Home/Social Media Analytics Tools/Metricool vs PublerUpdated on: April 19, 2024

Compare Metricool vs Publer

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86% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
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Overview

Summary

Metricool is a tool used to measure your content on social media accounts and online ad campaigns. All the statistics for your website, blogs, and ad campaigns are gathered in one place and your performance can be compared and easily analyzed against those of your competitors to provide insights on how to improve digital strategy. You can arrange, organize, and optimize your content strategy based on levels of audience response. Metricool features an automated report system that provides a professional-looking report for you, your team, or your clients. You have absolute influence over what can be included or can not be included in the reports. Metricool gives you an idea of how well your audience interacts with your website or blog in real-time, for example, you can measure the popularity or impact of your Twitter hashtags for campaigns among your audience. Metricool is optimized for great performance among multiple device platforms and is a useful tool for marketing agencies and community managers. ..show more

Publer is a social media management platform that helps individuals and companies to manage their social media accounts and keep their audience engaged. The platform can be used for Facebook pages, Locations and Groups, Twitter accounts, Instagram Business accounts and LinkedIn Profiles. Apart from that, it also works well to handle companies’ presence over Google My Business and YouTube channels. With its Instagram posts scheduler, users can schedule single photos and videos, tag locations and even the first comment. From a CSV file to a multi-media bulk uploader, the platform provides all features to post content over social media. Users can create multiple teams and invite other members and assign them different roles and access levels to manage their social media accounts. With Publer, companies can see their posts’ reach and engagement levels across multiple social networks from a single place and get the top-performing ones delivered to their mailboxes. ..show more

TECHNICAL DETAILS

Access Monitoring

24/7 (Live rep)

Business Hours

Online

Contact Number/Address

Madrid, Spain

Tirana, Albania - 1019

API

N/A

Deployment

SaaS/Web/Cloud

Mobile - Android

Mobile - iOS

Installed - Windows

Installed - Mac

Customers

Individuals

Freelancers

Large Enterprises

Medium Business

Small Business

Pricing

Pricing Model

Free Trial

Freemium

One-time license

Open-source

Subscription

Quotation Based

Plans

Free
Free

Features

  • Brands: 1 Brand
  • Instagram: 1 account
  • Facebook: 1 page or group
  • Twitter: 1 account
  • Pinterest: 1 account
  • TikTok: 1 account
  • YouTube : 1 account
  • Twitch: 1 account
  • Web / Blog: 1 web
  • Facebook Ads: 1 account
  • Google Ads: 1 account
  • TikTok Ads : 1 account
  • Google My Business: 1 account
  • SmartLinks: 1 link
  • Hashtag Tracker-Twitter: $9.99
  • Hashtag Tracker-Instagram: $9.99
  • Metric storage: 3 months
  • Historical data: 2 months
  • Planner: Included
  • Post limit: 50 posts
  • Best hours
  • Autolists
  • Auto Publish Instagram
  • Hashtag Search Engine
  • RSS Feed: Unlimited
  • Analysis of competitors: 5
  • Twitter benchmark
  • Message management
  • Facebook posts promotion
  • Real-Time Web / Blog
  • Stories analytics-Instagram
  • Your Instagram Hashtags
Pro 5
$18 /Month

Features

  • Brands: 5 Brands
  • Instagram: 5 accounts
  • Facebook: 5 pages or groups
  • Twitter: 5 accounts
  • Pinterest: 5 accounts
  • TikTok: 5 accounts
  • YouTube: 5 accounts
  • Twitch: 5 pages
  • LinkedIn: 5 pages
  • Web / Blog: 5 webs
  • Facebook Ads: 5 accounts
  • Google Ads: 5 accounts
  • TikTok Ads : 5 accounts
  • Google My Business: 5 accounts
  • Reports
  • CSV download
  • SmartLinks: Multiple links
  • Hashtag Tracker-Twitter: $9.99
  • Hashtag Tracker-Instagram: $9.99
  • Metric storage: Unlimited
  • Historical data: 2 months
  • Planner: Included
  • Post limit: 2000 posts
  • Best hours
  • Autolists
  • Auto Publish Instagram
  • Hashtag Search Engine
  • RSS Feed: Unlimited
  • Analysis of competitors: 100
  • Analysis of competitors YouTube: 10
  • Twitter benchmark
  • Message management
  • Facebook posts promotion
  • Real-Time Web / Blog
  • Stories analytics-Instagram
  • Your Instagram Hashtags
Pro 10
$29 /Month

