MEET CLARA - THE AI BEHIND SMARTER SOFTWARE CHOICES
96% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
An efficient software to improve your SEO
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The Average Cost of a basic SEO Software plan is $27 per month.
Moz Pro pricing starts at $39/month, which is 44% higher than similar services.
51% of SEO Software offer a Free Trial , while 31% offer a Freemium Model .
Moz Pro is an all-in-one SEO platform that helps businesses improve their search engine visibility through keyword research, site audits, rank tracking, backlink analysis, and on-page optimization. It is widely used by SEO professionals, digital marketing agencies, in-house marketing teams, bloggers, and small to mid-sized businesses looking to grow organic traffic. Moz Pro follows a subscription-based pricing model with multiple plans based on campaign limits, keyword tracking capacity, and user requirements. Businesses can start with entry-level plans for core SEO tasks and upgrade as their websites and SEO operations expand. The pricing structure is built around keyword tracking, site crawl capacity, campaign limits, user access, and reporting capabilities. Higher-tier plans increase project capacity while unlocking more advanced SEO insights and collaboration features.
Moz Pro offers four primary subscription plans. Annual billing is available and typically offers savings compared to monthly subscriptions.
| Plan Name | Monthly Base | Per Employee | Best For | Key Features |
|---|---|---|---|---|
| Starter | Starting at ~$49/month | NA | Freelancers and bloggers | Keyword research, site audits, rank tracking, one user |
| Standard | Starting at ~$99/month | NA | Small businesses | More tracked keywords, additional campaigns, SEO reporting |
| Medium | Starting at ~$179/month | NA | Growing marketing teams | Increased crawl limits, multiple users, advanced reporting |
| Large | Starting at ~$299/month | NA | Agencies and enterprises | Higher keyword limits, extensive site crawls, team collaboration |
Starter $39.00 $49.00 per month
$468 billed Yearly
For small businesses or startups with only one website.
Features
Starter SEO tools: keyword research, competitive research, MozBar Premium, site tracking, and 24-hour online support
Standard $79.00 $99.00 per month
$950 billed Yearly
For small businesses that just need the basics.
Features
Standard SEO tools: keyword research, competitive research, backlink analysis, unlimited scheduled reports, MozBar Premium, site tracking, and 24-hour online support.
Medium $143.00 $179.00 per month
$1,719 billed Yearly
Ample limits plus full access to keyword research tools. Most folks start here.
Features
All Standard tools plus: increased quotas on SEO tools, branded reports, and report templates.
Premium $239.00 $299.00 per month
$2,868 billed Yearly
For larger businesses and agencies that need all the data.
Features
Disclaimer: The pricing details were last updated on 15/01/2025 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.
Moz Pro is best suited for: SEO professionals Digital marketing agencies Small and mid-sized businesses Bloggers Content marketers In-house marketing teams It may not be ideal for: Businesses with no SEO requirements Users needing highly specialized enterprise SEO platforms Organizations focused solely on paid advertising
Moz Pro integrates with: Google Analytics Google Search Console Google Business Profile CSV exports API access (selected plans) Third-party reporting tools These integrations help marketers consolidate SEO data and measure campaign performance.
98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
Compared to Semrush, Ahrefs, SE Ranking, and Mangools, Moz Pro offers a balanced SEO toolkit with a strong focus on usability, reliable keyword research, and comprehensive site auditing. Key advantages include: Beginner-friendly interface Comprehensive SEO toolkit Strong keyword research capabilities Reliable site audit features Trusted Domain Authority metrics However: Lower keyword database than some competitors Advanced competitive analysis may be less extensive Higher plans can become expensive for small businesses
| Product Name | Pricing Insights | Free Trial | Standout Feature | Best for | Learn More |
|---|---|---|---|---|---|
| Moz Pro pricing starts at $39/month, which is 44% higher than similar services. | Freelancers and bloggers, Small businesses, Growing marketing teams, Agencies and enterprises | Increased crawl limits, multiple users, advanced reporting | Moz Pro Pricing | ||
| Starts at $299.0. Offers Free-forever plan. | SEO PowerSuite Pricing | ||||
| Semrush pricing starts at $117.33/month, which is 335% higher than similar services. | Semrush Pricing | ||||
| Serpstat pricing starts at $55/month, which is 104% higher than similar services. | Serpstat Pricing | ||||
| SE Ranking pricing starts at $31/month, which is 15% higher than similar services. | SE Ranking Pricing | ||||
| SEOmonitor pricing starts at $391/month, which is 1348% higher than similar services. | SEOmonitor Pricing | ||||
| SEO Explorer pricing starts at $9.99/month, which is 63% lower than similar services. | SEO Explorer Pricing | ||||
| Offers Free-forever plan. | SERPtimizer Pricing | ||||
| SEO-Checker.io Pricing | |||||
| SEO Audit Software pricing starts at $19/month, which is 30% lower than similar services. | SEO Audit Software Pricing |
Users frequently praise: Easy-to-use interface Accurate keyword research Comprehensive site audits Reliable backlink analysis Helpful educational resources Common criticisms include: Premium pricing for larger plans Keyword database limitations compared to some competitors Fewer advanced PPC features
How much does Moz Pro cost?
The pricing for Moz Pro starts at $39.0 per month. Moz Pro has 4 different plans:
Learn more about Moz Pro pricing.
Does Moz Pro offer a free plan?
No, Moz Pro does not offer a free plan.
Learn more about Moz Pro pricing.
Moz Pro remains one of the most established SEO platforms, offering a comprehensive suite of tools that balances functionality with ease of use. Its combination of keyword research, technical SEO auditing, backlink analysis, and rank tracking makes it a solid choice for businesses looking to improve organic search performance. From a SaaSworthy perspective: The Starter plan is ideal for freelancers, bloggers, and small websites. The Standard plan provides the best value for most small businesses. The Medium plan is well suited for growing marketing teams managing multiple SEO campaigns. The Large plan is the preferred option for agencies and enterprises handling large websites or multiple clients. Overall, Moz Pro is a dependable SEO platform that helps businesses monitor rankings, optimize websites, and build sustainable organic search growth through an intuitive and feature-rich toolkit.
This research is curated from diverse authoritative sources; feel free to share your feedback at [email protected]
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