AnyTrack Alternatives and Competitors

As the name suggests, RedTrack is a client tracking software that helps you track and convert netizens hitting your website to your revenue generators. RedTrack analyzes and optimizes real-time data of netizens who access your website. RedTrack provides real time click and conversion and gathers accurate data for every impression. It lets you save hours and accomplish your task in less time. With RedTrack, users get a conversion attribution and an ad tracking platform for media purchasers affiliates. It is a multi-functional ad tracker that assists you in finding insights and improving the performance of your affiliate campaigns for you. With RedTrack, users can easily fetch the data of the netizens visiting their website and convert them into their all-time users. RedTrack is user friendly, users can access it with their smartphones for prompt solutions. They provide real-time alert notifications, more than 150 single-click integrations, automatic optimization, more than twenty traffic sources with API integration, detailed real-time reports focused on raw data and also tools for quick and handy team work. The software provides a free trial version with all its premium features to its users in order to assist them in making the right choice before making the purchase.

TrackMaven is a marketing analytics software that enables users to connect and monitor marketing performance across different channels, which would help them tie details to the bigger picture. The software aims to make data the asset to one’s business via social media platforms, ads, website analytics, content, SEO and traffic, social listening, competitive intelligence, and influencer marketing. One can easily get back to what they love, and use the software to become the reporting and insights team to help one stay focused on sharing their brand’s story. Developers have designed this software in a way, which combines marketing expertise and knowledge with world-class technologies. TrackMaven has widely helped marketers to drive expected results in the simplest manner and that too, without consuming much time. With this application, marketers can boost their ROI by overcoming even difficult situations and decision-making processes. Marketers can draw insights from any online marketing channel, including Facebook, Instagram, Instagram Ads, Google Analytics, YouTube, Linkedin and many more.

The Google Tag Manager is among the most widely used Tag Management Software since it can be integrated very easily and can be set up in a few minutes. It supports ‘Firebase’, which allows mobile app support with partners such as Tune, Kochava, AppsFlyer, etc. The software API can provide access to the Tag Manager configuration for authorised users. It can be used to collaborate with the entire organisation and workspaces. Google Tag Manager allows the publishing of different environments so as to ensure smooth working. The Tag Manager 360 allows more tagging access, though the access levels to certain pages are defined. Besides these, it comes with the feature to create and update tags for the site analytics, conversation tracking and remarketing. Another noteworthy feature is Tag Pausing, which is temporary disabling of the tag. Also, it allows the users to maintain the security of the site by enabling Tag Blacklisting, which is among the primary features to look for while choosing a Tag Management software.

GingerTag software is a No-Code Analytics tool for websites and web-apps. The software offers tools to measure the traffic of your campaigns and send any custom data with the event through our JS snippet. Monitor metrics and visualizations with filter based on custom event data points. Collaborate with your team and receive email reports on your website.

Retargeting.biz enables you to increase the revenue of your online shop by monitoring the activity of website visitors as they are browsing your site. Retargeting.biz tracks and analyzes behavior so it can understand how your customers are interacting with your site and what pain points they have. Maybe there is a particular page where they normally bounce and leave the site, or your checkout process asks for too many details or does not seem secure enough for customers to give you their details. Retargeting.biz uses a proprietary algorithm to track behavior and create profiles so that you can improve the user experience on your site and help website visitors get the products they want to buy more quickly and easily. Another key feature of this solution is its ability to automatically send personalized messages based on predefined triggers. You can send these personalized messages via email, or SMS, or even directly on the site depending on the behavior of each visitor.

RD Station is a complete marketing automation software that helps companies to make their digital marketing operations more efficient. The software can be used to generate better marketing campaigns, qualified business opportunities and nurture lead to scale individual businesses. With RD Station, users find all the necessary sales and marketing data in one place. It also offers a wide variety of major Digital Marketing resources within a unified space, making scheduled marketing campaigns more efficient. Various templates, Landing Pages, Emails, Pop-ups, and more made available within the particular can be used to create effective campaigns without much of a hassle. It can also be used to send the right messages to customers at the right time and create personalized journeys that generate up to 5x more conversions. RD Station automatically identifies leads with great buying potential by utilizing collected data. Moreover, it also comes with a responsive tech support team that provides accurate service in English, Portuguese and Spanish languages.

