Muck Rack

About Muck Rack

MuckRack is a public relation software that is available in both the cloud-based and SaaS form. Using this software is easy as it comes with an easy-to-understand user interface. It features a sophisticated media database that helps you to spot the right journalist to pitch. Automatically updated media list helps saving more time than outdated media contact list. You will be notified with alerts in your inbox every time any trending news is published anywhere that might impact your brand. Users get reliable reports on their PR campaigns and can easily export PDF reports. Muck Rack comes integrated with social media channels like Twitter.

Screenshots & Videos

Pricing

Free Trial Not Available
Offers Custom plan.
View Detailed Pricing

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

88%
Reviews

90%
Momentum

69%
Popularity

90%

Platforms Supported

Browser Based (Cloud)

Organization Types Supported

All (Small, Medium, Large)

API Support

NA

Modes of Support

Online

Muck Rack Awards

# 3 Most Worthy Software PR Software
Q4 2021

# 3 Highly Rated Software PR Software
Q4 2021

# 3 Fastest Growing Software PR Software
Q4 2021

# 2 Most Popular Software PR Software
Q4 2021

Muck Rack Features

Show Feature Explanation

Show Missing Features

PR Features

Features: The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

88%

Press Monitoring

Facilitates monitoring print media coverage and measuring its output

Communications Calendar

Helps in clarifying what to do when, co-ordinate & schedule communication tasks and planning ahead of media pitch

Clippings Management

Helps in saving and managing the clippings of the news item that bears your brand/business mentions

Auto-update Media Lists

Automatically updates your media list that contains relevant key media contacts who can popularize your brand

Campaign Management

Allows a user to analyze and track marketing campaigns across multichannel efforts

Email Distribution

This feature lets you send a custom email invitation for the survey to the respondents

Contact Management

Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc.

Press Release Builder

Helps in creating professional-grade press release within minutes without any need to have experience

Direct Mail Management

Helps to send postcards, brochures, catalogs, newsletter to targeted audiences

Digital Asset Management

Helps in the management of all digital content (files, images) and the online account itself

Muck Rack Pricing

Free Trial

Not available

Pricing Options

Premium Plans ( Quotation Based )

Pricing Plans

Muck Rack Custom

Features

Team onto one platform
Access the industry’s most accurate database
Target and personalize pitches
Automatically track and report on coverage
Collaborate from anywhere in the world
Expand your knowledge with best in class support

Disclaimer: The pricing details were last updated on 21/10/2021 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Learn more about Muck Rack Pricing

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Muck Rack Reviews

User Rating

4.6/5 (Based on 337 Ratings)

Rating Distribution

Excellent
69.4%
Very Good
26.4%
Average
2.7%
Poor
0.3%
Terrible
1.2%

User Sentiments

Comprehensive Media Database, Easy-to-Use Interface, Effective Pitching Tools, Excellent Customer Support

Outdated Contact Information, Limited Reporting Functionality, Coverage Report Inaccuracies, Slow Platform Performance

Do You Use Muck Rack?

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Review Summary

Reviewers appreciate Muck Rack's user-friendly interface, extensive media contact database, and efficient pitching tools. They find it easy to discover relevant journalists and influencers, customize their outreach, and track the performance of their campaigns. Additionally, Muck Rack's customer support is lauded for its responsiveness and helpfulness. However, some users express concerns about the accuracy and completeness of the media database, occasional technical glitches, and limited integration options with other platforms.

Pros

Streamlined media relations: Easily manage media relationships, identify journalists and influencers, and track outreach campaigns.
Comprehensive media database: Access a vast pool of media contacts across various industries and locations.
Allinone platform: Combine journalist outreach, media monitoring, and analytics in one centralized hub.

Cons

Limited customization: Some users may find the platform's features too rigid and not adaptable to their specific needs.
Steep learning curve: New users may initially struggle to navigate the platform and utilize its full range of features efficiently.
Occasional technical glitches: Some users have experienced technical issues such as slow loading times or occasional bugs.

Muck Rack Reviews

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