Socialbakers vs Blidder Comparison

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Socialbakers

Social Media Management Software

4.2 472 user ratings

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84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Blidder

Social Media Management Software

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Missinglettr

Social Media Management Software

4.7 138 user ratings

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Later

Social Media Management Software

4.2 980 user ratings

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Overview

Description	Socialbakers is an AI-Powered Social Media and Digital Marketing solution to manage all marketing tasks in one place. The platform allows users to boost content engagement across all channels. It makes content strategy decisions easy by mapping marketing personas and allowing users to drive their strategy based on AI recommendations. It enables users to create engaging content by understanding audience preferences and interests. When using the platform users know exactly where to spend their money. The AI tags all content to give users instant insights and focus on content quality. It comes with the world’s largest content library where users can search and find ideas and save them into collections easily. Right from stories to videos, users gain a clear view of organic performance. The platform gives complete clarity of all paid social media performance, results, and spending trends are accessible in one dashboard. Tracking and reporting can be easily done for effective influencer marketing. Read more	Blidder is a social marketing tool with which users get the ability to manage all their social accounts in one place. It allows you to plan and publish your content for Instagram, Twitter and Facebook, all from one simple dashboard. Blidder enables its users to gain real-time insights like the number of times you have posted or the number of people who interacted with your posts. You can also track the number of posts that contain links, media or text and the performance of each. You can analyse whether your posts are reaching your target market and whether they are receiving the desired engagement. The app is used to successfully launch and interact with campaigns that are planned and under progress, as all the data can be analysed in real-time. Blidder is beneficial for every type of media manager, freelancer or even marketing firms. Apart from allowing the users to run profitable campaigns on the platform, Blidder provides 24/7 technical assistance to its users to solve any problem they face, thereby, empowering your social media presence over multiple platforms. Read more	Missinglettr is a platform that automatically turns the blog posts of the user into engaging social media campaigns. The software helps its users to schedule engaging contents of an entire year in minutes, hence enabling users to drive more traffic to their blog. Users can update the templates used to create the content of their campaigns in order to reflect their writing style or local language. One can use the software to schedule templates by creating their own schedules based on the duration and post frequency. Missinglettr enables its users to optionally choose to have their campaigns reviewed by clients or anyone else they want to invite. The software enables its users to repurpose their social campaigns by having their blog posts re-published on Medium. Users can shorten the URL of their campaigns with goo.gl, bir.ly, PixelMe, replug or Short.CM. One can customize their campaign images and take control of their social brand presence and stand out in the competitive market. Read more	Later is a marketing platform for Instagram that enables users to plan and schedule their posts. It also offers analytics to let users draw insights from their data and act accordingly. Users can even bulk schedule their Instagram posts, create weekly time slots and schedule their posts using initiative drag and drop functionality with the calendar. An Instagram feed can be previewed before actually posting to see how exactly it will look post uploads and make changes accordingly. There are certain calendar views accessible as well, such as 'monthly' and 'weekly'. Users can even maintain an organized media library and keep all their photos, videos, and user-generated content at a central location, accessible on any device by the user's team. It is possible to add labels to media which can be searched for and filtered. They can also import their media via Dropbox and Google drive and make use of extensive analytics for insights. Read more
Pricing Options	Free Trial Available Socialbakers Offers Custom plan.	Free Trial Available Starts at $7.0.	Free Trial Available Starts at $7.0. Offers Free-forever and Custom plan.	Free Trial Available Starts at $15.0.
SW Score & Breakdown		84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 60% Momentum 61% Popularity 64%	90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 73% Momentum 60% Popularity 78%	97% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 87% Momentum 64% Popularity 94%
SaaSworthy Awards	# 6 Most Popular # 6 Fastest Growing	Not Available	Not Available	# 3 Most Worthy # 2 Highly Rated

