About Fragmatic

Deep Dive with Clara AI

Fragmatic is an AI-assisted web-personalization platform that turns visitor data into real-time experiences—measurable, explainable, and marketer-controlled. Built for teams who want personalization that actually drives growth. AI Agents analyze your ICP, content, and visitor behavior to surface high-impact actions. Topic Analytics shows which themes fuel conversions and which cause friction. Opportunity Radar mines your GA4 data to turn traffic into tactics instantly. Re:Call keeps ad and on-site journeys aligned in real time. All insights are transparent—every recommendation includes a why. Marketers review, adjust, and publish with confidence. No black-box automation. No developer bottlenecks. Just faster learning, higher conversions, and human-led AI execution.

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Pricing

Free Trial Available
Starts at $722.5. Offers Custom plan.
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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

100%
Reviews

60%
Momentum

60%
Popularity

67%

Platforms Supported

Browser Based (Cloud)

Organization Types Supported

All (Small, Medium, Large)
Freelancers
Individuals

API Support

Available

Modes of Support

24/7 (Live rep), Business Hours, Online

Fragmatic Features

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Personalization Features

Features: The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

100%

Website Personalization

Allows creating a customized experience for website visitors tailored to their needs and desires

Experience Management

Helps to track, measure, analyze and improve on any consolidated feedback taken from a specific, target audience and delivers actionable insights

Recommendation Engine

Analyzes available data using machine learning algorithms to make the most relevant suggestions the user might be interested in

Account Based Marketing

Helps to create personalized buying experiences using marketing and sales teams expertise

Content Analytics

Provides intelligence and insights to measure the performance of published digital content and optimize for higher conversion

Behavioral Targeting

Uses web user information to trigger personalized marketing and strengthen advertising campaigns

Contextual Targeting

Targeting based on content on the site

Campaign Segmentation

A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty.

A/B Testing

Compares two versions of your website to see which one performs better

Abandoned Cart Saver

Saves the cart items of customers who have failed to check out

Fragmatic Pricing

Free Trial

Available

No Credit Card Required, Get Started for Free

Pricing Options

Premium Plans ( Subscription / Quotation Based )

MONTHLY YEARLY

Pro $722.50 $850.00 per month

High-growth teams scaling personalization depth.

Features

Monthly Unique Visitors: upto 250k (current selection)
Data retention: 24 months
AI credits: 80
Active experiences: Unlimited
Domains included: 5 domains

Based upon the Number of Monthly Unique Visitors, the pricing plan varies.

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Enterprise Custom

Tailor Monthly Unique Visitors, AI, and support to your stack.

Features

SSO, APIs, SLAs
Contracted AI credit pools
Regional routing and approved model lists
Custom Monthly Unique Visitor tiers
Security reviews
24×7 support
Solution engineering
Tailored AI usage

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Disclaimer: The pricing details were last updated on 02/12/2025 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

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