Semrush

About Semrush

Deep Dive with Clara AI

With Semrush, you get to understand your competitor’s strategies with various insight details related to their rankings. It conducts organic and advertising research with the use of its advanced tools and features. Get to know your competitor’s best-used keywords, their Ad strategies, budget and a lot more. With its backlinks feature, you can now conduct a deep link analysis, understand referring domains’ authority and spot your links’ geolocation. Its advanced keyword research tools help you to find the right keywords for SEO and PPC campaigns and also to gather related keywords and long-tail keywords.

Screenshots & Videos

Pricing

Free Trial Not Available
Starts at $117.33.
View Detailed Pricing

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

100%
Reviews

99%
Momentum

67%
Popularity

97%

Platforms Supported

Browser Based (Cloud)
Mobile App (Android, iOS)

Organization Types Supported

All (Small, Medium, Large)
Freelancers

API Support

Available

Modes of Support

Business Hours, Online

Semrush Awards

# 1 Most Worthy Software SEO Software
Q3 2021

# 2 Fastest Growing Software SEO Software
Q3 2021

# 1 Most Popular Software SEO Software
Q3 2021

# 1 Highly Rated SEO Software
Q3 2021

# 1 Most Worthy SEO Software
Q4 2019

# 1 Highly Rated SEO Software
Q4 2019

# 1 Fastest Growing SEO Software
Q4 2019

# 1 Most Popular SEO Software
Q4 2019

# 3 Most Searched SEO Software
Q4 2019

Semrush Features

Show Feature Explanation

SEO Features

Features: The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

100%

User Management

Managing access of multiple users so that work can be integrated and collaborated

Revenue Management

Professional management of your revenue to ensure growth of your business

Rank Tracking

A tool designed to track rankings of your website for multiple keywords

Mobile Search Tracking

Tracks your website's mobile rankings for the same keywords that you are tracking on desktop

Link Management

A simple and accessible system to manage links for creative purposes

Keyword Tracking

Tracks the most-often searched keywords according to your website

Google Analytics Integration

Helps you to track and understand your website's traffic

Content Management

Helps you to create and customize your contents to make user and SEO friendly

Competitor Analysis

Identifying your competitor's strategies and strengths in order to help you make informed decisions

Auditing

Evaluating the search engine friendliness of your website with the use of a number of tools

A/B Testing

Compares two versions of your website to see which one performs better

Dashboard

A digital insight of reports and other workings on a single screen

Semrush Pricing

Free Trial

Not available

Pricing Options

Premium Plans ( Subscription / Quotation Based )

MONTHLY YEARLY

Pro $117.33 $139.95 per month

What’s inside:

Up to 5 websites to monitor
Keyword research tools
Competitor analysis tools
Position Tracking
Backlinks
Site Audit
MCP Access

Guru $208.33 $249.95 per month

All Pro features plus:
- Up to 15 websites to monitor
- Historical data
- Multi-location and device data
- Content optimization tools

Business $416.66 $499.95 per month

All Guru features plus:
- Up to 40 websites to monitor
- Share of Voice
- Extended limits
- API access
- Migration from third-party tools

Screenshots of Vendor Pricing Page

Disclaimer: The pricing details were last updated on 30/06/2026 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Learn more about Semrush Pricing

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Semrush Reviews

User Rating

3.6/5 (Based on 1,021 Ratings)

Rating Distribution

Excellent
54.8%
Very Good
9.6%
Average
2.7%
Poor
2.6%
Terrible
30.2%

User Sentiments

Comprehensive Data, Keyword Research Tools, Competitor Analysis Tools, Site Audit Tool

Inaccurate Data, High Pricing, Limited Free Plan, Overwhelming Interface

Do You Use Semrush?

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Review Summary

SEMrush, a popular marketing software, garners mixed reviews across platforms. Many users praise its SEO features, keyword research capabilities, and competitive analysis tools, highlighting its user-friendly interface and comprehensive data. However, some reviewers express concerns regarding its pricing, occasional technical issues, and limited capabilities in certain areas, suggesting that it may not be suitable for all users or businesses.