MailChimp vs EmailOpen Comparison

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98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

MailChimp

Email Marketing Software

4.4 19,640 user ratings

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79% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

EmailOpen

Email Marketing Software

4.8 17 user ratings

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Mailify

Email Marketing Software

4.7 70 user ratings

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SendPulse

Email Marketing Software

4.6 1,201 user ratings

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Overview

Description	Create targeted email or ad campaigns by connecting with MailChimp, an email marketing software that specializes in making sure that your emails reach the right people at the right time. It targets your customers based on behaviour, preferences, previous purchases and also sends a series of emails with just a single API request. MailChimp enables you to reach a wider audience with its ad campaigns on Google, Facebook and Instagram. It also provides you with advanced reporting features which lets you access your sales, revenue or any other report from anywhere, anytime. Its mobile app features a number of intent-based templates that lets you create and send campaigns directly from your phone. Read more	EmailOpen is a creative and cost-effective SaaS (software-as-a-service) email marketing solution that offers resilience, security, scalability, and high performance to its users. The platform provides a cutting-edge technology for email automation and marketing, ensuring straightforward dependability, continuous availability, and excellent deliverability. With EmailOpen, you get a user interface that is straightforward and clear, along with workflow automation features and message content builders that allow users to quickly generate sophisticated mailers. It enables you to assess the effectiveness of your messages using advanced demographic data and deliverability tracking. The platform offers user-friendly message builders with custom-designed email newsletters and built-in subscriber list management and demographic segmentation. EmailOpen facilitates monitoring and reporting and enables you to find out who your target audience is and how to evaluate the effectiveness of your communication. Newsletter Message Builders by EmailOpen provides a user-friendly administration interface that streamlines the process and allows you to generate excellent e-newsletters without having to know HTML or design. Additionally, you can establish sub distribution lists based on a set of demographic characteristics using EmailOpen's mailing list segmentation capability. Read more	Mailify sets it apart by tying up the dual functionalities of email and sms marketing in a single application. Users can create quick email and SMS marketing campaigns, automate their functionalities, and measure the results in real-time by monitoring the crucial metrics. Alongside, an easy-to-deploy newsletter has been provided that enables users to create newsletters in a few clicks. Mailify also helps to reduce the bounce rates by automatically correcting invalid email addresses. The ability to create elegant newsletters via the inbuilt EmailBuilder tool give life to marketing campaigns. Performance can be boosted further by analyzing the impact of the campaigns via Google Analytics and the ability to geotrack the readers. All in all, Mailify is a modern-day smart tool with multiple functionalities. Read more	SendPulse is a multi-channel marketing platform delivers your message to your target audience via email, push notifications, SMS and Facebook Messenger, making your presence felt in your users’ inboxes, phones, web browsers, and social media accounts. In addition, you can also use SendPulse software to send transactional emails to your users via SMTP. These auto-generated emails are used for sending booking confirmations, order updates, notifications, and subscriptions to your user-base. You can create response email campaigns using the drag and drop editor for crafting adaptive emails using over 130 free templates. SendPulse also offers a subscription form feature that is extremely helpful in creating a database of users. Read more
Pricing Options	Free Trial Available Starts at $9.29. Offers Free-forever plan.	Free Trial Not Available EmailOpen Offers Custom plan.	Free Trial Available Mailify Offers Custom plan.	Free Trial Not Available Starts at $6.4. Offers Free-forever plan.
SW Score & Breakdown	98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 95% Momentum 64% Popularity 94%	79% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 83% Reviews 71% Momentum 60% Popularity 66%	89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 98% Reviews 72% Momentum 60% Popularity 78%	96% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 98% Reviews 89% Momentum 64% Popularity 88%
SaaSworthy Awards	# 9 Fastest Growing # 5 Most Popular	Not Available	# 20 Fastest Growing # 18 Fastest Growing	# 1 Fastest Growing # 6 Most Popular

