Luma Pricing (July 2026): Compare Plans & Find the Best One

Luma Pricing

Free Trial

Not available

Pricing Options

Freemium ( Limited Features )

Premium Plans ( Subscription / Quotation Based )

MONTHLY YEARLY

Luma Free

Features

Unlimited number of events
Unlimited number of guests per event
Blasts and automated reminders via email, SMS, push notification, and WhatsApp
Send up to 500 invites or newsletters per week through Luma
Check in guests to your events through Luma
Accept all credit cards, Apple Pay & Google Pay
Accept regional payment methods such as iDEAL, Konbini, and PayNow
Set up ticket types, group purchasing, and coupons
5% platform fee for paid events
Unlimited cohosts and event managers
Up to 3 admins for your calendar
Require approval or token gating for registration
Import and export data via CSV
Zoom integration with attendance tracking

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Luma Plus $59.00 $69.00 per month

Features

Includes features of Free plan, plus
0% platform fee for paid events
Send up to 5,000 invites and newsletters per week through Luma
Ability to collect taxes for ticket sales
Check-in manager role for your events
Custom URL for event pages
Collect separate first and last names from guests
5 calendar admins included, with more seats available for purchase
Automate workflows with Zapier
API access
Priority support
Early access to select features

Add-Ons

5,000 Weekly Sends: Included
10,000 Weekly Sends: $50 per Month
25,000 Weekly Sends: $225 per Month
50,000 Weekly Sends: $450 per Month
75,000 Weekly Sends: $650 per Month
100,000 Weekly Sends: $850 per Month

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Enterprise Custom

The software offers Enterprise pricing plan on the basis of request.

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Screenshots of Vendor Pricing Page

Disclaimer: The pricing details were last updated on 04/09/2025 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Luma FAQs

Why is Luma so expensive?

Luma’s pricing reflects its advanced AI-powered video creation and neural rendering technology. It’s aimed at professionals needing high-end visuals.

Do you have to pay for a Luma Dream Machine?

Yes. Luma Dream Machine requires credits or a subscription for rendering longer or higher-quality AI videos.

How much does Luma cost?

The pricing for Luma starts at $59.0 per month. Luma has a single plan:

Luma Plus at $59.00 per month.

Luma offers a Free Plan with limited features. They also offer an Enterprise Plan for their product.

Learn more about Luma pricing.

Does Luma offer a free plan?

Yes, Luma offers a free plan.

Learn more about Luma pricing.

Compare Luma Pricing Against Competitors

Product Name	Starting Price ($)	Billed	Unit	Free Trial	Learn More
Luma	59	per month	-		Luma Pricing
Eventzilla	1.5	-	-	+	Eventzilla Pricing
Eventify	399	-	-	-	Eventify Pricing
EventBookings	-	-	-	+	EventBookings Pricing
Eventboost	390	-	-	+	Eventboost Pricing
ZMSEND	-	-	-	-	ZMSEND Pricing
rsvpBOOK	50	per month	-	-	rsvpBOOK Pricing
Evvnt	-	-	-	-	Evvnt Pricing
Attend	-	-	-	-	Attend Pricing
EventBrew	-	-	-	-	EventBrew Pricing

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