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Description | Bizible is a B2B marketing attribution and analysis solution that creates a unification between ad and behavioral data, along with machine learning. Thus helping business houses to make the right decisions in the marketing sector. Predictive account engagement scores offered by the platform, enables organizations to prioritize individual accounts and work accordingly. Enterprises can also collaborate the platform with their pre-existing marketing technologies like Salesforce, Marketo, Liveperson, Microsoft Dynamics and more. Full funnel insights offered by the software allows users to get comprehensive credit for their marketing strategies irrespective of the area within the funnel where it is taking place. Moreover, marketing experts using Bizible, can also apply credits to various stages which matters the most within their buying cycle. Ad network integration feature within the solution, allows enterprises to embed granular data views inclusive of ad level performance and keywords. Besides online channels, users can also monitor marketing performance for offline channels as well. Read more | Attribution is a multitouch attribution monitoring software built for B2C marketers, B2B Marketers, B2B CMOs and Bizible Alternatives for their data-driven marketing needs. The software promises comprehensive visibility, usability and fidelity on the go, enabling unmatched functional outcomes. Marketing teams can depend on the particular software with various tools, which are not available in any other platforms alike. Attribution is capable of identifying overlapping campaigns that can enable campaign cohesiveness, besides generating opportunities for stronger message continuity. Users can also depend on the solution to go through the entire browsing history related to individual clients and solve anomalies accordingly. Attribution, with its return on ad spend by cohort feature makes users find out the exact duration, how long it takes to break on an ad spend. They can also make comparisons between sources either by campaigns or channels over time. Other facilities loaded within are real-time views of an unattributed journey to conversion and model-based customisations with simple settings. Read more |
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Bizible is generally well-received by users, with many positive reviews highlighting its user-friendly interface, robust reporting and analytics capabilities, and its effectiveness in improving sales performance and revenue attribution. However, some users have expressed concerns regarding the complexity of the software, the need for extensive training, and occasional technical issues. Overall, Bizible seems to be a valuable tool for businesses looking to enhance their sales and marketing efforts, but it may require a dedicated team and resources to fully leverage its capabilities. |
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Bizible Custom |
Attribution Custom |
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Company Details | Located in: Seattle, Washington | Located in: San Francisco, California Founded in: 2014 |
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18772606586 https://www.bizible.com/b2b-marketing-attribution |
Not available https://www.attributionapp.com/multi-touch-attribution/ |
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