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About AdTheorent

AdThorent is a process automation platform that helps you deliver full-funnel marketing in order to boost awareness and lower-funnel conversions for your online business. It enables you to use the power of real-world and digital relationships with the cross-environment map to create machine learning solutions for your company. With AdThorent, you can deliver real-world campaign results with machine learning solutions tailored to your industry. It specializes in identifying and reaching in-market car consumers using advanced technologies, resulting in real-world results for automobile brands at scale. AdTheorent's technology and machine learning-based targeting provide you privacy without compromising speed. The platform helps restaurants achieve full-funnel results for increasing foot traffic, enabling online ordering and app downloads. AdTheorentRx focuses on providing healthcare companies with privacy-conscious and brand-safe machine learning solutions that drive brand-specific business results at scale. You can identify potential customers without having to depend on sensitive personal data. You can extend your search beyond endemic health characteristics to find new customers on a large scale. Additionally, the platform doesn’t use cookies or one-to-one advertising for enhanced security.

Pricing

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read More

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read More
    75%
  • Reviews
    60%
  • Momentum
    69%
  • Popularity
    86%

Platforms Supported

  • Browser Based (Cloud)

Organization Types Supported

  • All (Small, Medium, Large)

API Support

  • Available

Modes of Support

  • Online

AdTheorent Features

Demand-Side Platforms (DSP) Features

  • Features: The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read More
    75%

Unique Features

AI Optimization

Uses AI and machine learning to maximize a campaign's performance

Frequency Capping

Ability to set a limit to the number of times an advertisement is shown to a person, placement, site, publisher, user, domain or IP address

Private Marketplace

Provides PMP deals which let you bid on impressions that might not yet be available in open bidding

Omnichannel Campaign Management

Provides you a single interface for creating and managing campaigns on different channels.

Standard Features

Brand Safety and Fraud Protection

Ensures your ads are placed on respectable websites and prevents campaigns from any bots, proxies, suspicious IPs, spiders, etc

Creative Management

Supports a wide range of creative formats such as rich media, expandables, video, etc.

Demographic Targeting

Targeting based on age, gender, marital status, income, education

Geo Targeting

Targeting based on location, city, timezone, and country

Audience Targeting

Allows you to serve different versions of a page to a different set of audience

Mobile Advertising

Allows for ads to be placed and tracked in mobile apps

Retargeting

Ability to retarget previous impressions to your site across the web

Contextual Targeting

Targeting based on content on the site

Real-time Bidding

Facilitates buying & selling of ad impressions in real-time auctions

Reporting

Sends instant status reports about the task with customer feedback

Budget Management

Analyzing financial information to ensure all operations are within budget

AdTheorent Pricing

Free Trial

Not available

Pricing Options

Premium Plans ( Quotation Based )

Pricing Plans

Disclaimer: The pricing details were last updated on 30/08/2021 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Learn more about AdTheorent Pricing.

AdTheorent Alternatives

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AdTheorent Reviews

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AdTheorent FAQs

What is AdTheorent used for?

AdTheorent is Demand-Side Platforms (DSP). AdTheorent offers the following functionalities:

  • Brand Safety and Fraud Protection
  • Creative Management
  • Demographic Targeting
  • Geo Targeting
  • Audience Targeting

Learn more about AdTheorent features.

Does AdTheorent provide API?

Yes, AdTheorent provides API.

AdTheorent Contact

Vendor Details

New York, New York

Contact Details

Not available

https://adtheorent.com/

Social Media Handles

Grid Report for AdTheorent

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