Home/SEO Software/BrightEdge
Updated on: February 17, 2019
BrightEdge Overview
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BrightEdge - SEO Software : SaaSworthy.com
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BrightEdge

Takes care of all your SEO needs
★★★★★
★★★★★
(148 Ratings) Write Review

BrightEdge offers Search Engine Optimization solutions to websites by providing a number of tools and features that help to improve their ranking on various search engines. It helps you to understand what people are searching for and gives you an idea on how to bring them to your website. With BrightEdge, you can create a content strategy and target your audience by optimizing the visibility of your content. It also provides you with solutions to boost your product on social networking sites that will eventually end up in increasing your audience base. BrightEdge helps you capitalize on the micro-moments by helping you to master the content, techniques and measurement of the results.

BrightEdge Features Show All Features

BrightEdge Technical details

Support Business Hours Customer Type Large Enterprises Medium Business
API Contact 800.578.8023 /989 E Hillsdale Blvd, Suite 300 Foster City, CA 94404
Deployment SaaS/Web/Cloud Category SEO Software

BrightEdge Pricing

Pricing ModelQuotation Based
How much does BrightEdge cost ?
BrightEdge provides a custom pricing for their software.
Custom
Custom

BrightEdge is an enterprise-grade SEO and content performance management platform Contact BrightEdge directly for pricing details.

Disclaimer: The pricing details were last updated on 30/03/2018 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

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BrightEdge Reviews

OVERALL RATING
4.3
Based on 148 Rating(s)
Rating Distribution
  • 122
  • 20
  • 3
  • 2
  • 1
SHARE YOUR EXPERIENCE Write a Review
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Christina D.Source : capterra.com
★★★★★
★★★★★
(Reviewed on 10 January 2019)
Great SEO tool

Pros: Recommendations are great and they keep adding more features constantly

Cons: Sometimes integrations with analytics are off

Overall: BrightEdge is a great tool to monitor SEO projects and give you new ideas on keywords

...more
Source : g2crowd.com
★★★★★
★★★★★
(Reviewed on 18 December 2018)
"Excellent Platform with Superior Service"

What do you like best?

The forward-thinking this platform provides is among the best in the industry.

What do you dislike?

Can be cumbersome to add in new keywords and groups.

Recommendations to others considering the product

While not entirely a full-service SEO tool, it's helpful for content creation and SEO reporting.

What business problems are you solving with the product? What benefits have you realized?

We use BrightEdge for reporting but also for opportunity forecasting. Being able to tell our clients what they can expect if they give us more time and resources is one of the biggest benefits.

...more
Verified ReviewerSource : capterra.com
★★★★★
★★★★★
(Reviewed on 11 December 2018)
A great SEO tool, even for beginners

Pros: The interface is easy to use and the training videos help navigate the software. The insight into competitor and personal website data is quick and accurate

Cons: The annual cost of the software is very steep

...more
Daniel BerrySource : getapp.com
★★★★★
★★★★★
(Reviewed on 05 December 2018)
Loving the SEO Capabilities So Far

- Helpful certification program - Variety of SEO features and insights - Integrates with Google Analytics, Google Search Console, and others - Data Cube is great for keyword and domain research - Great competitor comparisons

Pros
- Helpful certification program - Variety of SEO features and insights - Integrates with Google Analytics, Google Search Console, and others - Data Cube is great for keyword and domain research - Great competitor comparisons

Cons
- Limited integrations (only three at a time) - Not a fan of the new UI - Might be more affordable options out there

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

...more
Jeffrey N.Source : capterra.com
★★★★★
★★★★★
(Reviewed on 28 November 2018)
Account Executive

Pros: Love how this tool integrates with analytics, and is able to compare our keywords against a short list of our competitors.

Cons: It was a bit clunky to use when we first started working with it, but with the help from the Brightedge team, we were able to navigate through it. After a year of use, we are extremely happy with the results.

...more
Anonymous ReviewerSource : getapp.com
★★★★★
★★★★★
(Reviewed on 23 November 2018)
BrightEdge Content = Industrialized SEO

BrightEdge Content has helped our marketing team identify search opportunities and effectively create targeted content to address long tail search queries in a way that would have been impossible otherwise.

Pros
BrightEdge Content has helped our marketing team identify search opportunities and effectively create targeted content to address long tail search queries in a way that would have been impossible otherwise.

Cons
At times, the workflow module within BrightEdge Content can be frustrating. We often execute content through contractors - communication and coordination can be clunky - this has improved as of late but we're still managing this outside of the system. That said, this is an SEO tool, not a workflow tool!

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

...more
Verified ReviewerSource : capterra.com
★★★★★
★★★★★
(Reviewed on 24 October 2018)
great set of tools for SEO and organization

Pros: Great set of tools and features. Great when working with multiple domains. Learning tools provided have been a great asset.

Cons: No true cons that I can think of. Maybe choose the correct tool in the beginning?

