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linkutm Pricing

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Pricing Options

Freemium ( Limited Features )

Premium Plans ( Subscription )

Pricing Insights for Marketing Analytics Software

  • The Average Cost of a basic Marketing Analytics Software plan is $49 per month.

  • 46% of Marketing Analytics Software offer a Free Trial Allows users to try out the software for a limited period before making a purchase decision. , while 27% offer a Freemium Model Allows users to access basic features at no cost..

MONTHLY YEARLY

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linkutm FAQs

What is linkutm?

linkutm is a UTM link management platform that helps marketing teams create, organize, and track campaign URLs in one place. It combines a UTM builder, branded short links, QR code generation, real-time analytics, and team workspaces, all built around keeping your GA4 data clean and your campaigns consistent.

What problem does linkutm solve?

Most marketing teams build UTM links manually, copying parameters into spreadsheets, guessing at naming conventions, and ending up with inconsistent data in GA4 that makes it impossible to trust your reports. linkutm fixes this by giving your team a structured, automated way to build and manage campaign links with enforced naming rules.

What makes linkutm different from other UTM builders?

Most UTM builders are just one-off URL generators. linkutm is a full management platform. You get templates, naming convention enforcement, branded short links, bulk creation, QR codes, real-time analytics, and team workspaces in one place. It's built for teams who run campaigns at scale, not just someone who needs a quick tagged URL once in a while

Is linkutm free to use?

Yes. linkutm has a free plan that lets you get started without a credit card. Paid plans start at $9/month and unlock higher limits, additional features, and team functionality.

Does linkutm integrate with Google Analytics / GA4?

Yes. Every link built in linkutm is structured to feed directly into GA4 with clean, consistent attribution data. No manual data entry, no mismatched parameters, just reliable campaign reporting out of the box.

Can multiple team members use linkutm?

Yes. linkutm supports team workspaces with role-based access so everyone builds links the same way without constant oversight. Shared templates and naming convention rules keep the whole team aligned automatically.

Can agencies manage multiple clients?

Yes. Agencies can manage separate client workspaces within linkutm, each with their own naming conventions, templates, and link libraries. This keeps client data separate and makes reporting clean and straightforward.

Does linkutm support branded short links and custom domains?

Yes. You can connect your own custom domain and shorten every campaign URL into a branded link. Every link carries your brand before the click, not a generic short URL from a third-party domain.

Can I generate QR codes with linkutm?

Yes. Every link can be turned into a trackable QR code. You can update the destination URL at any time without needing to reprint, making it ideal for print campaigns, events, and packaging.

Do I need technical knowledge to use linkutm?

No. linkutm is built for marketers, not developers. The interface is simple enough to use without any training, and most users are up and running within minutes of signing up.

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linkutm Features

Marketing Analytics Features

  • Features: The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    75%

Cross Device Tracking

Tracks user journeys seamlessly across desktop, mobile, and apps.

Campaign Performance Tracking

Tracks and evaluates performance across multiple channels and campaigns, including email, advertising, social media, and SEO.

Attribution

Track and allocate credit to touchpoints throughout the conversion journey.

Conversion Tracking

Enables user to track customer conversion rate

Collaboration

Helps you safely share data with only those who matter and enhances your teamwork

Spend Analysis

Connects spending data to outcomes to evaluate efficiency effectively.

Marketing Mix Modeling

Leverages statistical analysis to maximize channel spending efficiency

BI Tools Integration

Seamlessly integrates with Business intelligence tools like Tableau, Looker, and Power BI.

Social Listening

Monitors brand mentions and analyzes sentiment across social media platforms.

AI-Powered Insights

Leverages machine learning to uncover hidden connections, anomalies, trends, and growth opportunities

Predictive Analytics

Advanced analytics for predicting outcomes based on performance and historical data.

KPI Monitoring

It helps to measure the success rate of an individual or organization is at reaching the strategic objectives

Data Source

Import customer data from several sales and marketing channels

Segmentation

Groups and segregates audiences based on defined criteria

Interactive Dashboard

It provides easy visualization of data

Ad hoc Reports

Creates impromptu reports as and when the occasion requires

Marketing Attribution Features

Cross Device Tracking

Tracks user journeys seamlessly across desktop, mobile, and apps.

Conversion Tracking

Enables user to track customer conversion rate

Revenue Forecasting

Forecasts long-term revenue impact across channels.

Custom Attribution Rules

Allows businesses to define rules based on their funnel.

Cross-Channel Tracking

Tracks performance across digital channels (paid search, social, email, web, display).

Attribution Models

Supports first-touch, last-touch, linear, time-decay, and position-based attribution

Multi-touch Attribution

Evaluates the impact of every touchpoint contributing to a conversion.

BI Tools Integration

Seamlessly integrates with Business intelligence tools like Tableau, Looker, and Power BI.

Path Analysis

Illustrates user journeys and navigation pathways with clarity and precision.

Real-time Data Sync

Allows to synchronize with other systems for up-to-date information across platforms

CRM Integration

Automatically sends and receives the relevant information to the CRM Software that helps in time management

Data Integration

Helps in collecting and combining data from multiple data sources and offer them in a unified manner to the user

Dashboard

A digital insight of reports and other workings on a single screen

linkutm Integrations

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