DataTrue is a data monitoring platform that helps its users to manage their tag operations and validate the quality of the data collected by them. The software provides its users with quality and useful information along with the assurance to make the right decisions at the right time. Users can monitor, audit, and validate the data collected by them with assistance from the software. The software offers its users with enterprise solutions that enable them to test behind firewalls and run regression tests before the deployment. With Data True, one can quickly audit and validate the data collected from his/her websites. DataTrue enables its users to monitor critical user paths and generate alerts while receiving comprehensive reports. Users are offered seamless configuration support by the software to help them configure and run tests. The software collects all essential data despite the tagging errors, missing tags or other familiar complications. Users are no longer required to spend time on cleaning data before analyzing as the software takes care of the process.

Dotdigital is an omnichannel marketing automation software, providing comprehensive marketing solutions for B2C, B2B and NFP marketers. As a widely trusted platform, its services are employed by a number of top organisations such as British Airways, Team GB (Olympics), Tottenham Hotspur, Macmillan Cancer Support, and such. This digital marketing platform comes equipped with a variety of exceptional features, enabling businesses to optimise their strategies and execution-related tasks in an efficient manner. It helps users fully automate all communication processes like SMS, email and more facilitating seamless interaction between departments. With segmentation, users can categorise their customers based on purchase behaviours, marketing preferences and demographics. Moreover, a fully customisable campaign promotion facility lets users send one-to-one omnichannel messages and content in real-time. Dotdigital and its data-driven marketing strategy are further empowered with several smart reporting options which let users extract relevant information facilitating better sales. Also, pre-built third-party integration facilities with Shopify plus, Microsoft Dynamics 365, BigCommerce and more enables seamless business process monitoring.

Dreamdata software is a platform used to gain insights with metrics across business channels. The software offers tools like powerful visuals and record customizable attribution models to identify revenue generation. Collaborate to track and identify your customer’s journey in real-time. Measure the ROI with campaigns to automate business workflows. Marketers, Small, Medium companies make use of the software.

Platformly is a marketing automation and business management solution that helps organizations capture and nurture individual leads, understand customers’ journey and generate revenue. The in-built business dashboard within the particular, helps users receive real-time insights into their business data, enabling them to make smarter business decisions in the long run. The link tracking feature provides an additional advantage to understand customer behaviors. Besides, a lead scoring system within the particular, offers absolute flexibility to the sales teams approving greater business. Platformly, helps organizations segregate valuable leads in less time. Through email marketing, they can send the right message at the right time to the right individual. Drag and drop enabled marketing automation feature within the software, helps organizations automate their client engagement levels, including factors like sending welcome emails, text messages, birthday coupons etc. Moreover, it supports seamless integration with multiple useful applications like Zapier, SERPed.net, JotForm, Google Analytics increasing the overall flexibility and adaptability.

Tealium IQ is a new age tag management system, which is powered by 1,000+ turnkey vendor integrations. It allows users to manage customer information across all platforms including mobile, web, and connected devices. Its integration system has more than 150 extensions, and data collection can be audited securely from all vendors. As it supports Do Not Track, it guarantees privacy and data protection. Additionally, it allows for standardization of data at the source and CMS as well as eCommerce libraries can be leveraged. Its in-built Universal Data Layer enables the creation of a roadmap where all marketing technologies can be united, and customer interactions are described. Even without the knowledge of coding, one can inject and manage data definitions due to its Data Layer API. Its most significant strength is speed as its global multi-CDN architecture delivers tags faster and sets the stage for continual high performance.

Qubit Opentag provides an effortless tag deployment solution to the marketers to help them with optimizing the marketing channels and integrating third-party codes with minimal disruption. It has an extensive tag library along with the code versioning feature that makes reverting back to earlier versions possible in case anything goes wrong. Qubit Opentag also offers extensive customisability options, providing thousands of use cases to the developers. The Opentag CDN feature allows accessing containers via API, which means no extra burden on the speed and agility of the application. Also, if you work with multiple clients, Qubit offers a single sign on interface to manage all the client’s properties seamlessly. Qubit Opentag doesn’t disappoint when it comes to security as it offers two-factor authentication along with multiple permissions and privacy levels. Qubit Opentag is one among the best tag management software if you are looking for effortless and speedier deployment.

