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96% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Adobe Marketo Engage logo
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90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

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85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

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ExpertSender

Marketing Automation Software

4.8 77 user ratings

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98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

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monday.com

Project Management Software

4.5 6,789 user ratings

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Overview

Description Marketo is a best in class marketing automation software that helps companies involved in various sectors to enhance their customers’ experience and encourage them to visit again at their store. It helps companies to identify and engage the right customers by tracking their behaviour. The software easily builds and scales automated marketing campaigns and determines how marketing channels are impacting revenue. To keep the customers engaged, Marketo creates relevant conversations based on individual behaviours in real-time. The solution includes pre-built tiles and dashboards with advanced segmentation and filters to capture customer interactions at every stage. These simple dashboards and in-depth reporting tools show a clear picture of the impact of Return of Investment. The software attracts, nurtures and converts win-ready lead to sales through its inbound and outbound programs. It also creates personalised campaigns based on the customers’ activities to help them find what they are looking for. Read more Selligent is a marketing automation platform that enables B2C marketers to keep their customers engaged and drive greater ROI from email and digital marketing campaigns. The omnichannel platform allows users to easily launch campaigns and manage consumer interactions across multiple communication channels like email, push notifications, SMS, etc. Its AI capabilities help marketers improve customer experience by optimizing content and customer journeys, in an interactive, relevant, and valuable way. Selligent enables users to build and grow more profitable customer relationships by forwarding relevant and personalized messages to the latter. The platform also helps marketers easily analyze their audiences based on their CRM profile data, actions, or purchase history. Thus enabling marketers to retarget their audience through lifecycle campaigns specially curated for them. The software can also be used to bring all customer interactions and data points within a unified interface, facilitating seamless captures and precise analysis of relevant data. Analytical dashboards and responsive design tools help with seamless analysis and accurate decision-making. Read more ExpertSender is a Multichannel Marketing Automation system designed to help fast-growing businesses grow their revenue with marketing automation across the Email, SMS, Web Push, Mobile Push, Facebook Audiences, Google Customer Match & Mobile apps and more. They send over 15 billion marketing messages each year for over 1000 brands worldwide.  Read more With monday.com, managers can better keep their team aligned from one collaborative workspace. This flexible platform allows you to truly centralize your data, leveraging native integrations, third-party apps, and helpful widgets. With an overview of all ongoing processes, you can quickly gauge the status of essential tasks and follow up with the relevant team member efficiently. Essentially, on monday.com, executives have the flexibility to build the perfect tools for their team using intuitive drag-and-drop technology. Simply select one of over 200 templates, and customize it using the 20 editable columns to support any of your workflows. Then if your team grows, your workflows can easily scale with you, empowering your team to new heights with complete visibility. Read more
Pricing Options
  • Free Trial Not Available
  • Offers Custom plan.
  • Free Trial Not Available
  • Offers Custom plan.
  • Free Trial Not Available
  • Offers Custom plan.
  • Free Trial Available
  • Starts at $9.00. Offers Free-forever and Custom plan.
SW Score & Breakdown

96% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    100%
  • Reviews
    92%
  • Momentum
    71%
  • Popularity
    96%

90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    100%
  • Reviews
    77%
  • Momentum
    62%
  • Popularity
    86%

85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    89%
  • Reviews
    75%
  • Momentum
    65%
  • Popularity
    81%

98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    100%
  • Reviews
    96%
  • Momentum
    73%
  • Popularity
    97%
SaaSworthy Awards # 2 Most Worthy # 2 Fastest Growing # 20 Fastest Growing # 17 Highly Rated
Not Available
# 2 Most Worthy # 1 Highly Rated

Technical Details

Organization Types Supported
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
Platforms Supported
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
  • Installed - Windows
  • Installed - Mac
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
  • Installed - Windows
  • Installed - Mac
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
  • Installed - Windows
  • Installed - Mac
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
  • Installed - Windows
  • Installed - Mac
Modes of Support
  • 24/7 (Live rep)
  • Online
  • 24/7 (Live rep)
  • Online
  • 24/7 (Live rep)
  • Online
  • 24/7 (Live rep)
  • Online
API Support
  • Available
  • Available
  • NA
  • Available