...more
GeraldSource : financesonline.com
★★★★★
★★★★★
(Reviewed on 14 October 2018)
A nice package of SEO tools, but very pricey.

PROS & CONS

What are the best aspects of this product?

What I like about BrightEdge is their recommendations, tasks, and page and keyword reporting. Doing segment keyword keywords in groups deploying landing pages, getting page optimzation recommendations, and tracking deployed recommendations is pure sweetness.

What aspects are problematic or could work better?

It appears their StoryBuilder has restrictions. For instance, you're only limited to tracking 5 goals from Google Analytics simultaneously while the traditional Analytics can handle as much as 20 goals. Reporting time frames are flimsy since BrightEdge will have you report in full weeks, despite utilzing different date ranges.

What specific problems in your company were solved by this product?

We make use of BrightEdge to rake in our SEO campaigns an clients in a single solution. It makes it a lot efficient to work with clients, provide detailed reports, and keep track of changes.

Are you a current user of this product?

Yes

...more
JoshSource : financesonline.com
★★★★★
★★★★★
(Reviewed on 13 October 2018)
BrightEdge is a highly efficient and resourceful tool that offers insights to my client-based strategies.

PROS & CONS

What are the best aspects of this product?

BrightEdge lets you look into data history, depth insights, and seek newer SEO opportunities while viewing performance at keyword and page level. I like the fact that it can be integrated with multiple analytics platforms.

What aspects are problematic or could work better?

While it does a good job comparing competitors, I often had to include another competitor and compare it to the two that I have in the system --- since I don't want to be charged for making another competitive group. Switching views within keyword reports to avoid time frame adjustments for older data needs to be fixed.

What specific problems in your company were solved by this product?

I used BrightEdge for my clients to seek out site content gaps, improve user experience, enhance brand visbility, and increase SEO profit. This helped my agency create insights efficiently while saving time.

Are you a current user of this product?

Yes

...more
Source : g2crowd.com
★★★★★
★★★★★
(Reviewed on 12 October 2018)
"Easy-to-Use for not only SEOs but for non-technical people as well"

What do you like best?

We are a publishing company and the SEO team finds it useful to easily do research and reporting within the platform. Our editors who are not as tech savvy find it easy to use when doing keyword research or getting an idea how their keywords are ranking or how they stack up against their competition. BrightEdge Recommendations is also helpful for non-tech savvy people to understand. With other platforms there is a lot of filtering involved and the more clicks or input fields a non-tech savvy person has to do, the more confusing it will be for them and the adoption of the software will be poor. With BrightEdge, there is less filtering compared to other platforms so adoption rate and easy of use will be higher for others when doing keyword research or competitive analysis.

What do you dislike?

The technical SEO aspect when it comes to crawling and site audits are not as robust as other SEO platforms. If it had more Technical SEO data and features in their Content IQ, then it would help the SEO team a lot.

Recommendations to others considering the product

SEO platforms depend on your flavor. If there were no one else except the SEO team that is using the platform then I would say that BrightEdge is good. If only the SEO team was utilizing BrightEdge, I would like to see more in-depth Technical SEO features like the other platforms offer.

What business problems are you solving with the product? What benefits have you realized?

The business problems we were trying to solve as a publishing company was finding an easy-to-use SEO platform that our journalists and the SEO Team could both use. The other competitors have very robust SEO tools that are great for SEO people, but would seem too complicated for non-technical people when trying to navigate and apply filters within the platform. BrightEdge had a balance of both where non-tech savvy and the SEO Team could both use the platform to help grow the company.

...more
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Videos on BrightEdge Youtube Official Channel

BrightEdge Screenshots

BrightEdge Demo - BrightEdge
BrightEdge Demo - SEO Platform
BrightEdge Demo - Daily Dashboard
BrightEdge Demo - Keyword Rank
BrightEdge Demo - Datacube2.png
Brightedge screenshot
Brightedge screenshot
Brightedge screenshot
Brightedge screenshot
Brightedge screenshot
BrightEdge Demo - BrightEdge
BrightEdge Demo - BrightEdge
BrightEdge Demo - SEO Platform
BrightEdge Demo - Daily Dashboard
BrightEdge Demo - Keyword Rank
BrightEdge Demo - Datacube2.png
Brightedge screenshot
Brightedge screenshot
Brightedge screenshot
Brightedge screenshot
Brightedge screenshot

BrightEdge Awards

Download white papers and ebooks on BrightEdge View All Downloads

by BrightEdge
An SEO Guide to a Successful Site Migration
Site migration does not have to translate into significant traffic losses. this white paper explores with an 8-step...
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by BrightEdge
SEO Management Best Practices
In this SEO white paper learn how SEO management involves integrating different parts of SEO to accomplish your online...
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DOWNLOAD
by BrightEdge
2018 Future of Marketing and AI Survey Report
AI is allowing marketers to make better decisions—the single most important output they produce for their companies....
read more
DOWNLOAD

Disclaimer

The research is compiled using multiple sources, let us know of any feedback on feedback@saasworthy.com