Features

Total Features	27 Features	12 Features	24 Features	23 Features
Common Features for All	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Facebook Ads Has an inbuilt tool to set up a Facebook marketing campaign Google Remarketing Ads Allows for retargeting your customers via Google Display Network to increase conversions Instagram Ads Has an inbuilt tool to set up an Instagram marketing campaign List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 24 More - Show Less	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Facebook Ads Has an inbuilt tool to set up a Facebook marketing campaign Google Remarketing Ads Allows for retargeting your customers via Google Display Network to increase conversions Instagram Ads Has an inbuilt tool to set up an Instagram marketing campaign List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 9 More - Show Less	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Facebook Ads Has an inbuilt tool to set up a Facebook marketing campaign Google Remarketing Ads Allows for retargeting your customers via Google Display Network to increase conversions Instagram Ads Has an inbuilt tool to set up an Instagram marketing campaign List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 21 More - Show Less	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Facebook Ads Has an inbuilt tool to set up a Facebook marketing campaign Google Remarketing Ads Allows for retargeting your customers via Google Display Network to increase conversions Instagram Ads Has an inbuilt tool to set up an Instagram marketing campaign List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 20 More - Show Less

Technical Details

Organization Types Supported	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS Installed - Windows Installed - Mac	SaaS/Web/Cloud Mobile - Android Mobile - iOS Installed - Windows Installed - Mac	SaaS/Web/Cloud Mobile - Android Mobile - iOS Installed - Windows Installed - Mac	SaaS/Web/Cloud Mobile - Android Mobile - iOS Installed - Windows Installed - Mac
Modes of Support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	Available	NA	Available	Available

Reviews & Ratings

User Rating	4.4/5 19,640 user ratings	4.8/5 17 user ratings	4.7/5 70 user ratings	4.6/5 1,201 user ratings
Rating Distribution	Excellent 52.2% Very Good 36.5% Average 8.5% Poor 1.1% Terrible 1.8%	Excellent 88.2% Very Good 5.9% Average 5.9% Poor 0% Terrible 0%	Excellent 72.9% Very Good 24.3% Average 2.9% Poor 0% Terrible 0%	Excellent 75.7% Very Good 16.9% Average 1.2% Poor 0.3% Terrible 5.9%
User Sentiments	Ease of Use, Free Plan, Email Templates, Extensive Integrations Unreliable Customer Support, Account Suspensions, Spam Issues, Outdated Interface	Not Available	Unlimited Contact Storage, Easy to Use Templates, Effective Email Marketing, Excellent Customer Support High Pricing, Limited List Management, Limited Automation Features, Steep Learning Curve	User Friendly Interface, Affordable Pricing, Comprehensive Email Marketing Features, Extensive Integrations Account Blocking Issues, Slow Customer Support Response, Limited Free Plan Features, Occasional Technical Glitches
Review Summary	Overall, users praise the user-friendly interface, email customization options, and automation features of the software. They appreciate the wide range of templates, ease of use, and helpful customer support. However, some users mention occasional glitches, deliverability issues, and limited reporting capabilities. Additionally, pricing concerns and a learning curve for advanced features are noted. Generally, users find the software effective for basic email marketing needs, but suggest improvements for advanced functionalities and analytics.	Not Available	Reviewers widely praise Mailify's user-friendly interface, email templates, and customer support. Many users highlight its user-friendly drag-and-drop editor, making it easy for beginners to create professional-looking emails. They also commend the wide range of email templates available, which cater to various industries and purposes. Moreover, reviewers frequently mention the helpfulness and responsiveness of Mailify's customer support, who are quick to resolve any issues or answer inquiries.	Users praise SendPulse for its intuitive interface, ease of use, affordability, comprehensive features, and excellent customer support. They appreciate the drag-and-drop email editor, customizable templates, segmentation options, and automation capabilities. Users also commend the platform's reporting and analytics tools for providing valuable insights into campaign performance. However, some users have reported occasional technical glitches and limitations in certain features. Overall, SendPulse is a popular choice for businesses seeking a cost-effective and user-friendly email marketing solution.
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Pricing

Pricing Options	Free Trial Available Starts at $9.29. Offers Free-forever plan.	Free Trial Not Available EmailOpen Offers Custom plan.	Free Trial Available Mailify Offers Custom plan.	Free Trial Not Available Starts at $6.4. Offers Free-forever plan.
Pricing Plans Monthly Plans Annual Plans	Free Free Essentials $9.29 $9.29 per month Standard $13.87 $13.87 per month Premium $277.39 $277.39 per month	EmailOpen Custom	Mailify Custom	Free Free Standard $6.40 $8.00 per month Pro $7.68 $9.60 per month Enterprise $10.75 $13.44 per month Standard (Pay As You Go) $32.00 $32.00 Pro (Pay As You Go) $38.40 $38.40 Enterprise (Pay As You Go) $53.76 $53.76
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