.
(122 Ratings)

Webtrends Optimize pricing: Webtrends Optimize Offers Free-forever and Custom plan.

What is Webtrends Optimize and how does it work?

Webtrends Optimize is the best platform for increasing online conversions. It is a powerful, industry-specific portal that comprises a suite of tools for website optimisation. These tools are all aimed at enhancing the digital experience of the visitors. For starters, Webtrends Optimize offers the features of both AB and multivariate testing. AB testing is the one that is conducted with two or more versions of the same webpage. MVT or multivariate testing analyses the different components of the webpage and figures out the combination that works best for increasing traffic. Next in line is the website personalisation option that takes into account the various past behaviours of the visitors. The platform essentially uses web analytics to put together and curate a stellar customer journey. The same UI in the advanced editor is put to use in the case of server-side testing, incorporated with benefits like speed, reach effort and longevity. show more

Adobe Target vs Webtrends Optimize | Webtrends Optimize Alternatives
Apptimize - AB Testing Software
85%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Apptimize

A/B testing for Mobile Apps
(18 Ratings)

Apptimize pricing: Apptimize Offers Free-forever and Custom plan.

What is Apptimize and how does it work?

Apptimize does A/B testing, feature flagging, phased rollouts, and analytics for native Android and iOS applications. It has been developed specifically for mobile product teams to accelerate their learning and innovation. The WYSIWYG (What You See Is What You Get) Visual Editor feature helps run A/B tests and multivariate tests on buttons, color, text, CTAs, and more. Apptimize also allows to test anything you can code – from search algorithms to the number of steps in a conversion flow – through dynamic variables and code block experiments. show more

Adobe Target vs Apptimize | Apptimize Alternatives
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