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90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

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83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

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Overview

Description Blueshift is a smart customer data platform, developed to help you transform your marketing by giving your marketing team the tools they need to offer smart, tailored content at a large scale. It enables you to create the seamless multichannel experiences your consumers demand in one single place. With Blueshift, you can engage customers throughout their entire customer lifetime with relevant, timely, and completely tailored interactive, automated email advertising and campaign management. With their engaging template collection, drag-and-drop email editor, or HTML with the Liquid template language, you can quickly generate attractive and on-brand emails. You can also automate engagement for every stage of the life cycle, from activation through retention, to streamline operations. Users can create and distribute relevant Push Notifications, In-App, and SMS messages that keep consumers engaged. With Blueshift’s easy-to-use template builder for iOS and Android, you can create sophisticated push notification templates and automate triggered and batch push notifications that are tailored to each user's stage in the customer journey. The platform provides two-factor authentication, single-sign-on with strong password requirements, audit logs, and bespoke user roles and permissions. Read more Ascent360 is a customer database suite that seamlessly incorporates various data sources to build an extensive 360-degree view of user's customers, enabling the user to build and implement highly targeted marketing campaigns. This software partners with B2C marketers to make today's increasingly complicated data vault easier and allows them to create an authentic relationship with customers and perspectives. Ascent360 software comprises the drag and drops segmentation feature, which puts the power back in the hands of the promoters for marketers. It allows them to list a creation and campaign deployment in a matter of seconds. Predictive models and customer analytics that include RFM, prospective customer’s ratio, and lifetime spend are then derived to assist the marketing strategies of the users. The Ascent360 customer data platform builds a single source of truth from the user's granary data sources. They additionally offer marketing guidance to enhance successful revenue-generating campaigns that improve engagement and increase lifetime value. It additionally offers GDPR compliance, data enrichment, and data orchestration along with behavior tracking. Ascent360 software follows the subscription-based pricing strategy. Read more
Pricing Options
  • Free Trial Not Available
  • Blueshift Offers Custom plan.
  • Free Trial Not Available
  • Ascent360 Offers Custom plan.
SW Score & Breakdown

90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    87%
  • Reviews
    87%
  • Momentum
    64%
  • Popularity
    84%

83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    88%
  • Reviews
    73%
  • Momentum
    61%
  • Popularity
    75%

Features

Total Features
8 Features
8 Features
Common Features for All
    360-degree Customer view Aggregates entire customer data attributes from various touchpoints into a single dashboard.
    Audience Builder Allows to segment the customers/subscribers using attributes and personas.
    Behavior Tracking A tracking tool that facilitates fostering positive customer reaction
    Data Cleansing Helps in verifying/correcting/modifying inaccurate or coarse data from database
    Data Enrichment A value-addition process of improving lead quality with new attributes.
    Data Orchestration Automated process to integrate and sync data across multiple marketing channels
    Data Source Import customer data from several sales and marketing channels
    Email Marketing Helps to do email marketing and customizes emails to make a good impression to audiences
    GDPR Compliance Makes the website compliant to General Data Protection Regulation 2016/679 that offers privacy to all users in the European Union
    Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email
    Multi-step Marketing Create a campaign flow or storyboard by adding numerous campaign elements.
  • + 5 More - Show Less
    • 360-degree Customer view Aggregates entire customer data attributes from various touchpoints into a single dashboard.
      Audience Builder Allows to segment the customers/subscribers using attributes and personas.
      Behavior Tracking A tracking tool that facilitates fostering positive customer reaction
      Data Cleansing Helps in verifying/correcting/modifying inaccurate or coarse data from database
      Data Enrichment A value-addition process of improving lead quality with new attributes.
      Data Orchestration Automated process to integrate and sync data across multiple marketing channels
      Data Source Import customer data from several sales and marketing channels
      Email Marketing Helps to do email marketing and customizes emails to make a good impression to audiences
      GDPR Compliance Makes the website compliant to General Data Protection Regulation 2016/679 that offers privacy to all users in the European Union
      Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email
      Multi-step Marketing Create a campaign flow or storyboard by adding numerous campaign elements.
  • + 5 More - Show Less
  • Technical Details

    Organization Types Supported
    • Large Enterprises
    • Medium Business
    • Small Business
    • Large Enterprises
    • Medium Business
    • Small Business
    Platforms Supported
    • SaaS/Web/Cloud
    • SaaS/Web/Cloud
    Modes of Support
    • 24/7 (Live rep)
    • Business Hours
    • 24/7 (Live rep)
    • Business Hours
    API Support
    • Available
    • NA

    Reviews & Ratings

    User Rating
    4.5/5 355 user ratings
    4.8/5 13 user ratings
    Ratings Distribution
    • Excellent

      52.1%
    • Very Good

      42.5%
    • Average

      3.9%
    • Poor

      1.1%
    • Terrible

      0.3%
    • Excellent

      82.6%
    • Very Good

      13%
    • Average

      4.3%
    • Poor

      0%
    • Terrible

      0%
    Review Summary

    Reviewers widely commend Blueshift's robust segmentation capabilities, user-friendliness, and its ability to deliver personalized marketing campaigns at scale. It is also praised for its robust reporting and analytics features, which provide valuable insights into customer behavior. However, some users mention occasional technical glitches and a steep learning curve. Additionally, the cost may be prohibitive for smaller businesses or those with limited budgets. Overall, Blueshift is a powerful marketing automation platform that can be a valuable asset for businesses looking to personalize customer experiences and drive revenue growth.

    Not Available
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    AI-Generated from the text of User Reviews

    Pricing

    Pricing Options
    • Free Trial Not Available
    • Blueshift Offers Custom plan.
    • Free Trial Not Available
    • Ascent360 Offers Custom plan.
    Pricing Plans
    Monthly Plans Annual Plans

    Custom Custom

    Ascent360 Custom

     
    View Detailed Pricing
    View Detailed Pricing

    Screenshots & Videos

    Videos Video Thumbnail
    + 1 More
    Video Thumbnail
    + 1 More

    Vendor information

    Company Details Located in: San Francisco, California Founded in: 2014 Located in: Golden, Colorado Founded in: 2013
    Contact Details

    Not available

    https://blueshift.com/

    Not available

    https://www.ascent360.com/

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