Home/Digital Asset Management Software/MarcomCentral
Updated on: May 24, 2019
What is MarcomCentral ?
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MarcomCentral - Digital Asset Management Software : SaaSworthy.com
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MarcomCentral

Organize, Customize, & Distribute Marketing Content Easily
★★★★★
★★★★★
(117 Ratings) Write Review

MarcomCentral is a cloud-based marketing technology on the market that combines digital asset management, dynamic content customization, brand management, and sales enablement into one easy-to-use platform. Efficiently manage your company’s important digital files with a cloud-based marketing portal that allows you to organize, store, and easily search for creative assets.

MarcomCentral Features Show All Features

MarcomCentral Technical details

Support Business Hours Online Customer Type Large Enterprises Medium Business
API NA Contact California, United States / 800.220.1727
Deployment SaaS/Web/Cloud Category Digital Asset Management Software

MarcomCentral Pricing

Pricing ModelSubscription , Quotation Based
How much does MarcomCentral cost ?
The pricing for MarcomCentral starts at $1500.0 per month. MarcomCentral has 3 different plans such as - Small at $1500.0 per month, Medium at $7500.0 per month and Enterprise at $15500.0 per month. MarcomCentral also offers a custom plan based on the customer's request.
Small
$1,500 /Month

Features

  • Asset Customization
  • Custom Portal Branding
  • Project Consulting
  • Reporting
  • Business Intelligence

Medium
$7,500 /Month

Features

  • Asset Customization
  • Custom Portal Branding
  • Project Consulting
  • Reporting
  • Business Intelligence

Enterprise
$15,500 /Month

Features

  • Asset Customization
  • Custom Portal Branding
  • Project Consulting
  • Reporting
  • Business Intelligence
Custom
Custom

Features

  • Asset Customization
  • Custom Portal Branding
  • Project Consulting
  • Reporting
  • Business Intelligence

Contact the vendor for detailed pricing infromation

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Disclaimer: The pricing details were last updated on 11/01/2019 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

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MarcomCentral Reviews

OVERALL RATING
4.2
Based on 117 Rating(s)
Rating Distribution
  • 93
  • 21
  • 3
  • 0
  • 0
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Kelsey D.Source : capterra.com
★★★★★
★★★★★
(Reviewed on 06 August 2018)
Time and Money saved by getting rid of one-off designs

Pros: MarcomCentral did exactly what we expected. It helped us automate our design and printing process by creating templates that took the place of our one-off designs. We were at a point where every business card, in a corporation that had 5,000 employees, was created by one of our designers.

We had great support with our implementation team and customer service. They are constantly improving their product, which was great.

Cons: The templates are not "magic" nor could you expect them to be. The front-end was very easy for users, but the back-end needed to be set up by more tech-savvy marketer/designers.

...more
Mark H.Source : capterra.com
★★★★★
★★★★★
(Reviewed on 30 March 2018)
Responsive, willing to find resources to seek out solutions or workarounds.

Pros: Flexibility, native use of javascript - can apply to most use case situations. Like the plug in format to avoid having to use a proprietary layout software.

Cons: Admin tools can be a bit clumsy to navigate. Would appreciate a sleeker more robust ui with at a glance features and ability to make quick cascading changes.

...more
Matthew B.Source : capterra.com
★★★★★
★★★★★
(Reviewed on 09 February 2018)
Working with the Marcom Team has been exceptional.

Pros: The ability to offer on-demand/self-service branded, personalized, compliance-approved sales support materials to our sales professional across our Member Banks has been invaluable and we continue to expand and leverage our usage of the system.

Cons: No significant cons to report. The product definition process can be a bit time consuming, but the bulk upload tools help with efficiency.

...more
Agata D.Source : capterra.com
★★★★★
★★★★★
(Reviewed on 31 January 2018)
A great tool for sharing marketing assets.

Pros: I like the possibility to switch between languages within one portal and be able to use the portal for more than one country.

Cons: I do not think customers can choose the option to download and customize the same file - I've only seen either one or the other option next to a file; it would be great to have both possibilities/ two buttons (download and customize) next to a file (or perhaps I'm not aware that such an option exists).