Features

  • Brands: 10 Brands
  • Instagram: 10 accounts
  • Facebook: 10 pages or groups
  • Twitter: 10 accounts
  • Pinterest: 10 accounts
  • TikTok: 10 accounts
  • YouTube: 10 accounts
  • Twitch: 10 pages
  • LinkedIn: 10 pages
  • Web / Blog: 10 webs
  • Facebook Ads: 10 accounts
  • Google Ads: 10 accounts
  • TikTok Ads : 10 accounts
  • Google My Business: 10 accounts
  • Reports
  • CSV download
  • SmartLinks: Multiple links
  • Hashtag Tracker-Twitter: $9.99
  • Hashtag Tracker-Instagram: $9.99
  • Metric storage: Unlimited
  • Historical data: 2 months
  • Planner: Included
  • Post limit: 2000 posts
  • Best hours
  • Autolists
  • Auto Publish Instagram
  • Hashtag Search Engine
  • RSS Feed: Unlimited
  • Analysis of competitors: 100
  • Analysis of competitors YouTube: 10
  • Twitter benchmark
  • Message management
  • Facebook posts promotion
  • Real-Time Web / Blog
  • Stories analytics-Instagram
  • Your Instagram Hashtags
Team 15
$49 /Month

Features

  • Brands: 15 Brands
  • Team Members: Unlimited
  • Instagram: 15 accounts
  • Facebook: 15 pages or groups
  • Twitter: 15 accounts
  • Pinterest: 15 accounts
  • TikTok: 15 accounts
  • YouTube: 15 accounts
  • Twitch: 15 pages
  • LinkedIn: 15 pages
  • Web / Blog: 15 webs
  • Facebook Ads: 15 accounts
  • Google Ads: 15 accounts
  • TikTok Ads : 15 accounts
  • Google My Business: 15 accounts
  • Data Studio
  • Reports
  • Customizable templates
  • CSV download
  • SmartLinks: Multiple links
  • API Access
  • Hashtag Tracker-Twitter: $9.99
  • Hashtag Tracker-Instagram: $9.99
  • Metric storage: Unlimited
  • Historical data: 2 months
  • Planner: Included
  • Post limit: 5000 posts
  • Best hours
  • Autolists
  • Auto Publish Instagram
  • Hashtag Search Engine
  • RSS Feed: Unlimited
  • Analysis of competitors: 100
  • Analysis of competitors YouTube: 10
  • Twitter benchmark
  • Message management
  • Facebook posts promotion
  • Real-Time Web / Blog
  • Stories analytics-Instagram
  • Your Instagram Hashtags
Team 25
$79 /Month

Features

  • Brands: 25 Brands
  • Team Members: Unlimited
  • Instagram: 25 accounts
  • Facebook: 25 pages or groups
  • Twitter: 25 accounts
  • Pinterest: 25 accounts
  • TikTok: 25 accounts
  • YouTube: 25 accounts
  • Twitch: 25 pages
  • LinkedIn: 25 pages
  • Web / Blog: 25 webs
  • Facebook Ads: 25 accounts
  • Google Ads: 25 accounts
  • TikTok Ads : 25 accounts
  • Google My Business: 25 accounts
  • Data Studio
  • Reports
  • Customizable templates
  • CSV download
  • SmartLinks: Multiple links
  • API Access
  • Hashtag Tracker-Twitter: $9.99
  • Hashtag Tracker-Instagram: $9.99
  • Metric storage: Unlimited
  • Historical data: 2 months
  • Planner: Included
  • Post limit: 5000 posts
  • Best hours
  • Autolists
  • Auto Publish Instagram
  • Hashtag Search Engine
  • RSS Feed: Unlimited
  • Analysis of competitors: 100
  • Analysis of competitors YouTube: 10
  • Twitter benchmark
  • Message management
  • Facebook posts promotion
  • Real-Time Web / Blog
  • Stories analytics-Instagram
  • Your Instagram Hashtags
Enterprise
$159 /Month

