Bloomreach Engagement vs Acquia Marketing Cloud Comparison

80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Bloomreach Engagement

Customer Data Platform (CDP)

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73% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Acquia Marketing Cloud

Customer Data Platform (CDP)

4.1 84 user ratings

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Overview

Description

Bloomreach Engagement is a Customer Data & Experience Platform (CDXP) that combines all customer data and provides integrated customer experiences through a single platform. Bloomreach Engagement is a Customer Data and Experience Platform (CDXP) that unifies all customer data and delivers unified customer experiences through a single platform. This tool allows you to create bespoke omnichannel journeys by dragging and dropping. It provides complete control over every step of the customer journey to your marketers. You may create end-to-end automated omnichannel flows by adding real-time triggers, customer segments, conditions, and channels. Predefined reports are no longer a constraint. Create reports that are intelligent, specific to your business needs, and updated in real-time using their vast data manipulation features. Our out-of-the-box use cases enable you to develop hyper-personalized marketing campaigns and advanced dashboards that follow best practices in no time, allowing you to maximize your ROI. Furthermore, you may use any data from 360° client profiles to tailor the appearance and feel of your website to meet specific consumer preferences. Read more

Acquia Customer Data Platform is the leading CDP for enterprise brands, with 15 years of experience helping companies increase revenue and profitability. Acquia CDP uses powerful machine-learning to restore the personal relationships companies once had with customers before channel-specific marketing silos got in the way. Increase profitability by driving customer lifetime value, retention, loyalty, and revenue. Read more

Pricing Options

Free Trial Not Available
Bloomreach Engagement Offers Custom plan.

Free Trial Not Available
Acquia Marketing Cloud Offers Custom plan.

SW Score & Breakdown

80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

97%
Reviews

60%
Momentum

60%
Popularity

60%

73% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

74%
Reviews

60%
Momentum

60%
Popularity

65%

Features

Total Features	12 Features	4 Features
Common Features for All	360-degree Customer view Aggregates entire customer data attributes from various touchpoints into a single dashboard. Audience Builder Allows to segment the customers/subscribers using attributes and personas. Behavior Tracking A tracking tool that facilitates fostering positive customer reaction Data Cleansing Helps in verifying/correcting/modifying inaccurate or coarse data from database Data Enrichment A value-addition process of improving lead quality with new attributes. Data Orchestration Automated process to integrate and sync data across multiple marketing channels Data Source Import customer data from several sales and marketing channels Email Marketing Helps to do email marketing and customizes emails to make a good impression to audiences Hyper Targeting Delivering Ad content to extremely relevant interest group segments. Identity Graph Create a correlation between individuals with identical match groups. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Multi-step Marketing Create a campaign flow or storyboard by adding numerous campaign elements. + 9 More - Show Less	360-degree Customer view Aggregates entire customer data attributes from various touchpoints into a single dashboard. Audience Builder Allows to segment the customers/subscribers using attributes and personas. Behavior Tracking A tracking tool that facilitates fostering positive customer reaction Data Cleansing Helps in verifying/correcting/modifying inaccurate or coarse data from database Data Enrichment A value-addition process of improving lead quality with new attributes. Data Orchestration Automated process to integrate and sync data across multiple marketing channels Data Source Import customer data from several sales and marketing channels Email Marketing Helps to do email marketing and customizes emails to make a good impression to audiences Hyper Targeting Delivering Ad content to extremely relevant interest group segments. Identity Graph Create a correlation between individuals with identical match groups. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Multi-step Marketing Create a campaign flow or storyboard by adding numerous campaign elements. + 1 More - Show Less

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	Online	Online
API Support	Available	Available

Reviews & Ratings

User Rating	Not Available	4.1/5 84 user ratings
Rating Distribution	Not Available	Excellent 39.3% Very Good 44% Average 10.7% Poor 2.4% Terrible 3.6%
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Pricing

Pricing Options	Free Trial Not Available Bloomreach Engagement Offers Custom plan.	Free Trial Not Available Acquia Marketing Cloud Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans	Bloomreach Engagement Custom	Acquia Marketing Cloud Custom
	View Detailed Pricing	View Detailed Pricing

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