Segment |
92% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
Start Free Trial
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| Description | Arm Treasure Data is a platform that consolidates the customer data from all kinds of offline, online, and IoT devices to provide important business insights that are needed for propelling the growth of the business. It is an independent CDP which is proven to solve even the most complicated data issues for any enterprise. Ingesting all types of data is extremely convenient, with over 150 schema-flexible connectors that can work with all existing technologies. Their dedicated development teams constantly develop and maintain these ready-to-use connectors. The tool also offers enterprise-level security, continuity, and scalability, which allows the companies to utilize the full potential of the customer data to provide exceptional brand experiences. Some of the key advantages of the platform include capturing online and offline customer interactions, understanding precise details of how brands interact, increasing the customer engagement as well as brand loyalty, and providing personalized content for engaging the customers in the right way. All these features allow the brand to grow their business and also quantify their success. Read more | Lytics is a customer data management platform built for businesses and marketing teams to improve performance by leveraging essential data to make relevant adjustments. This decision engine uses machine learning to interpret the needs of individual consumers and enable marketers to deliver a seamless and intuitive experience across multiple channels. With features that enable its users to transform data into meaningful customer journeys, Lytics provides exceptional insights for real-time improvements. It enables users to gain first-party insights by using sophisticated data science technology and create intelligent user profiles that are fully secure. Moreover, Lytics automated decision making with the help of AI to segment, suggest and extract the most relevant content based on prevailing market trends. Furthermore, it hones the existing marketing technology ecosystem by activating marketing channels in real-time. As an intelligent decision engine, Lytics comes equipped with services like Identity Resolution, enabling users to target anonymous and known customers with relevant campaigns in real-time. With more clever features like Behavioural Scoring, content affinity, audience segmentation, and product recommendations, Lytics enhances the overall business process management in an efficient manner. Read more |
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| SW Score & Breakdown |
92% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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| Total Features |
6 Features
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7 Features
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| Common Features for All |
360-degree Customer view
Audience Builder
Behavior Tracking
Data Enrichment
Data Source
Email Marketing
GDPR Compliance
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360-degree Customer view
Audience Builder
Behavior Tracking
Data Enrichment
Data Source
Email Marketing
GDPR Compliance
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| Review Summary |
Users praise Treasure Data's user-friendly interface, robust data integration capabilities, and ability to handle large data volumes efficiently. Its flexibility and customization options are also highly regarded, allowing users to tailor the platform to their specific needs. Additionally, reviewers commend the platform's strong customer support, with many highlighting the responsiveness and helpfulness of the support team. However, some users mention occasional performance issues and a learning curve associated with using the platform's advanced features. |
Lytics is lauded for its user-friendly interface, ease of implementation, and comprehensive data collection and analytics capabilities. Users appreciate its ability to track customer behavior across multiple channels and devices, providing valuable insights into customer preferences and behavior. Additionally, Lytics' segmentation and targeting features are praised for enabling personalized marketing campaigns that drive higher engagement and conversions. However, some users have reported occasional technical glitches and a need for more robust reporting capabilities. |
| Read All User Reviews | Read All User Reviews |
AI-Generated from the text of User Reviews
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Monthly Plans
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Arm Treasure Data Custom |
Core CDP Custom Intelligence Custom Automate Custom |
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View Detailed Pricing
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View Detailed Pricing
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| Screenshots |
+ 1 More
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+ 1 More
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| Company Details | Located in: Mountain View, California | Located in: Portland, Oregon Founded in: 2012 |
| Contact Details |
+1.866.899.5386 https://www.treasuredata.com/ |
Not available https://www.lytics.com/ |
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