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89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Hubspot Marketing Hub logo
The all-in-one marketing software 4.7 Based on 3360 Ratings
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What is Hubspot Marketing Hub and how does it work?

Hubspot Marketing Hub is a multi-functional marketing solution that provides a vast range of smart tools and features to its users to enhance their growth chart. It provides tools to publish blog posts, manage CRM or Salesforce, connect with the audience, create and organize teams, and enhance the visibility of your brand on the web for a better success rate. It is an all-in-one marketing software that assists you in establishing your brand as an authority by enabling you to publish blog posts easily and effectively. It aims at improving your brand visibility so that you can be found online easily and therefore, drive more traffic. You can automatically organize and record your customer interactions and connect with Salesforce or HubSpot CRM. Users can create teams of hierarchical orders in order to align the usage of HubSpot account with the team’s structure. It additionally enables lead scoring, ROI tracking, channel management, and campaign segmentation.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 98%
  • Reviews 81%
  • Momentum 67%
  • Popularity 69%

Hubspot Marketing Hub Pricing

  • Free Trial Available
  • Starts at $18.0. Offers Free-forever plan.

88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Salesforce Marketing Cloud Account Engagement (formerly Pardot) logo
B2B Marketing on Salesforce and Solutions 3.9 Based on 2835 Ratings
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What is Salesforce Marketing Cloud Account Engagement (formerly Pardot) and how does it work?

Salesforce Marketing Cloud Account Engagement (formerly Pardot) offers tools to drive efficient growth with marketing and sales alignment. Create dynamic and personalized emails and landing pages with clicks. Gain insights with prospect engagement, survey sends, and SMS sends in the automated journeys. Connect marketing back to ROI using predictive analytics in B2B Marketing Analytics Plus.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 100%
  • Reviews 89%
  • Momentum 60%
  • Popularity 65%

87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

User.com logo
Marketing was never easy, before 4.4 Based on 91 Ratings
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What is User.com and how does it work?

User.com is an intuitive marketing and sales automation software. The platform is held in high esteem for providing the best omnichannel user experience that presents the right message for the right user at the right time. User.com entirely automates a plethora of activities starting from lead generation to sales, besides taking care of the administrative operations while manual labour can be focused on selling only. It caters to all sections of a client organisation and that includes the sales, along with management, marketing, customer and employee support. Quick integrations make it easier for User.com to play along with the preloaded applications in the system and it further captures the behaviour of users with visitor trackers and detailed visitor timelines. That ultimately equip team members with all sorts of accurate data about their customers. Migrating or switching to User.com is again an easy and convenient process that might take a minimum of ten to fifteen hours. User.com brings all information, conversations and deals on a single, interactive platform.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 100%
  • Reviews 75%
  • Momentum 60%
  • Popularity 82%

User.com Pricing

  • Free Trial Not Available
  • User.com Offers Custom plan.

98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

ActiveCampaign logo
An all-in-one marketing platform 4.5 Based on 6019 Ratings
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What is ActiveCampaign and how does it work?

ActiveCampaign is designed by combining the all-around abilities of marketing automation, email marketing and Customer Relationship Management automation. It is suitable for any business size. With the phenomenal drag-and-drop interface, you can send beautiful newsletters, build and design email campaigns to engage their audience, thereby converting more contacts into customers. It also lets you connect and collaborate with the users through their forums as well as other social media platforms. ActiveCampaign pricing plans are affordable and they also offer discounts to the non-profit organizations.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 100%
  • Reviews 99%
  • Momentum 72%
  • Popularity 95%

ActiveCampaign Pricing

  • Free Trial Available
  • Starts at $29.0. Offers Custom plan.

86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Zoho Marketing Automation logo
Effective Marketing, Simplified! 4.4 Based on 85 Ratings
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What is Zoho Marketing Automation and how does it work?

Zoho Marketing Automation is a powerful platform that takes the marketing efforts to the next level. With simple drag-and-drop tools, can create customized landing pages and forms to capture leads from websites, social media pages or email campaigns. Its integration with popular CRMs also allows for seamless lead management and data syncing, saving time and effort while increasing productivity. Zoho Marketing Automation makes it easy to create, manage and track campaigns across multiple channels such as email, social media, SMS and more. With its lead scoring and nurturing capabilities, users can segment leads based on their behavior and interests, send targeted messages and content to move them down the sales funnel, and ultimately convert them into customers. The software provides comprehensive analytics to track website visitors, page views, bounce rates to analyze performance. Experiment different campaign elements with A/B testing tool and take the marketing game to the next level with Zoho Marketing Automation.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 100%
  • Reviews 69%
  • Momentum 64%
  • Popularity 76%

Zoho Marketing Automation Pricing

  • Free Trial Available
  • Starts at $14.0.

83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Captavi logo
Comprehensive digital marketing software 4.7 Based on 30 Ratings
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What is Captavi and how does it work?

