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98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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| Description | Google Analytics is the most popularly used web analytics tool for tracking and comparing website’s traffic and conversion rate of campaigns, and is free of cost. Google Analytics analysis can identify websites performing poorly with various techniques such as Funnel visualization, referrers (where visitors came from), how long they stayed on the website and their geographical position. It also provides more advanced features including Custom Visitor segmentation. Google Analytics' Cohort analysis feature also helps to understand the behaviour of component groups of users apart from your user population, which is beneficial for successful implementation of a marketing strategy. Read more | UserSurge is an analytics tool that enables users to see how their website visitors are engaging with their websites. With just a single line of code, the tool can record engagement sessions in videos that can be accessed on the platform of users. They can also view heat maps of where the visitors are looking and track the scrolling sessions and limits of users. Armed with advanced analytics, website owners and digital marketers can also understand how many visitors actually read through their pages and how many of them leave right away. With location-specific data, users can also know where their website traffic is coming from and the languages that their visitors are most likely to require support in. By tracking every moment of their interaction, users increase their conversions. Every data captured by the tool is securely saved in the cloud, while also providing a seamless interface for visitors to playback recorded sessions. Read more |
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| SW Score & Breakdown |
98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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| SaaSworthy Awards | # 2 Most Worthy # 1 Fastest Growing |
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| Review Summary |
Overall, Google Analytics receives positive feedback for its user-friendly interface, comprehensive data analysis capabilities, and customizable reporting options. Users appreciate its ability to track website traffic, user behavior, and conversion rates, helping them gain valuable insights into their audience and optimize their marketing strategies. However, some users express concerns regarding the complexity of certain features and occasional data accuracy issues. Additionally, the pricing plans may not be suitable for smaller businesses or those with limited budgets. |
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| Read All User Reviews | Read All User Reviews |
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Google Analytics Free Google Analytics 360 Custom |
UserSurge Custom |
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AppLink.io
4 Based on 1 Ratings |
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| Company Details | Located in: Mountain View, California | Located in: San Francisco, California |
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+1 650-253-0000 https://marketingplatform.google.com/about/analytics/ |
+1 949-910-5736 https://www.usersurge.com/ |
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