Amplitude Analytics Reviews

What do you like best about Amplitude Analytics?It’s really simple to build dashboards. Their Guides and Surveys tool is also very handy when it comes to giving trial users an opportunity to learn your product. The UI is straightforward enough that, as long as you have the eventing clearly spelled out on your side, you can put together a checklist in probably 15 minutes.What do you dislike about Amplitude Analytics?It’s front-end data only. Sometimes having a backend component can be more accurate, but honestly, it’s not a deal breaker by any stretch. I can still understand how my funnel is performing and pull together dashboards quickly.What problems is Amplitude Analytics solving and how is that benefiting you?Data team pressures. As a product manager, I can jump in on my own and build funnel dashboards to better understand where I need to solve user problems, without needing any additional involvement from other teams.

What do you like best about Amplitude Analytics?I like all the many features of Amplitude including decent and accurate event tracking, the ability to push data in from our databases and servers, session recordings, heatmaps, and AI integration allowing us to pull data when writing reports or bug fixing etc. Integrating with Claude and ChatGPT is a bit of a game changer in terms of how we work. The interface is clear and easy to use, and pretty fast at pulling data and filtering however you want. It is a bit expensive, but at the same time it's invaluable.What do you dislike about Amplitude Analytics?It can be complicated to get started. Our initial attempts made a bit of a mess of the data so we hired a 3rd party company to help get us set up, and create tracking plans for our various websites.What problems is Amplitude Analytics solving and how is that benefiting you?We are able to spot where users have difficulty on the sites, and can use screen recordings to help find issues. It is very useful to be able to filter by custom parameters and has helped flag when we are under attack by bots or if we have a sudden issue with a payment processor etc.

What do you like best about Amplitude Analytics?What I like most about Amplitude Analytics is how it turns user behavior data into actionable insights. Tools like funnel analysis, retention analysis, user segmentation, and dashboards make it easier for me to see how users interact with a product and to spot opportunities to improve the overall user experience. I also find Session Replay helpful for digging into user journeys and pinpointing where users run into difficulties. Its experimentation capabilities are especially valuable for comparing different experiences and supporting data-driven decisions. Overall, Amplitude Analytics offers a strong mix of behavioral analytics, visualization, and experimentation within a single platform.What do you dislike about Amplitude Analytics?Although Amplitude Analytics offers powerful analytics and experimentation features, some advanced capabilities can take time to understand, especially for new users. Setting up event tracking, configuring funnels, and interpreting experimentation results may require additional technical knowledge. The platform could improve the onboarding experience by providing more step-by-step guidance, simpler explanations of advanced metrics, and clearer recommendations when configuring reports. These improvements would help new users become productive more quickly.What problems is Amplitude Analytics solving and how is that benefiting you?Amplitude Analytics helps me understand user behavior, analyze product performance, and identify areas where the user experience can be improved. Features such as funnel analysis help identify where users drop off, while retention analysis provides insights into whether users return to the product. Session Replay helps investigate user journeys and potential usability issues, and experimentation features support data-driven decisions when comparing different experiences. These capabilities make it easier to turn product usage data into actionable insights, improve decision-making, and identify opportunities to increase user engagement and retention.

What do you like best about Amplitude Analytics?Such detailed tracking and AI assistanceWhat do you dislike about Amplitude Analytics?Some metrics and functions are quite complicated, not easy to understand even if you read the docsWhat problems is Amplitude Analytics solving and how is that benefiting you?It has given so many people in our business access to insights they need, as and when they need it. It also lets us target people, so insight to action loop is short and fast.

What do you like best about Amplitude Analytics?The queries let us select properties from any event and visualize them using different types of charts.What do you dislike about Amplitude Analytics?I don’t exactly dislike it, but when I select an event tied to a query, I usually want to track what the user was doing right before and right after that query. There is a way to view users, but the flow could be more straightforward and easier to follow.What problems is Amplitude Analytics solving and how is that benefiting you?It helps me understand which features are in use and how exactly it is being used.

What do you like best about Amplitude Analytics?I find Amplitude Analytics very simple to use, and the UI and UX are easy. Its AI feature is helpful, and Claude MCP is effective: I can chat with Claude to create reports and turn them into dashboards in Amplitude, which is handy. I can also use it to find user paths and funnels and create complex reports much faster than doing them manually. It helps me piece together where users come from and what they do on the website. I find it easier to use than Google Analytics, and the setup was super easy. I can follow the steps and hand it over to Claude, which can pretty much set it up for me.What do you dislike about Amplitude Analytics?I haven’t hit a wall or reached the event-tracking limit yet, but I do worry that as my product grows, the subscription plan may limit how many events I can track and I may need to move to a higher plan. Businesses can end up compromising on which events they track, especially when traffic and event volume are high. I think a larger event quota for people just starting out, and a plan around $40–$50 that does a lot, could make Amplitude Analytics better.What problems is Amplitude Analytics solving and how is that benefiting you?I use Amplitude Analytics to see which pages and channels drive traffic, which features users use most, and what to optimize. Claude helps me create user-path, funnel, and complex reports much faster than I could make them manually, including stitching together where users come from and what they do.

What do you like best about Amplitude Analytics?I have been a long-time user of Amplitude. I love it for its ease of use - Anyone can use it, and the learning curve is not steep at all. All the great integrations out of the box adds value (like Google Ads, Meta Ads for business teams, JIRA for product teams, etc.)What do you dislike about Amplitude Analytics?Recommendations to others considering Amplitude Analytics?The new AI features allow for natural language querying, which builds on an already spectacular product analytics suite.What problems is Amplitude Analytics solving and how is that benefiting you?The initial integration and onboarding could have been better. The 3rd party team assigned to us was more interested in ticking boxes, it felt like, and they did not have specific expertise to understand our use case (news media).

What do you like best about Amplitude Analytics?The way date segmentation is set up is genuinely useful. Also, when I can’t remember the exact names of the tracking events, the autofill is impressively accurate. The AI funnel creation feature is pretty neat too, and it’s quick to set up. Overall, the dashboard feels fast and responsive, and I haven’t experienced any lag. Also the claude code integration is extremely good.What do you dislike about Amplitude Analytics?For me, creating funnels was a bit confusing at first. The UI felt all over the place, and the documentation wasn’t very intuitive either, but I eventually figured it out.What problems is Amplitude Analytics solving and how is that benefiting you?Primarily, it helps me understand how users interact with the product and how they react to our features. Instead of using boring observability tools, it makes tracking a lot more engaging, especially with the different charts. During testing, the Chrome extension for Amplitude is also super, super useful.

What do you like best about Amplitude Analytics?It’s easy to use and reliable—two characteristics I value a lot when choosing an analytics tool. In my day-to-day use, I’ve been exploring different types of charts, and all of them have worked well so far.What do you dislike about Amplitude Analytics?As someone based outside the US, I think the pricing should take different regions into account. There’s a huge market out there, and Amplitude would likely benefit from offering location-based pricing so it feels more affordable for people in other countries.What problems is Amplitude Analytics solving and how is that benefiting you?We’ve been rolling out redesigns across the company, and we’ve been using it to track how users are migrating to the new tools.

What do you like best about Amplitude Analytics?It has an easy-to-use interface. It’s user-friendly and doesn’t require any coding skills, just a clear analytical goal.What do you dislike about Amplitude Analytics?I’m not able to see the behind-the-scenes data.What problems is Amplitude Analytics solving and how is that benefiting you?It allows to process data quickly, see updated statistics and track KPIs on a daily basis. It helps to answer questions easily and guide decision making.