Captavi Platform helps companies cross the great divide between casual buyers and loyal customers by converting leads and referrals with ongoing personalized dialogue and value-based information delivery across multiple channels: web, mobile, email, tradeshow kiosks, and tablets. SaaS 5-in-1 integrated online marketing platform with SaaS CMS (Web Content Management System), Mobile Web App Development, CRM, Email Marketing System, and Online Event Registration.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 95%
  • Reviews 71%
  • Momentum 61%
  • Popularity 73%

Captavi Pricing

  • Free Trial Not Available
  • Starts at $175.0.

83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

LeadBI logo
Grow Business with Marketing Tool 4.7 Based on 3 Ratings
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What is LeadBI and how does it work?

LeadBI software is an All-in-One Marketing Assistant used to increase your business. Track websites visitors and data in real time. Send personalized emails to user, based on their unique behavior to retain your prospects. Create web forms and pop-ups to collect feedback from users to optimize your workflows. It integrates with MailChimp, SendinBlue, and more. Marketers, Small, Medium and Large companies make use of the software.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 98%
  • Reviews 67%
  • Momentum 60%
  • Popularity 72%

LeadBI Pricing

  • Free Trial Not Available
  • LeadBI Offers Free-forever and Custom plan.

93% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

SharpSpring logo
Drive more leads and optimize your sales with SharpSpring 4.5 Based on 5947 Ratings
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What is SharpSpring and how does it work?

SharpSpring is a market automation tool developed to automate the process of lead generation and sales optimization for small, medium, and large size businesses. It promotes the growth of your business by helping you in engaging leads, scoring them, tracking pages, fit and much more. SharpSpring is an industry leading software that can be integrated with many major softwares, like Zapier, Survey Monkey, Salesforce, and Shopify. It enables you to create a visual workflow along with providing ROI tracking of your business. The software additionally provides detailed analytics and website visitor tracking in order to help you in converting your visitors into your potential clients. You can also manage your channels and email drip campaigns with SharpSpring. Users get the option for multivariate testing, lead scoring, and campaign segmentation using the software. It also assists you in lead nurturing and landing page management to reduce your workload and increase your sales. The pricing plan of the software is quotation based and you will have to contact them directly on their official website for more details on pricing.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 100%
  • Reviews 88%
  • Momentum 69%
  • Popularity 86%

SharpSpring Pricing

  • Free Trial Not Available
  • Starts at $449.0. Offers Custom plan.

83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

DirectLync logo
All-inclusive Digital Marketing Platform 5 Based on 1 Ratings
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What is DirectLync and how does it work?

DirectLync is a marketing platform that includes all essential sales and marketing tools in a single package. Digital marketers and teams across companies can use the tool to pre-schedule social media posts and emails. They can also access consistent data sets across multiple channels and automate email campaigns for timely delivery and higher conversions. With DirectLync, users can plan, manage, and enhance all their marketing efforts with messages that increase conversions. Users can create attractive emails, personalize the messages with segmentation, and manage their brand consistency across multiple channels. And by capturing, analyzing, and optimizing customer data, they can uncover new sales and marketing strategies and gain a deeper insight into their buying habits. As a result, more leads can be generated and existing relationships can be nurtured. Users can also generate actionable with the help of engagement statistics across multiple channels and track the activity of prospects across multiple channels.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 93%
  • Reviews 66%
  • Momentum 61%
  • Popularity 78%

DirectLync Pricing

  • Free Trial Available
  • Starts at $17.0.

77% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Synerise logo
Powerful campaign generation made seamless 4.7 Based on 10 Ratings
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What is Synerise and how does it work?

Synerise is a comprehensive marketing management platform that helps companies to meet their marketing goals. The platform does so by enhancing the customer experience via dynamic content. In addition, it also helps to build highly converting and personalized emails with the help of a fast drag and drop email campaign builder available within. Synerise comes with a built-in template library, SEO capabilities and advanced analytical functionalities to make the landing page generation process quite seamless. All of this work and targeted campaigns can be tracked from the web browser of the same, simply by turning on push notifications. The additional capabilities of Synerise, such as SMS campaigns, help out with the delivery of client-tailored communication directly to customers. Synerise not only facilitates campaign creations but also helps users to reach out to the right audience through an inbuilt multi-channel execution functionality. Apart from creating campaigns, the platform can also be used to streamline A/B/X testing besides gaining detailed insights about consumer behavior.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 94%
  • Reviews 60%
  • Momentum 60%
  • Popularity 60%

Synerise Pricing

  • Free Trial Not Available
  • Synerise Offers Custom plan.

List of Top Marketing Automation Software

PRODUCT NAME SW SCORE AGGREGATED RATINGS
Hubspot Marketing Hub Hubspot Marketing Hub 89 4.7
Salesforce Marketing Cloud Account Engagement (formerly Pardot) Salesforce Marketing Cloud Account Engagement (formerly Pardot) 88 3.9
User.com User.com 87 4.4
ActiveCampaign ActiveCampaign 98 4.5
Zoho Marketing Automation Zoho Marketing Automation 86 4.4
Captavi Captavi 83 4.7
LeadBI LeadBI 83 4.7
SharpSpring SharpSpring 93 4.5
DirectLync DirectLync 83 5
Synerise Synerise 77 4.7

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