Features

  • Brands: 50 Brands
  • Team Members: Unlimited
  • Instagram: 50 accounts
  • Facebook: 50 pages or groups
  • Twitter: 50 accounts
  • Pinterest: 50 accounts
  • TikTok: 50 accounts
  • YouTube: 50 accounts
  • Twitch: 50 pages
  • LinkedIn: 50 pages
  • Web / Blog: 50 webs
  • Facebook Ads: 50 accounts
  • Google Ads: 50 accounts
  • TikTok Ads : 50 accounts
  • Google My Business: 50 accounts
  • Data Studio
  • Reports
  • Customizable templates
  • CSV download
  • SmartLinks: Multiple links
  • API Access
  • White label (custom)
  • Hashtag Tracker-Twitter: $9.99
  • Hashtag Tracker-Instagram: $9.99
  • Metric storage: Unlimited
  • Historical data: 2 months
  • Planner: Included
  • Post limit: 10000 posts
  • Best hours
  • Autolists
  • Auto Publish Instagram
  • Hashtag Search Engine
  • RSS Feed: Unlimited
  • Analysis of competitors: 100
  • Analysis of competitors YouTube: 10
  • Twitter benchmark
  • Message management
  • Facebook posts promotion
  • Real-Time Web / Blog
  • Stories analytics-Instagram
  • Your Instagram Hashtags
Custom
Custom

The software offers pricing plan for more than 50 brands on basis of request.

View Price Page
Free
Free

FREE

Pricing

  • $0

Features:

  • 5 social accounts
  • 0 additional team members
  • 50 pending scheduled posts
  • 25 saved drafts
  • 24 hours posts history

SUPERPOWERS:

  • Status updates, links, single photos
  • Customize and preview posts
  • Built-in photo editor
  • Design with Canva
  • Link in Bio (free)
  • Drive, Dropbox & Unsplash
  • Browser extension
  • Calendar view
  • Auto schedule
  • Shortcodes
  • Link shortening
  • Group the social accounts
  • Add a delay between posts

Daily post limits (the free version)

  • Account type - Posts / day / account
  • Facebook Page - 12
  • Facebook Group - 10(5 links)
  • Instagram - 15
  • Twitter - 150
  • LinkedIn Profile - 10
  • LinkedIn Page - 12
  • Pinterest - 25
  • Google My Business - 5
  • YouTube - 5 (free trial)
ARGENTUM (silver)
$10 /Month

ARGENTUM (silver)

Pricing:

  • $96.00 / year
  • $10.00 / month

All in FREE plus:

  • Unlimited scheduling & drafts
  • Bulk scheduling
  • (500 posts at once)
  • Media library
  • (unlimited storage)
  • Export from Canva
  • Link in Bio (premium)
  • Automatic RSS posting
  • Analytics
  • Watermark photos
  • Signatures
  • Schedule follow-up comments
  • Autoshare & autodelete
  • Create additional teams
  • Eternal post history
  • (auto-sync)

Daily post limits (Publer Argentum)

  • Account type - Posts / day / account
  • Facebook Page - 24
  • Facebook Group - 20(7 links)
  • Instagram - 20
  • Twitter - 300
  • LinkedIn Profile - 12
  • LinkedIn Page - 18
  • Pinterest - 50
  • Google My Business - 10
  • YouTube - 10 (free trial)
AURUM (gold)
$20 /Month

AURUM (gold)
Pricing:

  • $192.00 / year
  • $20.00 / month

All in FREE & ARGENTUM plus:

  • Videos, Multi-photo posts, GIFs
  • Hashtag suggestions
  • Content recommendation
  • Schedule Facebook Group albums
  • Upload videos from URL
  • Watermark videos
  • Schedule YouTube videos
  • Design videos
  • (with VistaCreate Pro)
  • Automatically recycle posts
  • Schedule recurring posts
  • Spintax support
  • Analytics reports

Daily post limits (Publer Aurum)

  • Account type - Posts / day / account
  • Facebook Page - 36
  • Facebook Group - 30(9 links)
  • Instagram - 25
  • Twitter - 450
  • LinkedIn Profile - 14
  • LinkedIn Page - 24
  • Pinterest - 100
  • Google My Business - 15
  • YouTube - 15
View Price Page

SCREENSHOTS

Metricool Screenshots
View 3 screenshot(s)
Publer Screenshots
View 6 screenshot(s)

ALTERNATIVES

Top alternatives to Metricool

SocialPilot
SocialPilot
Sprout Social
Sprout Social
Loomly
Loomly
Later
Later
Buffer
Buffer

Top alternatives to Publer

Froala Editor
Froala Editor
Prototypr Publisher
Prototypr Publisher
Adobe InDesign
Adobe InDesign
Word Pigeon
Word Pigeon
Loomly
Loomly