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98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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Description | The Google Tag Manager is among the most widely used Tag Management Software since it can be integrated very easily and can be set up in a few minutes. It supports ‘Firebase’, which allows mobile app support with partners such as Tune, Kochava, AppsFlyer, etc. The software API can provide access to the Tag Manager configuration for authorised users. It can be used to collaborate with the entire organisation and workspaces. Google Tag Manager allows the publishing of different environments so as to ensure smooth working. The Tag Manager 360 allows more tagging access, though the access levels to certain pages are defined. Besides these, it comes with the feature to create and update tags for the site analytics, conversation tracking and remarketing. Another noteworthy feature is Tag Pausing, which is temporary disabling of the tag. Also, it allows the users to maintain the security of the site by enabling Tag Blacklisting, which is among the primary features to look for while choosing a Tag Management software. Read more | Tealium IQ is a new age tag management system, which is powered by 1,000+ turnkey vendor integrations. It allows users to manage customer information across all platforms including mobile, web, and connected devices. Its integration system has more than 150 extensions, and data collection can be audited securely from all vendors. As it supports Do Not Track, it guarantees privacy and data protection. Additionally, it allows for standardization of data at the source and CMS as well as eCommerce libraries can be leveraged. Its in-built Universal Data Layer enables the creation of a roadmap where all marketing technologies can be united, and customer interactions are described. Even without the knowledge of coding, one can inject and manage data definitions due to its Data Layer API. Its most significant strength is speed as its global multi-CDN architecture delivers tags faster and sets the stage for continual high performance. Read more |
Pricing Options |
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SW Score & Breakdown |
98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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Total Features |
12 Features
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9 Features
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Common Features for All |
Analytics
Custom JavaScript Tags
Data Privacy
Mobile App Support
Native App Support
Preview Mode
Simple Deployment
Tag Blacklist
Tag Library
Tag Pause
Turnkey Integration
Version Control
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Analytics
Custom JavaScript Tags
Data Privacy
Mobile App Support
Native App Support
Preview Mode
Simple Deployment
Tag Blacklist
Tag Library
Tag Pause
Turnkey Integration
Version Control
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Organization Types Supported |
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Platforms Supported |
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Modes of Support |
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User Rating |
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Ratings Distribution |
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Review Summary |
Both TrustRadius and G2 reviewers praise Google Tag Manager for its user-friendly interface, ease of implementation, and comprehensive features. Reviewers also highlight the helpfulness of Google's customer support and the extensive documentation available. However, some reviewers mention the complexity of the tool and the need for technical expertise to fully utilize its capabilities. Additionally, there have been occasional concerns about the reliability of the tool and minor bugs that can sometimes arise. |
Based on user reviews from various platforms, Tealium is generally well-regarded for its robust features, customization options, and ability to handle complex tagging needs. Reviewers appreciate its scalability, ease of use, and strong customer support. However, some users have experienced occasional glitches, a steep learning curve, and difficulty with implementation. Overall, Tealium receives positive feedback for its functionality, flexibility, and ability to streamline marketing efforts, making it a preferred choice for businesses seeking a comprehensive tag management solution. |
Read All User Reviews | Read All User Reviews |
AI-Generated from the text of User Reviews
Pricing Options |
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Pricing Plans
Monthly Plans
Annual Plans
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Tag Manager Free Tag Manager 360 Custom |
Tealium iQ Custom Plan Custom |
View Detailed Pricing
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View Detailed Pricing
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Tealium AudienceStream CDP
4.4 Based on 237 Ratings |
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Screenshots |
+ 1 More
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Not Available |
Videos |
+ 2 More
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+ 1 More
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Company Details | Located in: Mountain View, California | Located in: San Diego, California |
Contact Details |
Not available https://marketingplatform.google.com/about/tag-manager/ |
+1 (858) 779-1344 https://tealium.com/products/tealium-iq-tag-management-system/ |
Social Media Handles |
Not available |
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