Google Analytics vs Bitly Comparison

Remove All ADD PRODUCT Google Analytics Bitly	98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove Google Analytics Web Analytics Software (8928 Ratings)	98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove Bitly URL Shorteners (635 Ratings)
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ADD PRODUCT	98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove Google Analytics Web Analytics Software (8928 Ratings)	98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove Bitly URL Shorteners (635 Ratings)
Visit Website	Visit Website

Overview

Summary

Google Analytics is the most popularly used web analytics tool for tracking and comparing website’s traffic and conversion rate of campaigns, and is free of cost. Google Analytics analysis can identify websites performing poorly with various techniques such as Funnel visualization, referrers (where visitors came from), how long they stayed on the website and their geographical position. It also provides more advanced features including Custom Visitor segmentation. Google Analytics' Cohort analysis feature also helps to understand the behaviour of component groups of users apart from your user population, which is beneficial for successful implementation of a marketing strategy. ..show more

Bitly is an URL shortening software that helps organizations to scale their businesses. The solution can be used to generate and share customized links, enhancing the trust and validation levels between a brand and its audience. Organizations can change the destination URL for short links, including QR codes. Users can edit the back-half of an individual link, offering an enhanced preview of the content their audiences are about to view. Brands can assign individual URLs to any of their links in real-time. They can scale and automate workflow with the solution’s APIs and 700+ integrations. Create and share custom short links through SMS or help social influencers with custom referral links as well. Every link gets encrypted with HTTPS, to ensure adequate protection against all kinds of third party tampering. Organizations can replace ‘’bit.ly’’ in their links with the name of their preference and take charge of their content. The software combines custom domain setup and comprehensive link management within a single space. ..show more

TECHNICAL DETAILS

Access Monitoring
24/7 (Live rep)
Business Hours
Online

Contact Number/Address

Mountain View, California / +1 650-253-0000

New York, NY

API

Deployment
SaaS/Web/Cloud
Mobile - Android
Mobile - iOS
Mobile - Windows
Mobile - BlackBerry
Installed - Windows
Installed - Mac

Customers
Individuals
Freelancers
Large Enterprises
Medium Business
Small Business

Pricing

Pricing Model
Free Trial
Freemium
One-time license
Open-source
Subscription
Quotation Based

Plans
	Google Analytics Free Individuals and small to medium-sized companies Features Multiple data collection options across websites, apps, and internet-connected devices Data access via mobile app, API, email notifications, and more Advanced site and app reporting and segmentation (including real-time and user-centric reporting) Native data onboarding integrations with Google Ads, AdSense, and Search Console (formerly Webmaster Tools) Native remarketing integrations with Google Ads Basic Funnel reporting Basic Attribution modeling Number of views per web property: Max 200 Custom dimensions and metrics per property : 20 custom dimensions and metrics User and account administration Self-service Help Center and community forums Free Payment options Google Analytics 360 Custom Larger enterprises who need it all Features Multiple data collection options across websites, apps, and internet-connected devices Data access via mobile app, API, email notifications, and more Advanced site and app reporting and segmentation (including real-time and user-centric reporting) Native data onboarding integrations with Google Ads, AdSense, Ad Manager, Display & Video 360, Search Ads 360, Campaign Manager 360, and Search Console (formerly Webmaster Tools) DoubleClick Bid Manager, DoubleClick Campaign Manager, DoubleClick for Publishers, and DoubleClick Search Native remarketing integrations with Google Ads and Display & Video 360 Network, and DoubleClick Bid Manager Integration with Google BigQuery Analytics 360 audience sharing to Salesforce Marketing Cloud Advanced Analysis Funnel reporting-Advanced, customizable funnel reporting Attribution modeling- Advanced, including data-driven model Cross-property roll-up reporting Number of views per web property: Max 400 Custom dimensions and metrics per property :200 custom dimensions and metrics Data freshness : Guaranteed 4 hours under SLA (usually faster) Unlimited data Unsampled reporting Access to raw data User and account administration Services, support and SLAs provided by Google and global partner network Invoiced monthly View Price Page	Free Free Features Custom Back-half : 50 per month Link Creation : 1,000 per month Link Clicks : Unlimited Link Tags Bulk Link Tagging Link Filtering Social Posting Link History : 30 Days Link Reporting : 30 Days API Rate Limit : Standard Integrations Web Browser Extensions Mobile App API v4 Device-Specific Web Access 2-Factor Authentication (2FA) Help Center Basic $35 /Month Features Up to 1,500 branded links / month Branded Link Redirects : 10 bit.ly Link Redirects : 5 Custom Back-half : 1,500 per month Free Custom Domain Domain Finder Domain 1-Step Setup Domain Guard Domain Root Router Domain 404 Error Fixer Link Creation : 1,500 per month Includes features of Free plan, plus CSV Bulk Shortening : 100 links/csv QR Codes : Bitly Branded QR Codes Download Format : PNG Link History : 30 Days Link Reporting : 30 Days Data Export Support : Basic Premium $300 /Month Features Up to 3,000 branded links / month Branded Link Redirects : 50 bit.ly Link Redirects : 10 Custom Back-half : 3,000 per month Includes features of Basic plan, plus Link Creation : 3,000 per month Mobile Deep Links CSV Bulk Shortening : 3,000 links/csv CSV Bulk Export QR Codes : Standard Campaigns UTM Builder Bulk Import to Campaigns Export of Campaign Data Link History : 1 Year Link Reporting : 60 Days Dashboard Reporting : 60 Days City-Level Data Device-Type Tracking Mobile Deep Link Reporting Enterprise Custom Features Up to 10,000+ branded links / month Branded Link Redirects : 10,000/mo+ bit.ly Link Redirects : 50 Auto-Branded Links : 10+ Custom Back-half : 10,000/mo+ Custom SSL Cert (Available for Purchase) Includes features of Premium plan, plus Link Creation : 10,000/mo+ CSV Bulk Shortening : 10,000+ links/csv Color QR Codes QR Codes Download Format : PNG or SVG Parameter Passing (Available for Purchase) Link History : 2 Years Link Reporting : 90 Days Dashboard Reporting : 90 Days API Rate Limit : Higher Limits Available Webhooks SLA Uptime : 99.9% Branded Link Hub (Available for Purchase) Group Permissions User Management SSO Self-Service Setup Support : Priority Account Management : Assigned Onboarding & Setup : Personalized View Price Page

Compare Google Analytics vs Bitly