CARTO is a business intelligence software that turns location data into business outcomes. It specializes in using Location Intelligence to give you various insights into your business and helps your business grow. It gives you a visual display of a wealth of data sets right at your fingertips. With CARTO’s intuitive drag and drop interface, get access to geoanalytics and enhance the value of your business intelligence and analytics department. Crunching of data is easier than ever before, and that too, without the requirement of any GIS expert. CARTO lets you measure the ROI of your marketing campaign, carry out site planning and predict the performance of your sales force.
| Support | Business Hours Online | Customer Type | Freelancers Large Enterprises Medium Business Small Business |
| API | Contact | Brooklyn, NY | |
| Deployment | SaaS/Web/Cloud Mobile - Android Mobile - iOS | Category | GIS Software |
Disclaimer: The pricing details were last updated on 28/03/2018 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.
Pros: It's a great tool to visualize geopositionated information
Cons: The styling can be complicated on complex maps
Pros: CARTO takes digital mapping to a new level. It is cloud base, easy to use and fast to learn. Makes GIS mapping more interactive and easy to customize for different purposes.
Cons: I used only the free trial but it was a great experience. Being open-source any issues you might have you'll find a solution online and also they keep adding new features.
Carto has a very user-friendly interface.
It doesn’t have all the features of its map making competitors.
Understanding different relationships within geographic boundaries. It helps us understand the world at large.
Easy to create great looking maps and use the APIs and Javascript libraries to make applications and stand alone apps
More analysis and ability to solve increasingly complex geospatial problems would be valuable
Make sure you clearly define the business problem that you want to solve with CARTO and then you can better find the best fit of the variety of solutions that CARTO has. The Builder is great for rapidly developing and styling maps, but the Engine (APIs and code libraries) really takes what you want to create to another level.
Developing customize geospatial applications
I love its aplicability. I have created numerous maps with Carto in the last year. For point features, you can use any icons imaginable and display all kinds of informations in the pop-ups. I also created many heatmaps or progress maps that showed our team's editing work in specific cities or regions.
I used to hate the new interface, but once I got used to it - it's ok. I think I would still go back to the previous one.
Give it a shot, you will like it!
Carto is great for creating maps for presentations, I presented my internship project using maps created with Carto. I also created interactive maps for overseas partners to see our progress with different spatial data licenses or to send drivers to specific locations in order to collect data for our mapping purposes.
Pros: The customer support provided by CARTO is excellent. Rarely have I had the pleasure of working with a company that consistently provides help and support so quickly and readily.
With regards to the software it enables us to display large datasets that we have created in a new visual format. This enables us to convey not only a huge amount of information but also global and complex issues in a user friendly and easy to digest format. The maps we have created using CARTO have been viewed over 26,000 times in a year which for us a relatively small NGO is fantastic. Especially as this new medium to display our data has been picked up by media sources due to the ease at which these maps can be shared enabling us to potentially reach a broader ranged demographic than with previous outputs.
The latest version is much improved from the first incarnation with the ability to undo certain actions and to move data points with the click of a mouse without having to change manually the lat and long numbers.
Cons: It can at times be rather clunky and slow to load, although this may be due to the number of data points within a map.
Annoyingly with the latest version the ability to place a title on a map has been removed. Also the legends have a tendency to be very large and unmoveable whilst at the same time not able to accommodate titles over a certain length.
The software is easy to pick up with trial and error but it is not immediately obvious what can be achieved and or displayed with the mapping software. I am sure that I have not been able to utilise all of the great functions there are available but I am not sure what is available.
The widgets are a nice new addition but these again and large and have a tendency to cover large portions of the map. These could be slimmed down and also made obvious for the viewer that they could pull them up and reduce them in size to aid map understanding.
Pros: Ease of access and speed. For a digital mapping platform, Carto is a powerhouse of a client that is both intuitive and efficient (in time and resources). I am able to upload and operate datasets quickly (along with exporting full projects); and, customize the features with relative comfort - including adding and removing without too much complication.
It is comparatively the best platform I've used in the years I've been mapping, and they have been among the most helpful hands on assistance when it comes to snafus while working.
Cons: I've few criticisms that make me like Carto less; but, the most significant one I could think of: I wish there could be more than eight layers when designing maps, as there are times when it's critical to juxtapose many different layers in identifying and judging patterns.
Ease of access and speed. For a digital mapping platform, Carto is a powerhouse of a client that is both intuitive and efficient (in time and resources). I am able to upload and operate datasets quickly (along with exporting full projects); and, customize the features with relative comfort - including adding and removing without too much complication. It is comparatively the best platform I've used in the years I've been mapping, and they have been among the most helpful hands on assistance when it comes to snafus while working.
The most significant critique I have with CARTO is that I wish there could be more than eight layers when designing maps, as there are times when it's critical to juxtapose many different layers in identifying and judging patterns.
Others should recognize the scale of their work and discuss how that capacity can be addressed with the support team. It's best that we recognize and adapt in the beginning planning stages of engagement to make our progression with the software more efficient and optimal.
We are utilizing CARTO to develop a digital repository for geospatial information that we are collecting in the field with partners, collaborators, and local residents for our social laboratory platform and programming.
Pros: - The SQL API is extremely easy to use and opens many possibilities for web-based GIS.
- The out-of-the box tools for geovisualization are beautiful. I haven't used much of these, but admire the visualizations I see published.
Cons: The UI could be more straightforward. I don't spend much time in Builder, primarily using the APIs, but when I do it takes a little while to get the hang of it.
Pros: Ease of Use: As I have limited official training in using mapping software, I appreciated how easy it was to learn how to use CARTO's software. It was very easy to create a map from existing data my organization had collected by importing excel spreadsheets. It was also easy to incorporate popup boxes into my maps to display additional qualitative data.
Diverse Mapping Features: CARTO software has many features and options which allowed me to create several different types of maps. As my organization collects several different types of data, the CARTO software made it easy to create maps that displayed this information in a way that was logical and visually appealing.
Easy to find additional information or tutorials online from external sources.
Cons: The tutorials or technical information on CARTO's website is limited. When I sought to increase my technical capacity to use the CARTO software, I had to seek external sources.
There is no option to change or modify the base maps provided by CARTO.
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