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83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

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73% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

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Overview

Description Ascent360 is a customer database suite that seamlessly incorporates various data sources to build an extensive 360-degree view of user's customers, enabling the user to build and implement highly targeted marketing campaigns. This software partners with B2C marketers to make today's increasingly complicated data vault easier and allows them to create an authentic relationship with customers and perspectives. Ascent360 software comprises the drag and drops segmentation feature, which puts the power back in the hands of the promoters for marketers. It allows them to list a creation and campaign deployment in a matter of seconds. Predictive models and customer analytics that include RFM, prospective customer’s ratio, and lifetime spend are then derived to assist the marketing strategies of the users. The Ascent360 customer data platform builds a single source of truth from the user's granary data sources. They additionally offer marketing guidance to enhance successful revenue-generating campaigns that improve engagement and increase lifetime value. It additionally offers GDPR compliance, data enrichment, and data orchestration along with behavior tracking. Ascent360 software follows the subscription-based pricing strategy. Read more Acquia Customer Data Platform is the leading CDP for enterprise brands, with 15 years of experience helping companies increase revenue and profitability. Acquia CDP uses powerful machine-learning to restore the personal relationships companies once had with customers before channel-specific marketing silos got in the way. Increase profitability by driving customer lifetime value, retention, loyalty, and revenue. Read more
Pricing Options
  • Free Trial Not Available
  • Ascent360 Offers Custom plan.
  • Free Trial Not Available
  • Acquia Marketing Cloud Offers Custom plan.
SW Score & Breakdown

83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    88%
  • Reviews
    73%
  • Momentum
    61%
  • Popularity
    75%

73% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    74%
  • Reviews
    60%
  • Momentum
    60%
  • Popularity
    65%

Features

Total Features
8 Features
4 Features
Common Features for All
    360-degree Customer view Aggregates entire customer data attributes from various touchpoints into a single dashboard.
    Audience Builder Allows to segment the customers/subscribers using attributes and personas.
    Behavior Tracking A tracking tool that facilitates fostering positive customer reaction
    Data Cleansing Helps in verifying/correcting/modifying inaccurate or coarse data from database
    Data Enrichment A value-addition process of improving lead quality with new attributes.
    Data Orchestration Automated process to integrate and sync data across multiple marketing channels
    Data Source Import customer data from several sales and marketing channels
    GDPR Compliance Makes the website compliant to General Data Protection Regulation 2016/679 that offers privacy to all users in the European Union
    Hyper Targeting Delivering Ad content to extremely relevant interest group segments.
  • + 5 More - Show Less
    • 360-degree Customer view Aggregates entire customer data attributes from various touchpoints into a single dashboard.
      Audience Builder Allows to segment the customers/subscribers using attributes and personas.
      Behavior Tracking A tracking tool that facilitates fostering positive customer reaction
      Data Cleansing Helps in verifying/correcting/modifying inaccurate or coarse data from database
      Data Enrichment A value-addition process of improving lead quality with new attributes.
      Data Orchestration Automated process to integrate and sync data across multiple marketing channels
      Data Source Import customer data from several sales and marketing channels
      GDPR Compliance Makes the website compliant to General Data Protection Regulation 2016/679 that offers privacy to all users in the European Union
      Hyper Targeting Delivering Ad content to extremely relevant interest group segments.
  • + 1 More - Show Less
  • Technical Details

    Organization Types Supported
    • Large Enterprises
    • Medium Business
    • Small Business
    • Large Enterprises
    • Medium Business
    • Small Business
    Platforms Supported
    • SaaS/Web/Cloud
    • SaaS/Web/Cloud
    Modes of Support
    • Business Hours
    • Online
    • Business Hours
    • Online
    API Support
    • NA
    • Available

    Reviews & Ratings

    User Rating
    4.8/5 13 user ratings
    4.1/5 98 user ratings
    Ratings Distribution
    • Excellent

      82.6%
    • Very Good

      13%
    • Average

      4.3%
    • Poor

      0%
    • Terrible

      0%
    • Excellent

      39.3%
    • Very Good

      44%
    • Average

      10.7%
    • Poor

      2.4%
    • Terrible

      3.6%
      Read All User Reviews Read All User Reviews

    AI-Generated from the text of User Reviews

    Pricing

    Pricing Options
    • Free Trial Not Available
    • Ascent360 Offers Custom plan.
    • Free Trial Not Available
    • Acquia Marketing Cloud Offers Custom plan.
    Pricing Plans
    Monthly Plans Annual Plans

    Ascent360 Custom

    Acquia Marketing Cloud Custom

     
    View Detailed Pricing
    View Detailed Pricing

    Screenshots & Videos

    Videos Video Thumbnail
    + 1 More
    Video Thumbnail

    Vendor information

    Company Details Located in: Golden, Colorado Founded in: 2013 Located in: Boston, Massachusetts Founded in: 2007
    Contact Details

    Not available

    https://www.ascent360.com/

    888-922-7842

    https://www.acquia.com/products/marketing-cloud

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