...more
Samantha R.Source : capterra.com
★★★★★
★★★★★
(Reviewed on 30 January 2018)
Great for simple templates; less flexible with variable/complex templates

Pros: Customer service team; interactive outward-facing portal; ability to create new features if you request and fund them; easy to create simple, static templates

Cons: Burn through support hours quickly; coding required by Marcom team for anything involving variable pricing by format within 1 product (single- vs double-sided included)

...more
Scott R.Source : capterra.com
★★★★★
★★★★★
(Reviewed on 22 January 2018)
Set up and implementation was pretty smooth

Pros: I like that it isn't limited and has numerous capabilities to integrate with other software and multiple vendor production capabilities.

Cons: I'd like to see a smoother interface to configure new items and release them to production for user accessibility of order.

Overall: Ability for a large user base to order marketing materials and seamlessly connect with multiple vendors to execute.

...more
Tequila S.Source : capterra.com
★★★★★
★★★★★
(Reviewed on 22 January 2018)
Robust system that makes creating a DAM easy and user-friendly

Pros: I like that the MarCom Central software offers the capability to create customizable collateral for our distribution team.

Cons: My biggest complaint is that MarCom Central does have restrictions to integrating with some of our business platforms. We also ran into some issues the log-in setup, as MarCom does not allow changes or customization for login.

...more
Source : g2crowd.com
★★★★★
★★★★★
(Reviewed on 19 January 2018)
"Simple and Efficient."

What do you like best?

The ease and simplicity behind it all. I think our franchisees will be very excited when we go live with this product.

What do you dislike?

There is not too much I find to be wrong with this software. However, I am not deep enough into it, to provide something that concerns me.

What business problems are you solving with the product? What benefits have you realized?

We are a franchise company, and using Marcom will allow us to enforce a better understanding of brand standards and guidelines. For example:

1. the correct logo will be seen across the board

2. approved brand colors

3. an easier solution for franchisees to get what they need at a much faster rate.

...more
Verified ReviewerSource : capterra.com
★★★★★
★★★★★
(Reviewed on 09 January 2018)
Overall good on-demand product with a great business relationship team

Pros: Lots of capabilities - far more than previous on-demand systems I have used.

Good, trustworthy reporting system.

Great relationship managers and team.

Cons: Long lead times to get products programmed.

Challenging to get edits or updates outside of strict FusionPro parameters.

Vendor Response

by MarcomCentral on January 10, 2018

Thank you for your review! We appreciate your business, and I'd like to speak with you personally about your concerns with long lead times. Since you have chosen to review anonymously, please reach out if you'd like!

...more
Verified ReviewerSource : capterra.com
★★★★★
★★★★★
(Reviewed on 04 January 2018)
We had good experience with the product I have used it for about a year and it's fairly simple.

Pros: I like that we can easily add products and how simple it is for our static products. It easy to add users, products and cost centers. The approval process for products is easy and intuitive. It's a localized resource that our users can use.

Cons: The back end of the product is fairly slow. It takes a long time to add products because of how slow it is at times. The reporting for the portal could be better. I know the Business Intelligence feature was created to solve for reporting.

Also sometimes we experience difficulty with customizable products. I feel like there's more options to build this out more based on the users needs.

Overall: It's a localized place where users can find collateral and promotional items.

Vendor Response

by MarcomCentral on January 31, 2018

Hi there! Thank you so much for your review. We've forwarded along your concerns to the appropriate teams, and we'd like to send you your thank you -- please contact us at your earliest convenience!

...more
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Videos on MarcomCentral Youtube Official Channel

What Can MarcomCentral Do for You? | MarcomCentral
What Can MarcomCentral Do for You? | MarcomCentral
MarcomCentral Feature: Universal Updates
MarcomCentral Feature: Advanced Search

MarcomCentral Screenshots

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MarcomCentral Enterprise screenshot: Multiple types of content can be personalized using MarcomCentral Enterprise
MarcomCentral Enterprise screenshot: MarcomCentral Enterprise allows users to create personalized html emails with merged data
MarcomCentral Enterprise screenshot: Users can track asset usage in MarcomCentral Enterprise
screenshots
screenshots
screenshots
screenshots
screenshots
screenshots
MarcomCentral Enterprise screenshot: Multiple types of content can be personalized using MarcomCentral Enterprise
MarcomCentral Enterprise screenshot: MarcomCentral Enterprise allows users to create personalized html emails with merged data
MarcomCentral Enterprise screenshot: Users can track asset usage in MarcomCentral Enterprise

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Disclaimer

The research is compiled using multiple sources, let us know of any feedback on feedback@saasworthy.com