Flodesk vs Instiller in June 2026

87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Flodesk

Email Marketing Software

4.4 65 user ratings

View Details

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Instiller

Email Marketing Software

5 5 user ratings

View Details

Featured

92% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

MailChimp

Email Marketing Software

1.6 936 user ratings

Visit Website

Overview

Description	Flodesk is a smart tool that beginners, as well as experts, can use to create attractive email campaigns that help them grow their brand and business. The tool comes with some great templates that users could refer to and design emails that people would love to see in their inbox. These templates come in many different styles and designs that users could choose to match with their brand image or tonality. With just a few clicks, users can easily select a template that looks good and edit according to the campaign specifics. Right from fonts to layouts, everything can be managed using the platform. The design tool has various impressive form designs that work to convert leads. All the forms are designed to match different types of businesses. The tool has undecorated and timely dashboards that will make the users feel like an email marketing expert right from the start. It provides a platform to build workflows in seconds with marketing automation that will help users earn even while they are asleep. Read more	Instiller is a versatile software product that allows users to customize its branding to match their agency's identity. Users can also modify the logos and colors of the product to fit their clients' preferences. Instiller offers all its features and support as standard, without any additional setup fees or hidden costs, making it an attractive choice for businesses looking to optimize their workflow. The product is developed, owned, and supported by a team of experts, ensuring that users always receive expert assistance when required. With Instiller, users can customize their email campaigns, manage their contacts, and track their performance. The software provides a comprehensive solution for agencies looking to improve their email marketing campaigns. Overall, Instiller offers a reliable, customizable, and cost-effective solution for businesses looking to enhance their email marketing efforts. Read more	Create targeted email or ad campaigns by connecting with MailChimp, an email marketing software that specializes in making sure that your emails reach the right people at the right time. It targets your customers based on behaviour, preferences, previous purchases and also sends a series of emails with just a single API request. MailChimp enables you to reach a wider audience with its ad campaigns on Google, Facebook and Instagram. It also provides you with advanced reporting features which lets you access your sales, revenue or any other report from anywhere, anytime. Its mobile app features a number of intent-based templates that lets you create and send campaigns directly from your phone. Read more
Pricing Options	Free Trial Available Starts at $35.0. Offers Free-forever and Custom plan.	Free Trial Available	Free Trial Available Starts at $4.45. Offers Free-forever plan.
SW Score & Breakdown	87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 83% Reviews 72% Momentum 71% Popularity 85%	82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 83% Reviews 67% Momentum 63% Popularity 71%	92% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 78% Momentum 63% Popularity 88%
SaaSworthy Awards	# 14 Fastest Growing	Not Available	# 9 Fastest Growing # 5 Most Popular

Features

Total Features	13 Features	14 Features	27 Features
Common Features for All	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Facebook Ads Has an inbuilt tool to set up a Facebook marketing campaign Google Remarketing Ads Allows for retargeting your customers via Google Display Network to increase conversions Instagram Ads Has an inbuilt tool to set up an Instagram marketing campaign List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 10 More - Show Less	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Facebook Ads Has an inbuilt tool to set up a Facebook marketing campaign Google Remarketing Ads Allows for retargeting your customers via Google Display Network to increase conversions Instagram Ads Has an inbuilt tool to set up an Instagram marketing campaign List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 11 More - Show Less	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Facebook Ads Has an inbuilt tool to set up a Facebook marketing campaign Google Remarketing Ads Allows for retargeting your customers via Google Display Network to increase conversions Instagram Ads Has an inbuilt tool to set up an Instagram marketing campaign List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 24 More - Show Less

Technical Details

Organization Types Supported	Freelancers Large Enterprises Medium Business Small Business	Freelancers Large Enterprises Medium Business Small Business	Freelancers Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS
Modes of Support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	NA	Available	Available

Reviews & Ratings

User Rating	4.4/5 65 user ratings	5/5 5 user ratings	1.6/5 936 user ratings
Rating Distribution	Excellent 72.3% Very Good 13.8% Average 3.1% Poor 0% Terrible 10.8%	Excellent 100% Very Good 0% Average 0% Poor 0% Terrible 0%	Excellent 8.1% Very Good 4% Average 3.4% Poor 4.5% Terrible 80%
User Sentiments	Beautiful Email Templates, Ease of Use, Affordable Pricing, Excellent Customer Service Limited Integrations, Occasional Software Bugs, Limited Customization Options, Basic Analytics	Not Available	Ease of Use, Free Plan, Email Templates, Extensive Integrations Unreliable Customer Support, Account Suspensions, Spam Issues, Outdated Interface
Review Summary	Flodesk is praised for its aesthetically pleasing email templates and user-friendly interface, making it a popular choice for businesses seeking to create visually appealing newsletters and marketing emails. Users highlight the drag-and-drop functionality, the wide selection of fonts and colors, and the ease of setting up workflows. Some drawbacks include limited customization options, occasional glitches, and customer service responsiveness that can be inconsistent. However, many users appreciate the affordability and the platform's overall simplicity, particularly for sending out announcements and promoting sales.	Not Available	Overall, users praise the user-friendly interface, email customization options, and automation features of the software. They appreciate the wide range of templates, ease of use, and helpful customer support. However, some users mention occasional glitches, deliverability issues, and limited reporting capabilities. Additionally, pricing concerns and a learning curve for advanced features are noted. Generally, users find the software effective for basic email marketing needs, but suggest improvements for advanced functionalities and analytics.
	Read All User Reviews	Read All User Reviews	Read All User Reviews

AI-Generated from the text of User Reviews

Pricing

Pricing Options	Free Trial Available Starts at $35.0. Offers Free-forever and Custom plan.	Free Trial Available	Free Trial Available Starts at $4.45. Offers Free-forever plan.
Pricing Plans Monthly Plans Annual Plans	Free Free Professional $35.00 $38.00 per month Advanced $59.00 $64.00 per month Custom Custom	Instiller Others	Free Free Essentials $4.45 $4.45 per month Standard $6.64 $6.64 per month Premium $132.85 $132.85 per month
	View Detailed Pricing	View Detailed Pricing	View Detailed Pricing

Have Questions? We can help!

Get personalized recommendations from our experts on call

✔ Trusted by more than 5 Million users across the globe.

Alternatives

	Constant Contact 3.4 435 ratings Flodesk Vs Constant Contact MailChimp 1.6 936 ratings Flodesk Vs MailChimp Kit (formerly ConvertKit) 2.3 44 ratings Flodesk Vs Kit (formerly ConvertKit) Square Marketing 4.5 23 ratings Flodesk Vs Square Marketing MailerLite 4.7 1,116 ratings Flodesk Vs MailerLite	Easymailing Instiller Vs Easymailing Campaign Monitor 4.6 45 ratings Instiller Vs Campaign Monitor Mailjet 3.6 1,410 ratings Instiller Vs Mailjet Elite Campaign 4.8 56 ratings Instiller Vs Elite Campaign EmailOpen 4.8 17 ratings Instiller Vs EmailOpen
	View All Flodesk Alternatives	View All Instiller Alternatives