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About Adobe Experience Platform

Adobe Experience Platform is the first intent-built customer experience management software ideally suited to all types of businesses. This software aims at acquiring data from various sources to create and improve real-time customer profiles. Adobe Experience Platform is an open system that transfigures all the user's data, Adobe, and non-adobe, into powerful customer profiles that promptly update and utilize artificial intelligence-driven insights to help users produce the right and meaningful experiences across every social media channel. With its open and extensible architecture and continuous intelligence, this Adobe experience platform generates personalized customer experiences at the enhanced reality. It makes data more precisely understood through data validation and standardized XDMs. With customer profiles, users can begin personalizing experiences and activate profiles across channels and devices with the Adobe experience platform's dynamic identity graphs. The Adobe experience platform deploys faster and automatically utilizes powerful open APIs to pen scripts. As all the technologies are built on one platform, meaning all the product is created to operate together to deliver ultimate experiences. Adobe experience platform uses the quotation-based pricing strategy.

Screenshots & Videos

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Pricing

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    100%
  • Reviews
    87%
  • Momentum
    60%
  • Popularity
    65%

Platforms Supported

  • Browser Based (Cloud)

Organization Types Supported

  • All (Small, Medium, Large)

API Support

  • Available

Modes of Support

  • Online

Adobe Experience Platform Features

Customer Data Platform (CDP) Features

  • Features: The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    100%

Multi-step Marketing

Create a campaign flow or storyboard by adding numerous campaign elements.

Audience Builder

Allows to segment the customers/subscribers using attributes and personas.

Behavior Tracking

A tracking tool that facilitates fostering positive customer reaction

Identity Graph

Create a correlation between individuals with identical match groups.

360-degree Customer view

Aggregates entire customer data attributes from various touchpoints into a single dashboard.

Data Enrichment

A value-addition process of improving lead quality with new attributes.

Data Orchestration

Automated process to integrate and sync data across multiple marketing channels

Data Source

Import customer data from several sales and marketing channels

Hyper Targeting

Delivering Ad content to extremely relevant interest group segments.

GDPR Compliance

Makes the website compliant to General Data Protection Regulation 2016/679 that offers privacy to all users in the European Union

Data Cleansing

Helps in verifying/correcting/modifying inaccurate or coarse data from database

Email Marketing

Helps to do email marketing and customizes emails to make a good impression to audiences

Landing Pages

Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email

Adobe Experience Platform Pricing

Free Trial

Not available

Pricing Options

Premium Plans ( Quotation Based )

Pricing Plans

Disclaimer: The pricing details were last updated on 10/12/2020 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Learn more about Adobe Experience Platform Pricing.

Adobe Experience Platform Alternatives

View All Adobe Experience Platform Alternatives

Adobe Experience Platform Reviews

User Rating

3.9/5 (Based on 30 Ratings)

Ratings Distribution

  • Excellent

    23.3%
  • Very Good

    50%
  • Average

    23.3%
  • Poor

    3.3%
  • Terrible

    0%

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Videos on Adobe Experience Platform

Adobe Experience Platform FAQs

What is Adobe Experience Platform used for?

Adobe Experience Platform is Customer Data Platform (CDP). Adobe Experience Platform offers the following functionalities:

  • Multi-step Marketing
  • Audience Builder
  • Behavior Tracking
  • Identity Graph
  • 360-degree Customer view
  • Data Enrichment
  • Data Orchestration
  • Data Source
  • Hyper Targeting
  • GDPR Compliance
  • Data Cleansing
  • Email Marketing
  • Landing Pages

Learn more about Adobe Experience Platform features.

What are the top alternatives for Adobe Experience Platform?

Does Adobe Experience Platform provide API?

Yes, Adobe Experience Platform provides API.

Adobe Experience Platform Contact

Vendor Details

San Jose, California

Contact Details

Not available

https://www.adobe.com/experience-platform.html

Social Media Handles

Grid Report for Adobe Experience Platform

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