MEET CLARA - THE AI BEHIND SMARTER SOFTWARE CHOICES
81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Appy and how does it work?
Appy helps mobile app publishers and marketing teams connect campaigns to the right destination with one smart link. Visitors can be routed to the App Store, Google Play, Huawei AppGallery or a website according to their device. Dynamic QR codes bring the same routing to packaging, posters and other printed materials, with destinations that can be updated after printing. Teams can review click activity across links and campaigns to understand how people reach their destinations. All plans include unlimited redirects and ad-free links, while a permanent Free plan supports small projects. Pro adds deep links, readable custom slugs and advanced analytics. Business adds a branded link domain, data exports, parameter forwarding and REST API/MCP access for automated workflows. Enterprise extends the platform with native mobile SDKs, deferred deep linking, install attribution, in-app events and revenue measurement. Appy suits teams that want to manage app-store and web destinations together, maintain reusable QR campaigns, and connect link operations to developer tools without deploying their own redirect infrastructure.
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