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90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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76% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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Description | Lytics is a customer data management platform built for businesses and marketing teams to improve performance by leveraging essential data to make relevant adjustments. This decision engine uses machine learning to interpret the needs of individual consumers and enable marketers to deliver a seamless and intuitive experience across multiple channels. With features that enable its users to transform data into meaningful customer journeys, Lytics provides exceptional insights for real-time improvements. It enables users to gain first-party insights by using sophisticated data science technology and create intelligent user profiles that are fully secure. Moreover, Lytics automated decision making with the help of AI to segment, suggest and extract the most relevant content based on prevailing market trends. Furthermore, it hones the existing marketing technology ecosystem by activating marketing channels in real-time. As an intelligent decision engine, Lytics comes equipped with services like Identity Resolution, enabling users to target anonymous and known customers with relevant campaigns in real-time. With more clever features like Behavioural Scoring, content affinity, audience segmentation, and product recommendations, Lytics enhances the overall business process management in an efficient manner. Read more | Introducing Able CDP the ultimate solution for all their customer data needs. As a professional with a third party perspective,they understand the importance of utilizing comprehensive and accurate data to drive successful marketing strategies. That's where Able CDP excels. Gone are the days of relying on incomplete customer data and struggling to make sense of scattered information. With Able CDP,they can now gain a complete view of their customers' journey, from the first ad click to the final purchase or conversion. This platform combines website tracking data with server-side sources, providingthey with valuable insights that are crucial for making informed decisions. But it doesn't just stop there. Able CDP goes above and beyond by integrating with top marketing APIs and analytics software, making their customer data easily accessible and actionable. Say goodbye to tedious data collection and hello to efficient and effective marketing strategies. We understand the importance of accurate attribution when it comes to measuring the success of their marketing efforts. That's why Able CDP takes care of tracking and fixing ad platform tracking and attribution, ensuring that conversions are attributed correctly for accurate Return on Ad Spend (RoAS) reporting. At Able CDP, we go the extra mile by tracking customers from their first website visit, recording UTM parameters, ad clicks, and browser identifiers used by ad platforms and analytics services. This data is then associated with customer details entered in lead and sign-up forms, givingthey a complete overview of their customers' journey. Don't just take this word for it - try Able CDP for yourself and see the difference in their marketing strategies. With this informative, organized, and authoritative approach, we are confident that we can help take their business to the next level. Experience the power of Able CDP today. Read more |
Pricing Options |
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SW Score & Breakdown |
90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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76% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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Total Features |
7 Features
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9 Features
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Common Features for All |
360-degree Customer view
Audience Builder
Behavior Tracking
Data Cleansing
Data Enrichment
Data Source
Email Marketing
GDPR Compliance
Hyper Targeting
Landing Pages
Multi-step Marketing
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360-degree Customer view
Audience Builder
Behavior Tracking
Data Cleansing
Data Enrichment
Data Source
Email Marketing
GDPR Compliance
Hyper Targeting
Landing Pages
Multi-step Marketing
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Organization Types Supported |
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Platforms Supported |
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API Support |
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User Rating |
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Rating Distribution |
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Review Summary |
Lytics is lauded for its user-friendly interface, ease of implementation, and comprehensive data collection and analytics capabilities. Users appreciate its ability to track customer behavior across multiple channels and devices, providing valuable insights into customer preferences and behavior. Additionally, Lytics' segmentation and targeting features are praised for enabling personalized marketing campaigns that drive higher engagement and conversions. However, some users have reported occasional technical glitches and a need for more robust reporting capabilities. |
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Read All User Reviews | Read All User Reviews |
AI-Generated from the text of User Reviews
Pricing Options |
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Pricing Plans
Monthly Plans
Annual Plans
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Core CDP Custom Intelligence Custom Automate Custom |
Analytics Only $49.00 $49.00 per month Standard $145.00 $145.00 per month Volume Pricing $300.00 $300.00 per month |
View Detailed Pricing
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View Detailed Pricing
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Screenshots |
+ 2 More
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Videos |
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Company Details | Located in: Portland, Oregon Founded in: 2012 | Located in: London, United Kingdom - EC1V 2NX |
Contact Details |
Not available https://www.lytics.com/ |
Not available https://www.ablecdp.com/ |
Social Media Handles |
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