Features

Total Features	9 Features	9 Features	9 Features	9 Features
Common Features for All	Analytics (Social Media) Helps you analyse performance based on reaction to posts Auto Publishing Publishes scheduled posts as and when they become relevant Brand Tracking Helps to know the position of your brand on the social media network Content Management Helps you to create and customize your contents to make user and SEO friendly Customer Engagement Enables the brand to maintain contact with their potential customers Multi-Account Management Facilitates the usage of multiple social media account for a wider reach Multi-User Collaboration Allows multiple users to work on one project to ensure effective team work Posts Scheduling Schedules your posts beforehand to post contents timely even in your absence Social Media Monitoring Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online + 6 More - Show Less	Analytics (Social Media) Helps you analyse performance based on reaction to posts Auto Publishing Publishes scheduled posts as and when they become relevant Brand Tracking Helps to know the position of your brand on the social media network Content Management Helps you to create and customize your contents to make user and SEO friendly Customer Engagement Enables the brand to maintain contact with their potential customers Multi-Account Management Facilitates the usage of multiple social media account for a wider reach Multi-User Collaboration Allows multiple users to work on one project to ensure effective team work Posts Scheduling Schedules your posts beforehand to post contents timely even in your absence Social Media Monitoring Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online + 6 More - Show Less	Analytics (Social Media) Helps you analyse performance based on reaction to posts Auto Publishing Publishes scheduled posts as and when they become relevant Brand Tracking Helps to know the position of your brand on the social media network Content Management Helps you to create and customize your contents to make user and SEO friendly Customer Engagement Enables the brand to maintain contact with their potential customers Multi-Account Management Facilitates the usage of multiple social media account for a wider reach Multi-User Collaboration Allows multiple users to work on one project to ensure effective team work Posts Scheduling Schedules your posts beforehand to post contents timely even in your absence Social Media Monitoring Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online + 6 More - Show Less	Analytics (Social Media) Helps you analyse performance based on reaction to posts Auto Publishing Publishes scheduled posts as and when they become relevant Brand Tracking Helps to know the position of your brand on the social media network Content Management Helps you to create and customize your contents to make user and SEO friendly Customer Engagement Enables the brand to maintain contact with their potential customers Multi-Account Management Facilitates the usage of multiple social media account for a wider reach Multi-User Collaboration Allows multiple users to work on one project to ensure effective team work Posts Scheduling Schedules your posts beforehand to post contents timely even in your absence Social Media Monitoring Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online + 6 More - Show Less

Technical Details

Organization Types Supported	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS
Modes of Support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	Available	NA	NA	Available

Reviews & Ratings

User Rating	4.2/5 472 user ratings	Not Available	4.7/5 138 user ratings	4.2/5 980 user ratings
Rating Distribution	Excellent 40.7% Very Good 46.4% Average 8.9% Poor 3.4% Terrible 0.6%	Not Available	Excellent 74.6% Very Good 21% Average 1.4% Poor 2.2% Terrible 0.7%	Excellent 60.8% Very Good 20.5% Average 6.5% Poor 3% Terrible 9.2%
User Sentiments	Not Available	Not Available	Not Available	User-Friendly Interface, Visual Content Scheduling, Comprehensive Instagram Analytics, Linkin.bio Feature Limited Functionality on Free Plan, Inconsistent Auto-Publishing, Limited Customer Support Accessibility, Lack of LinkedIn Integration
Review Summary	Not Available	Not Available	Not Available	Users praise Later's ease of use, time-saving features, and comprehensive analytics. They appreciate the user-friendly interface, drag-and-drop functionality, and ability to schedule posts in advance. The visual content calendar and post preview features are also well-received. Additionally, users commend Later's customer support, finding them responsive and helpful. However, some users have experienced occasional technical glitches and have expressed a desire for more advanced features such as A/B testing and more detailed analytics.
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Pricing

Pricing Options	Free Trial Available Socialbakers Offers Custom plan.	Free Trial Available Starts at $7.0.	Free Trial Available Starts at $7.0. Offers Free-forever and Custom plan.	Free Trial Available Starts at $15.0.
Pricing Plans Monthly Plans Annual Plans	Essential Custom The Complete Socialbakers Platform Custom	Solo $7.00 $7.00 per user / month Standard $25.00 $25.00 per user / month Professional $35.00 $35.00 per user / month	Free Free Solo $7.00 $9.00 per month Pro $32.00 $39.00 per month Agency $147.00 $147.00 per month Enterprise Custom	Starter $15.00 $18.00 per month Growth $33.33 $40.00 per month Advanced $66.67 $80.00 per month Scale 15 $200.00 $200.00 per month Scale 30 $400.00 $400.00 per month
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