Home/SEO Software/BrightEdge
Updated on: September 19, 2020
What is BrightEdge ?
BrightEdge - SEO Software : SaaSworthy.com
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89% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

BrightEdge

Takes care of all your SEO needs
(315 Ratings) Write Review

BrightEdge offers Search Engine Optimization solutions to websites by providing a number of tools and features that help to improve their ranking on various search engines. It helps you to understand what people are searching for and gives you an idea on how to bring them to your website. With BrightEdge, you can create a content strategy and target your audience by optimizing the visibility of your content. It also provides you with solutions to boost your product on social networking sites that will eventually end up in increasing your audience base. BrightEdge helps you capitalize on the micro-moments by helping you to master the content, techniques and measurement of the results.

BrightEdge Awards

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BrightEdge Features Show All Features

BrightEdge Technical details

Support Business Hours Customer Type Large Enterprises Medium Business Small Business
API Location / Phone Number Foster City, California / 800.578.8023
Deployment SaaS/Web/Cloud Category SEO Software

BrightEdge Pricing

Pricing ModelQuotation Based
BrightEdge
Custom

Features

  • Keyword Rankings Report
  • Backlinks Tracking
  • SEO Recommendations
  • SEO Performance Analysis
  • Keyword and PPC Discovery
  • Share of Voice Report
  • Site Audit
  • Tasks & Workflow Management

Disclaimer: The pricing details were last updated on 30/03/2018 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

BrightEdge FAQs

BrightEdge is SEO Software. BrightEdge offers the following functionalities:

  • Dashboard
  • Auditing
  • Competitor Analysis
  • Content Management
  • Google Analytics Integration
  • Keyword Tracking
  • Link Management
  • Rank Tracking
  • Revenue Management

Learn more about BrightEdge features.

BrightEdge provides a custom pricing for their software.

Learn more about BrightEdge pricing.

No, BrightEdge does not offer a free plan.

Learn more about BrightEdge pricing.

Yes, BrightEdge provides API.

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BrightEdge Reviews

OVERALL RATING
4.3
Based on 315 Rating(s)
Rating Distribution
  • 55.7 %
  • 32.1 %
  • 7.3 %
  • 3.1 %
  • 1.4 %
SHARE YOUR EXPERIENCE Write a Review
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Shireen MSource : g2crowd.com
(Reviewed on 29 July 2020)
"Review of BrightEdge"

What do you like best?

BrightEdge is a great SEO tool. The support team behind it is outstanding. They provide good training as to how to use the tool and then biweekly updates to help you best optimize your SEO. BrightEdge has a complete library of tools you can use to learn how to best use the tool.

The upside of using BrightEdge is how you are better able to maximize the results of your webstie. It also allow you to maximize the results of your other marketing communication tools too.

BrightEdge provides some strong executive summary tools that help you tell your story to management. Review collected by and hosted on G2.com.

What do you dislike?

It takes a time to learn the tool and how to best use it. To get the most out of the tool you need to spend a minimum of five hours per week working with the tool to start to see the benefits. When you begin to use the tool you need lots of consultation time from the BrightEdge team.

You need to be aware of the time required upfront and on an ongoing based before you purchase the tool. This information should be made clearer in the buying process.

The downside of a tool like this is that you are required to do the work vs. having the consultant handle it. What is least helpful about BrightEdge is the change of consultants. However, it should be noted that each consultant assigned to us was very good. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We had never really done any true SEO work and we needed to raise our visibility and increase the quality and quantity of our website traffic. As a result of BrightEdge we were able to do both. Our website traffic increased. In addition we received more new business leads and RFPs .

BrightEdge impacted our work by making our website work harder and better for us. It allowed us to better understand how we needed to modify our messaging to get the results that we needed. It also allowed us to keep on top of the changes in the industry and our competition. This competitive intelligence helped us tailor our messaging to make it more effective. Review collected by and hosted on G2.com.

...more
Stephanie VSource : g2crowd.com
(Reviewed on 27 July 2020)
"Great SEO Tool"

What do you like best?

It took us a while to get the account set up, some of that our issues and some were communication issues with our old rep. Once we did get the account set up properly it was amazing to see insights we didn't have previously. We could even customize dashboards and reports to be emailed to us that showed high level performance. With certain keywords, we could go in and see recommendations to improve performance for the landing pages for these keywords or keyword sets. The platform provided great recommendations that really helped our performance. Review collected by and hosted on G2.com.

What do you dislike?

The time to set up our account took a while. Some of this was communication with our previous rep. We mentioned this to a higher up and were switched to a new rep who was fantastic and took the time to help us get the account to a great place and provided great recommendations for set up. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Great tool that I would recommend to help your SEO performance. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Increasing SEO presence. With the recommendations from Brightedge we have seen a large increase YoY of traffic to our site as well as page rankings on key terms. Review collected by and hosted on G2.com.

...more
User in Defense & SpaceSource : g2crowd.com
(Reviewed on 10 June 2020)
"Great platform and even better one-on-one advisory"

What do you like best?

BrightEdge has a great professional services team that gives actionable advice and tips to proactively improve SEO. They are proactive about staying on top of client-facing issues including contracts, are flexible in contract negotiations. They help ensure the platform is giving us exactly what we want and their account managers and professional services team members are knowledgeable in our space which can be difficult to navigate. They are also consistently rolling out new features and improving the platform with UI/UX improvements to make it easier to use, etc... Review collected by and hosted on G2.com.

