Optimizely |
87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
Visit Website
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| Description | Google Optimize is the most popularly used A/B Testing tool for tracking and comparing website’s traffic and conversion rate of campaigns, and is free of cost. Google Optimize analysis can identify websites performing poorly with various techniques such as Funnel visualization, referrers (where visitors came from), how long they stayed on the website and their geographical position. It also provides more advanced features including Custom Visitor segmentation. Google Optimize' Cohort analysis feature also helps to understand the behaviour of component groups of users apart from your user population, which is beneficial for successful implementation of a marketing strategy. Read more | Webtrends Optimize is the best platform for increasing online conversions. It is a powerful, industry-specific portal that comprises a suite of tools for website optimisation. These tools are all aimed at enhancing the digital experience of the visitors. For starters, Webtrends Optimize offers the features of both AB and multivariate testing. AB testing is the one that is conducted with two or more versions of the same webpage. MVT or multivariate testing analyses the different components of the webpage and figures out the combination that works best for increasing traffic. Next in line is the website personalisation option that takes into account the various past behaviours of the visitors. The platform essentially uses web analytics to put together and curate a stellar customer journey. The same UI in the advanced editor is put to use in the case of server-side testing, incorporated with benefits like speed, reach effort and longevity. Read more |
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| SW Score & Breakdown |
87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
| Total Features |
9 Features
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9 Features
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| Common Features for All |
Audience Targeting
Funnel Analysis
Heatmaps
Landing Pages (Web Forms)
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor
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Audience Targeting
Funnel Analysis
Heatmaps
Landing Pages (Web Forms)
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor
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| Review Summary |
Not Available
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The consensus among reviewers is that the product is user-friendly and offers comprehensive analytics capabilities, enabling businesses to gain valuable insights into their digital marketing performance. However, some users have expressed concerns about the complexity of the interface and the need for more robust reporting features. Additionally, a few reviewers have experienced occasional technical glitches, but these appear to be isolated incidents. Overall, the product is generally well-received, with users appreciating its intuitive design and powerful analytics capabilities. |
| Read All User Reviews | Read All User Reviews |
AI-Generated from the text of User Reviews
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Pricing Plans
Monthly Plans
Annual Plans
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Google Optimize Free Google Optimize 360 Custom |
Free Free SaaS Licence NA Managed Service Custom Tailor-Made Custom |
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View Detailed Pricing
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View Detailed Pricing
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| Screenshots |
+ 1 More
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Not Available |
| Videos |
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+ 2 More
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| Company Details | Located in: Mountain View, CA | Located in: Egham, Surrey Founded in: 2000 |
| Contact Details |
+1 (650) 253-0000 https://marketingplatform.google.com/about/optimize/ |
0333 444 5502 https://www.webtrends-optimize.com/ |
| Social Media Handles |
Not available |
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