Optimizely vs Taplytics Comparison

98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Optimizely

AB Testing Software

4.2 2,258 user ratings

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85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Taplytics

Marketing Automation Software

4.6 15 user ratings

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Overview

Description	Optimizely is the world's leading experimentation platform which enables businesses to deliver continuous experimentation and personalization across various websites, mobile apps and connected devices. The Optimizely software technology provides A/B testing tools, in which two versions of a web page can be compared for performance and multivariate testing. Optimizely's experimentation platform is called Optimizely X, which provides tools for web experimentation, personalization and recommendations. The personalization capability, which may be used for making data-driven decisions can also be used for serving online advertising Read more	Taplytics is an innovative platform for modern AB testing and development. It is known for providing cross-platform AB testing and flag solutions, along with zero bloats to enhance the experiences of modern-day applications. All releases on Taplytics are kept under the client’s control enabling them to test and release or cancel features in real-time. Further, the feature flags are all aimed at necessary development that includes cutting on deployment risks and improving necessary facilities. Also, thanks to the time-controlled feature rollout. Clients are further provided with the liberty to choose from a variety of SDKs, flexible APIs and development solutions for on-premise or cloud issues. Taplytics has made it to the top of the list most of the time thanks to its unparalleled team aimed at customer success. This team ensures around-the-day technical support and therefore, engineering time cuts down to almost fifty per cent. The AI personalisation feature of Taplytics enables clients to get a personalised interface without putting in a single line of code. Read more
Pricing Options	Free Trial Not Available Optimizely Offers Custom plan.	Free Trial Not Available Taplytics Offers Custom plan.
SW Score & Breakdown	98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 98% Reviews 100% Momentum 75% Popularity 100%	85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 97% Reviews 67% Momentum 60% Popularity 81%
SaaSworthy Awards	# 1 Most Worthy # 1 Most Popular	# 17 Fastest Growing

Technical Details

Organization Types Supported	Freelancers Large Enterprises Medium Business Small Business	Freelancers Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Installed - Mac	SaaS/Web/Cloud Installed - Mac
Modes of Support	24/7 (Live rep) Online	24/7 (Live rep) Online
API Support	Available	Available

Reviews & Ratings

User Rating	4.2/5 2,258 user ratings	4.6/5 15 user ratings
Rating Distribution	Excellent 39.6% Very Good 45.7% Average 12% Poor 1.9% Terrible 0.8%	Excellent 66.7% Very Good 26.7% Average 6.7% Poor 0% Terrible 0%
User Sentiments	Ease of Use, A/B Testing Capabilities, Excellent Customer Support, Extensive Integrations High Pricing, Occasional Bugs, Slow Loading Times, Complex UI Navigation	Not Available
Review Summary	Overall, users find Optimizely to be a powerful tool for experimentation and personalization, with many praising its ease of use, customization options, and strong analytics capabilities. However, some users have expressed concerns about its complexity, reporting issues with its user interface and the need for extensive training or support to get the most out of the platform. Additionally, pricing has been mentioned as a potential downside, with some users finding it to be on the higher end compared to other similar products.	Not Available
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Pricing

Pricing Options	Free Trial Not Available Optimizely Offers Custom plan.	Free Trial Not Available Taplytics Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans	Content Cloud Custom Commerce Cloud Custom Intelligence Cloud Custom	Taplytics Custom
	View Detailed Pricing	View Detailed Pricing

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