What do you dislike?

I currently have no misgivings with the platform or services that are being given at this time. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

When choosing an SEO platform, we did extensive research in choosing a partner and chose BrightEdge specifically because we considered them to be the best and they've proven to be able to perform very well even in a challenging industry to navigate in the digital space. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Improving SEO with BrightEdge has been key to growth due to being limited in digital advertising options. Review collected by and hosted on G2.com.

...more
LylaSource : financesonline.com
(Reviewed on 27 May 2020)
A real SEO Expert

PROS & CONS

What are the best aspects of this product?

I have been a customer for a long time and I find the dashboard instrumental in seeing how well we perform. Plus, their customer service is really knowledgeable.

What aspects are problematic or could work better?

I don't have any criticism to say on this app.

What specific problems in your company were solved by this product?

The application measures our performance in relation to our competitors. It also provides insights on what content to publish

Are you a current user of this product?

Yes

...more
User in Food & BeveragesSource : g2crowd.com
(Reviewed on 25 May 2020)
"very usefull"

What do you like best?

very useful interface to follow my google ranks Review collected by and hosted on G2.com.

What do you dislike?

non, its really ok and helpfull

thannks Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

it help me follow my ranks Review collected by and hosted on G2.com.

...more
Stephen DSource : g2crowd.com
(Reviewed on 20 May 2020)
"Wide Range of SEO Improvements"

What do you like best?

Price, potential for rapid outcomes, ease of use, and the broad application across both the website as well as the content on the website – and social media! The onramp team is patient and talented, the toolset is focused, the user interface is intuitive. Review collected by and hosted on G2.com.

What do you dislike?

The tutorials are outdated with the latest product upgrades. This is not a big deal, as the training team is dedicated to making sure you know what to do with this very effective tool set. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

The key differentiator from SiteImprove was the detail of the keyword recommendations for both content selections and for metadata as well as the source of the guidance. The recommendations are made by comparing your metadata against the other entities on page one of search results. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Content recommendations for website and social media, make organic search improvements happen quickly, increased website traffic, improve page metadata, repair page errors, influence website architecture. One month into rollout and we are already seeing improved ranking of the first keywords we have worked on. Review collected by and hosted on G2.com.

...more
BoSource : financesonline.com
(Reviewed on 29 April 2020)
Excellent for Data Analysis

PROS & CONS

What are the best aspects of this product?

What I really liked best in this application is Data Cube. It is an easy platform to use in in-depth research analysis and gap analysis. Plus, customer service was very helpful.

What aspects are problematic or could work better?

UI can be improved. It can be a bit hard to navigate it when you're a first time user. But when you get the hang of it, it gets easier. The customer service is helpful in this area.

What specific problems in your company were solved by this product?

Data analysis--this has been the easiest app for me to use when analyzing data for identifying opportunities, recommendations, and product expansions.

Are you a current user of this product?

No

...more
BertaSource : financesonline.com
(Reviewed on 14 April 2020)
I keep it with me every day and everywhere

PROS & CONS

What are the best aspects of this product?

BrightEdge has been instrumental in how I create and plan content and measure its performance. For being an SEO for over five years, their dashboard, data cube, and Content IQ are my best friends. These tools help me in looking at other websites, comparing site performances, reporting, and creating and managing content.

What aspects are problematic or could work better?

Homescreen data points and page suggestions are a bit off for me. I usually don't look at them anymore because it gives me automated data and unusable information.

What specific problems in your company were solved by this product?

BrightEdge helped me in analyzing and organizing data, in comparing my site's performance among competitors, and in managing organic performance.

Are you a current user of this product?

No

...more
ReganSource : financesonline.com
(Reviewed on 08 April 2020)
Loving DataCube!

PROS & CONS

What are the best aspects of this product?

Monitoring the market and SEO performance has never been this easy! I like how it helps me create strategies and opportunities.

What aspects are problematic or could work better?

I just hope that it can provide knowledge on trending topics.

What specific problems in your company were solved by this product?

It helped me a lot in reporting data analysis.

Are you a current user of this product?

No

...more
Nathan RichardsonSource : trustradius.com
(Reviewed on 07 April 2020)
The Enterprise SEO Solution

Use Cases and Deployment Scope

BrightEdge is used in our SEO and marketing department. It has resolved a myriad of issues that we were having with our ability to aggregate and analyze data in a retroactive manner. BrightEdge isn't the cheapest SEO tool out there, but it sure has every single one of the bells and whistles.

Pros and Cons

  • Data Segmentation
  • Site Tracking
  • Competitor Analysis
Edit
  • Price
  • Integrations
  • Data Accuracy

Likelihood to Recommend

BrightEdge is especially well-suited for enterprise-level companies that have a bit more money to spend. The tool is most definitely worth it if you have a well-established SEO team that is looking to move beyond the basics and really dive into the data-driven decision-making world. BrightEdge is extremely powerful.
Read Nathan Richardson's full review

...more
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Videos on BrightEdge

Our Story | BrightEdge
Our Story | BrightEdge
BrightEdge Global Insights Tour
BrightEdge Insights, Your Personal Data Analyst

BrightEdge Screenshots

Establish a baseline
Communicate your successes
Establish a baseline
Establish a baseline
Communicate your successes

Download white papers and ebooks on BrightEdge View All Downloads

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Customers

L'Oreal
Adobe
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