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95% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Adobe Marketo Engage logo
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91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

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Omnisend

Marketing Automation Software

4.7 1,010 user ratings

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Overview

Description Marketo is a best in class marketing automation software that helps companies involved in various sectors to enhance their customers’ experience and encourage them to visit again at their store. It helps companies to identify and engage the right customers by tracking their behaviour. The software easily builds and scales automated marketing campaigns and determines how marketing channels are impacting revenue. To keep the customers engaged, Marketo creates relevant conversations based on individual behaviours in real-time. The solution includes pre-built tiles and dashboards with advanced segmentation and filters to capture customer interactions at every stage. These simple dashboards and in-depth reporting tools show a clear picture of the impact of Return of Investment. The software attracts, nurtures and converts win-ready lead to sales through its inbound and outbound programs. It also creates personalised campaigns based on the customers’ activities to help them find what they are looking for. Read more Nanos is a DIY and pay as you go advertising and marketing software. It is one of those rare marketing platforms that does not require the external assistance of social media applications like Facebook for Business or Twitter to engage with people. Since it is AI-powered, all Nanos needs to know is what a company desires out of the generated campaigns. The AI suggests engaging keywords, platforms as well as interests for the ad campaigns along with respective budgets. The budget provided by Nanos is customisable and can be configured according to the number and duration of the ads in a campaign. Optimisation of ads and campaigns is another important aspect that Nanos AI cleverly takes care of. Thus, a client can hop onto his dashboard to check the AI optimising the campaigns at lightning speed. Further, Nanos supports cross-channel advertising that can be conducted by curating ads and releasing them on several platforms of choice, while managing all of them from a single interactive dashboard. It supports traffic campaigns as well as conversions for Facebook. Read more Omnisend is an eCommerce marketing automation tool that helps users to improve sales by combining several channels into the marketing strategy. It allows the user to integrate various channels within the same automation workflow. Boost email marketing campaigns with the help of email blasts, newsletters, and easy drag-and-drop builders. Omnisend helps to build an advanced automation workflow that assists users in meeting their individual needs based on visitor activities. It enables users to build smart segmentation from different lists that allow the user to send accurate messages to the right person only. With Omnisend, they can add any data which is more relevant to your customer’s profile and reach your target audiences through loyalty program status or anything else that is tailored for the customers. Segmentation can lead to much better sales. It provides powerful forms to capture each and every visitor and make sure they won’t leave without taking action. It presents them with a forever-visible widget at the bottom of the screen that gives an option to the customers to click on the link while browsing. Read more
Pricing Options
  • Free Trial Not Available
  • Adobe Marketo Engage Offers Custom plan.
  • Free Trial Not Available
  • Nanos Offers Custom plan.
  • Free Trial Not Available
  • Starts at $16.0. Offers Free-forever plan.
SW Score & Breakdown

95% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    100%
  • Reviews
    94%
  • Momentum
    70%
  • Popularity
    96%

91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    98%
  • Reviews
    86%
  • Momentum
    63%
  • Popularity
    87%
SaaSworthy Awards # 2 Most Worthy # 2 Fastest Growing
Not Available
# 3 Fastest Growing # 5 Most Popular

Technical Details

Organization Types Supported
  • Individuals
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
  • Individuals
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
  • Individuals
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
Platforms Supported
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
Modes of Support
  • 24/7 (Live rep)
  • Online
  • 24/7 (Live rep)
  • Online
  • 24/7 (Live rep)
  • Online
API Support
  • Available
  • Available
  • Available

Reviews & Ratings

User Rating
4.2/5 3,608 user ratings
Not Available
4.7/5 1,010 user ratings
Ratings Distribution
  • Excellent

    43.4%
  • Very Good

    42.7%
  • Average

    9.8%
  • Poor

    2.6%
  • Terrible

    1.6%
Not Available
  • Excellent

    73.8%
  • Very Good

    22.8%
  • Average

    1.3%
  • Poor

    1%
  • Terrible

    1%
Review Summary

Overall, users praise Marketo for its robust marketing automation capabilities, user-friendly interface, and excellent customer support. Many reviewers highlight its effectiveness in streamlining marketing campaigns, generating leads, and nurturing customer relationships. However, some users mention occasional technical glitches and a steep learning curve for new users. The platform's reporting and analytics features also receive mixed feedback, with some users finding them comprehensive and others requesting more customization options. Additionally, pricing concerns arise, as some users find the cost to be high compared to competitors.

Not Available

Overall, users praise Omnisend's user-friendly interface, effective email marketing automation, and comprehensive reporting capabilities. They appreciate its drag-and-drop email editor, customizable templates, and segmentation options. The platform's ability to integrate with various e-commerce platforms and its strong customer support are also highlighted as strengths. However, some users mention occasional technical glitches and a need for more advanced features.

  Read All User Reviews Read All User Reviews Read All User Reviews

AI-Generated from the text of User Reviews

Pricing

Pricing Options
  • Free Trial Not Available
  • Adobe Marketo Engage Offers Custom plan.
  • Free Trial Not Available
  • Nanos Offers Custom plan.
  • Free Trial Not Available
  • Starts at $16.0. Offers Free-forever plan.
Pricing Plans
Monthly Plans Annual Plans

Growth Custom

Select Custom

Prime Custom

Ultimate Custom

Nanos AI Custom

Free Free

Standard $16.00 $16.00 per month

Pro $59.00 $59.00 per month

 
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Screenshots & Videos

Screenshots Database Management
+ 4 More
Not Available Not Available
Videos Video Thumbnail
+ 1 More
Video Thumbnail
+ 3 More
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+ 1 More

Vendor information

Company Details Located in: San Jose, CA Founded in: 2006 Located in: Zurich, Switzerland Founded in: 2018 Located in: London, United Kingdom Founded in: 2014
Contact Details

+1 877-270-6586

https://business.adobe.com/products/marketo/adobe-marketo.html

Not available

https://www.nanos.ai/

Not available

https://www.omnisend.com/

Social Media Handles

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