Hootsuite vs UberSocial Comparison

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98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Hootsuite

Social Media Management Software

4.2 7,795 user ratings

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88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

UberSocial

Social Media Management Software

3.9 24 user ratings

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Later

Social Media Management Software

4.2 980 user ratings

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Missinglettr

Social Media Management Software

4.7 138 user ratings

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Overview

Description	Hootsuite is a popular social media management software that comes attractively stuffed with an array of collaboration features as well. The software contains collaboration features group calendars, cooperative writing, synchronous editing, content management, contact management, project management, task management etc. It includes other useful software features also like reputation management features, social media marketing features and social media monitoring features. Hootsuite supports multi-user collaboration. With this software, users can easily share engagement streams with your team. Users can better control multiple communication channels with this highly collaborative platform. Read more	UberSocial is a Twitter client app that helps Twitter users to stay up-to-date with their feed, compose tweets and see their notifications with a single click. Through this app, users can format their posts so that they look beautiful to their followers. There are various themes available that lets users customise the app in the way they want. UberSocial also comes with Photo Filters to make pictures attractive. Users can create an Inner Circle so that they don’t miss the posts and comments of the key people. Facebook News Feed feature and cross-posting are also available over UberSocial. Through this app, Twitter users can update their GTalk status, view conversation threads, manage multiple accounts and tweet over 140 characters. Location services including search and tagging are included in this app. Aside from that, profile editing, pull to refresh, saved searches, tweets near you, advanced search functionality, protected tweet mode for privacy, etc. are the other features of this app. Read more	Later is a marketing platform for Instagram that enables users to plan and schedule their posts. It also offers analytics to let users draw insights from their data and act accordingly. Users can even bulk schedule their Instagram posts, create weekly time slots and schedule their posts using initiative drag and drop functionality with the calendar. An Instagram feed can be previewed before actually posting to see how exactly it will look post uploads and make changes accordingly. There are certain calendar views accessible as well, such as 'monthly' and 'weekly'. Users can even maintain an organized media library and keep all their photos, videos, and user-generated content at a central location, accessible on any device by the user's team. It is possible to add labels to media which can be searched for and filtered. They can also import their media via Dropbox and Google drive and make use of extensive analytics for insights. Read more	Missinglettr is a platform that automatically turns the blog posts of the user into engaging social media campaigns. The software helps its users to schedule engaging contents of an entire year in minutes, hence enabling users to drive more traffic to their blog. Users can update the templates used to create the content of their campaigns in order to reflect their writing style or local language. One can use the software to schedule templates by creating their own schedules based on the duration and post frequency. Missinglettr enables its users to optionally choose to have their campaigns reviewed by clients or anyone else they want to invite. The software enables its users to repurpose their social campaigns by having their blog posts re-published on Medium. Users can shorten the URL of their campaigns with goo.gl, bir.ly, PixelMe, replug or Short.CM. One can customize their campaign images and take control of their social brand presence and stand out in the competitive market. Read more
Pricing Options	Free Trial Available Hootsuite Offers Custom plan.	Free Trial Not Available	Free Trial Available Starts at $15.0.	Free Trial Available Starts at $7.0. Offers Free-forever and Custom plan.
SW Score & Breakdown	98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 94% Momentum 63% Popularity 97%	88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 97% Reviews 68% Momentum 60% Popularity 82%	97% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 87% Momentum 64% Popularity 94%	90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 73% Momentum 60% Popularity 78%
SaaSworthy Awards	# 2 Most Worthy # 1 Highly Rated	# 14 Most Popular # 12 Most Popular	# 3 Most Worthy # 2 Highly Rated	Not Available