Reviews & Ratings

User Rating
4.2/5 3,614 user ratings
4.5/5 40 user ratings
4.8/5 77 user ratings
4.5/5 6,789 user ratings
Rating Distribution
  • Excellent

    43.5%
  • Very Good

    42.6%
  • Average

    9.4%
  • Poor

    2.8%
  • Terrible

    1.7%
  • Excellent

    65%
  • Very Good

    27.5%
  • Average

    2.5%
  • Poor

    0%
  • Terrible

    5%
  • Excellent

    85.7%
  • Very Good

    13%
  • Average

    1.3%
  • Poor

    0%
  • Terrible

    0%
  • Excellent

    66.6%
  • Very Good

    25.5%
  • Average

    4.2%
  • Poor

    1.5%
  • Terrible

    2.3%
User Sentiments

    Marketing Automation, Lead Management, Extensive Integrations, Ease of Use

    Steep Learning Curve, Outdated User Interface, Limited Reporting Capabilities, Occasional System Errors

    Not Available

    Excellent Customer Support, Marketing Automation Capabilities, Email Deliverability, Ease of Use

    Complexity for Beginners, Occasional Software Bugs, Limited Storage, Slow Mobile App Performance

    User-friendly Interface, Extensive Customization, Effective Team Collaboration, Robust Automations

    Mobile App Functionality, Limited Sub-Item Functionality, Inconsistent Notifications, Slow Loading Times

Review Summary

Overall, users praise Marketo for its robust marketing automation capabilities, user-friendly interface, and excellent customer support. Many reviewers highlight its effectiveness in streamlining marketing campaigns, generating leads, and nurturing customer relationships. However, some users mention occasional technical glitches and a steep learning curve for new users. The platform's reporting and analytics features also receive mixed feedback, with some users finding them comprehensive and others requesting more customization options. Additionally, pricing concerns arise, as some users find the cost to be high compared to competitors.

Not Available

ExpertSender's user reviews consistently praise its intuitive and user-friendly interface, making it easy for marketers to create and manage email campaigns. Reviewers also commend its advanced automation capabilities, enabling efficient and targeted campaigns. Despite occasional concerns about pricing and deliverability, ExpertSender's strong support team and comprehensive reporting features receive high marks. Overall, users highly recommend ExpertSender for its ease of use, automation tools, and customer support.

Overall, users praise the user-friendly interface, customization options, and ability to manage projects and tasks efficiently. They also appreciate the integrations with other tools and the mobile app. However, some users mention occasional glitches and a learning curve for new users. While customer support is generally well-received, some users report slow response times. Nevertheless, the majority of users find the platform valuable for project management and collaboration, highlighting its flexibility, ease of use, and positive impact on their productivity.

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AI-Generated from the text of User Reviews

Pricing

Pricing Options
  • Free Trial Not Available
  • Offers Custom plan.
  • Free Trial Not Available
  • Offers Custom plan.
  • Free Trial Not Available
  • Offers Custom plan.
  • Free Trial Available
  • Starts at $9.00. Offers Free-forever and Custom plan.
Pricing Plans
Monthly Plans Annual Plans

Growth Custom

Select Custom

Prime Custom

Ultimate Custom

Selligent Custom

ExpertSender Custom

Free Free

Basic $9.00 $12.00 per user / month

Standard $12.00 $14.00 per user / month

Pro $19.00 $24.00 per user / month

Enterprise Custom

 
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Screenshots & Videos

Screenshots Database Management
+ 4 More
Not Available Not Available Columns
+ 20 More
Videos Video Thumbnail
+ 1 More
Video Thumbnail
+ 1 More
Video Thumbnail Video Thumbnail
+ 4 More

Vendor information

Company Details Located in: San Jose, CA Founded in: 2006 Located in: Braine-l'Alleud, Belgium Founded in: 1990 Located in: Gdynia, Poland Founded in: 2009 Located in: New York, NY 10003 Founded in: 2012
Contact Details

+1 877-270-6586

https://business.adobe.com/products/marketo/adobe-marketo.html

+32 2 808 89 09

https://www.selligent.com/

+48 58 351 33 30

https://expertsender.com/

Not available

https://monday.com

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