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90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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72% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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| Description | mParticle provides data aggregation and management solutions using secure APIs and SDKs connected to a company's systems. The solution enables companies to use the data in various applications such as marketing, analytics, and data warehousing. Additional services include measuring video and audio usage, managing customer profiles to understand critical milestones during a customer’s journey, and data filtration services. Users can influence the flow of data through a client’s output so that the data is leveraged. mParticle helps to create workspaces that act as data containers. Their specialization lies in four data domains: Data Connections, Data Quality, Data Governance, and Data-Driven Personalization. mParticle assists users in managing data quality, enforcing governance, and improving customer service interactions. The simplification and security of customer data infrastructure allow users to spend less time maintaining marketing tools and more time building critical elements. Users seeking to improve conversion rates, retention, and time-to-monetization can do so with the help of high-quality customer data that is readily available. Read more | BSI CDP - Combat the data chaos with a clean, industry-specific foundation for all systems in your company. BSI CDP, our Customer Data Platform, collects data from various sources and provides meaningful customer profiles in real time, a prerequisite for uniform customer engagement in marketing, sales and service. Read more |
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| SW Score & Breakdown |
90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
72% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
| Total Features |
10 Features
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6 Features
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| Common Features for All |
360-degree Customer view
Audience Builder
Behavior Tracking
Data Cleansing
Data Enrichment
Data Orchestration
Data Source
Email Marketing
GDPR Compliance
Hyper Targeting
Identity Graph
Multi-step Marketing
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360-degree Customer view
Audience Builder
Behavior Tracking
Data Cleansing
Data Enrichment
Data Orchestration
Data Source
Email Marketing
GDPR Compliance
Hyper Targeting
Identity Graph
Multi-step Marketing
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| User Rating |
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Not Available
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| Ratings Distribution |
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Not Available
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| Read All User Reviews | Read All User Reviews |
AI-Generated from the text of User Reviews
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Pricing Plans
Monthly Plans
Annual Plans
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mParticle Custom |
BSI CDP Custom |
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View Detailed Pricing
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View Detailed Pricing
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| Videos |
+ 2 More
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Not Available |
| Company Details | Located in: New York, New York Founded in: 2012 | Located in: Baden, Switzerland Founded in: 1996 |
| Contact Details |
Not available https://www.mparticle.com/ |
+41 58 255 90 00 https://www.bsi-software.com/en/cdp |
| Social Media Handles |
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Not available |
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