Features

Total Features	9 Features	8 Features	9 Features	9 Features
Common Features for All	Analytics (Social Media) Helps you analyse performance based on reaction to posts Auto Publishing Publishes scheduled posts as and when they become relevant Brand Tracking Helps to know the position of your brand on the social media network Content Management Helps you to create and customize your contents to make user and SEO friendly Customer Engagement Enables the brand to maintain contact with their potential customers Multi-Account Management Facilitates the usage of multiple social media account for a wider reach Multi-User Collaboration Allows multiple users to work on one project to ensure effective team work Posts Scheduling Schedules your posts beforehand to post contents timely even in your absence Social Media Monitoring Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online + 6 More - Show Less	Analytics (Social Media) Helps you analyse performance based on reaction to posts Auto Publishing Publishes scheduled posts as and when they become relevant Brand Tracking Helps to know the position of your brand on the social media network Content Management Helps you to create and customize your contents to make user and SEO friendly Customer Engagement Enables the brand to maintain contact with their potential customers Multi-Account Management Facilitates the usage of multiple social media account for a wider reach Multi-User Collaboration Allows multiple users to work on one project to ensure effective team work Posts Scheduling Schedules your posts beforehand to post contents timely even in your absence Social Media Monitoring Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online + 5 More - Show Less	Analytics (Social Media) Helps you analyse performance based on reaction to posts Auto Publishing Publishes scheduled posts as and when they become relevant Brand Tracking Helps to know the position of your brand on the social media network Content Management Helps you to create and customize your contents to make user and SEO friendly Customer Engagement Enables the brand to maintain contact with their potential customers Multi-Account Management Facilitates the usage of multiple social media account for a wider reach Multi-User Collaboration Allows multiple users to work on one project to ensure effective team work Posts Scheduling Schedules your posts beforehand to post contents timely even in your absence Social Media Monitoring Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online + 6 More - Show Less	Analytics (Social Media) Helps you analyse performance based on reaction to posts Auto Publishing Publishes scheduled posts as and when they become relevant Brand Tracking Helps to know the position of your brand on the social media network Content Management Helps you to create and customize your contents to make user and SEO friendly Customer Engagement Enables the brand to maintain contact with their potential customers Multi-Account Management Facilitates the usage of multiple social media account for a wider reach Multi-User Collaboration Allows multiple users to work on one project to ensure effective team work Posts Scheduling Schedules your posts beforehand to post contents timely even in your absence Social Media Monitoring Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online + 6 More - Show Less

Technical Details

Organization Types Supported	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS
Modes of Support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	Available	NA	Available	NA

Reviews & Ratings

User Rating	4.2/5 7,795 user ratings	3.9/5 24 user ratings	4.2/5 980 user ratings	4.7/5 138 user ratings
Rating Distribution	Excellent 43.9% Very Good 39% Average 10.6% Poor 2.6% Terrible 3.9%	Excellent 29.2% Very Good 37.5% Average 29.2% Poor 4.2% Terrible 0%	Excellent 60.8% Very Good 20.5% Average 6.5% Poor 3% Terrible 9.2%	Excellent 74.6% Very Good 21% Average 1.4% Poor 2.2% Terrible 0.7%
User Sentiments	Easy Scheduling, Comprehensive Analytics, Comprehensive Dashboard, Extensive Integrations Unreliable Instagram Integration, Inconsistent Customer Support, Inaccurate Instagram Analytics, Limited Instagram Functionality	Not Available	User-Friendly Interface, Visual Content Scheduling, Comprehensive Instagram Analytics, Linkin.bio Feature Limited Functionality on Free Plan, Inconsistent Auto-Publishing, Limited Customer Support Accessibility, Lack of LinkedIn Integration	Not Available
Review Summary	Users praise Hootsuite's user-friendly interface, comprehensive social media management capabilities, and robust analytics. They appreciate its ability to schedule posts, track engagement, and monitor multiple social media accounts from a single platform. However, some users have reported occasional technical issues and a learning curve associated with setting up and using the tool. Additionally, some users have expressed concerns about the cost of the software, particularly for small businesses or individuals with limited budgets.	Not Available	Users praise Later's ease of use, time-saving features, and comprehensive analytics. They appreciate the user-friendly interface, drag-and-drop functionality, and ability to schedule posts in advance. The visual content calendar and post preview features are also well-received. Additionally, users commend Later's customer support, finding them responsive and helpful. However, some users have experienced occasional technical glitches and have expressed a desire for more advanced features such as A/B testing and more detailed analytics.	Not Available
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Pricing

Pricing Options	Free Trial Available Hootsuite Offers Custom plan.	Free Trial Not Available	Free Trial Available Starts at $15.0.	Free Trial Available Starts at $7.0. Offers Free-forever and Custom plan.
Pricing Plans Monthly Plans Annual Plans	Professional Others Team Others Business Others Enterprise Custom	UberSocial Others	Starter $15.00 $18.00 per month Growth $33.33 $40.00 per month Advanced $66.67 $80.00 per month Scale 15 $200.00 $200.00 per month Scale 30 $400.00 $400.00 per month	Free Free Solo $7.00 $9.00 per month Pro $32.00 $39.00 per month Agency $147.00 $147.00 per month Enterprise Custom
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Alternatives

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