The Adobe Launch Tag Management Software comes with a unified technology that is built on one platform, which enables the products to work together. It is built to deliver an exceptional user experience with interdependent technologies. It has a very powerful API to ensure that the deployment is done automatically and periodically. The data collected from both the mobile and web properties can be viewed and managed in one place that makes sure that the marketer has better control over the data. The solution also supports mobile-based web applications, enabling users to get over issues like slow performance and instantability. It is made to support mobile apps like from the third party as well. This third party support even extends to devices like Sony PlayStation, Xbox and Apple TV. And for the web page, the collection, management and distribution of data from the webpages can be done as a single-page application or even Ajax-heavy pages.

Ensighten is the global cybersecurity software that provides clients with complete protection from data loss and hacking while also enhancing web performances. It unifies customers across brands and domains to provide complete security and data security. It creates a foundation for a content strategy as well as manage tags. Vendor management and data security can be managed through an interactive interface. Standardizing and unifying of data sources to generate greater ROI is provided by a tag layer manager. It lets users engage more and thereby generate leads based on activity and unify the web and app data. It also offers third-party detailed analysis in real-time regarding the behavior of users. The tags which are not GDPR and CCPA compliant can be easily known from the dashboard and audits of the software and prevented from getting leaked to unwanted commodities Ensighten Pulse helps in collecting data from customers through different advertising modes and the data collected is used in the generation of customer insight while building robust profiles.

Client-side tagging or server-side tagging, get started, and track every customer move. First-party data collection through Web & Mobile App tagging avoiding AdBlockers, Firefox ETP & Safari ITP. Inbuilt features to enable CCPA and GDPR compliance by protecting user privacy during data collection.

Crownpeak is a tag control website to generate leads for websites for promotion and filter out the unnecessary ones which can pose a security threat. TagControl lets the promotion of digital marketing campaigns by collecting data from martech tool addition but also exposes the risk of unknown vendor access. The piggyback tags which gather data and lets the partners of marketing vendor accessibility can pose a security hazard as well and hence, TagControl lets users have a detailed list of proprietory vendors from which one can easily find out who has access and who hasn’t. The unnecessary tags can be eliminated by the user when it’s detected. Trackermap feature inbuilt in the software lets you know who has access to your tags. Users are enabled with blocking or whitelist option to any third-party access to your tags. Mostly, every tag is GDPR and CCPA compliant hence it is end-to-end encrypted but still sometimes additional tags may remain hidden within coding and that can slow down the experience.

Tag Inspector is an easy-to-use tag administration platform that guarantees that all of your digital assets gather data in a consistent, compliant, and efficient manner. It enables you to gain unprecedented insight into all of your loaded tags and the data each is gathered with a tag library of over 2,500 distinct platforms. Tag Inspector is a single location where you can see all tags loaded on all websites, regardless of user authorization. It allows you to monitor, establish, and audit your tag governance program for all of your worldwide websites. You can define the requirements for all tag loading and data layer components in your data architecture. You can gain the insight you need to audit and manage comprehensive and accurate data gathering throughout your entire digital environment with native application compatibility. Users can rapidly identify and address compliance concerns with Tag Inspector’s compliance and privacy module. You can gain complete insight into which tags are slowing down your site and by how much with Tag Inspector's Performance Analysis. Additionally, the platform provides real-time warnings when anything erroneous occurs.

The TagCommander TMS makes any digital entity to be more agile in order to survive in the dynamic world of Martech and Adtech. It has a very tight privacy outlook with CNIL controls and also the GDPR directive. The data collection is done on both the mobile and web versions while being regulative with the privacy of the customers. The TagCommander also offers a complete assessment of the load time for each of the tags used. It also monitors the tag plans constantly in order to measure the quality of the tagging of the online property. But that is not it, keeping an eye on the quality, it notifies about any possible malfunction, besides coming with a correction measure. It has a library of over 800 pre-configured solutions and optimised governance. There is also no single-point failure that could possibly affect the availability of your website.

FlashCloud Intelligence is an innovative platform designed to help businesses succeed through data-driven intelligence and engagement. The powerful solutions are powered by the world's most advanced corporate data engine, allowing to provide custom solutions for any company no matter the industry or function.This platform allows to create and optimize go-to-market strategy for accelerated growth, increased agility, and improved efficiency. Harness the power of FlashCloud Intelligence to discover, engage, and enable.

Tagmate syncs with GTM account seamlessly to give a smooth implementation and migration experience for analytics and marketing tags. Tagmate saves development time and improves first party data quality by automating setup of analytics & marketing tags on the website with 24/7 monitoring.