GlossGenius vs Boulevard in September 2026

95% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

GlossGenius

Spa and Salon Management Software

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91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Boulevard

Spa and Salon Management Software

4.3 77 user ratings

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Overview

Description	GlossGenius is an all-in-one business management platform for appointment-based businesses in beauty, health, and wellness, including salons, spas, medspas, wellness clinics, fitness studios, and more. It combines online booking, scheduling, payment processing and POS, marketing, client management, staff and payroll tools, and a suite of AI agents in one system. More than 120,000 beauty, wellness, and health businesses use GlossGenius, including over 5,000 aesthetic and medspa practices that use it as their HIPAA-compliant EMR. On average, businesses on GlossGenius earn 26% more revenue in their first year, reach a 75% rebooking rate, and save 40+ hours a month on administrative work. What sets GlossGenius apart is that it handles the operational work automatically, rather than adding tasks to business owners' to-do lists. GlossGenius books appointments, fills waitlist cancellations, rebooks clients, re-engages clients who have gone quiet, and scans the business's data for revenue opportunities. It is the only platform in the category with a full AI agent team: an AI Growth Analyst that surfaces revenue opportunities from daily data, an AI Receptionist that answers calls and texts 24/7 and books the roughly 50% of inquiries that arrive after hours, and an AI Marketer that writes and sends campaigns on its own. GlossGenius is best for beauty, wellness, and health businesses that want to grow revenue without adding headcount, and it fits both single-location businesses and multi-location teams. It is a common choice for businesses switching from Square, Vagaro, Boulevard, Zenoti, Meevo, Fresha, Mindbody, StyleSeat, or Acuity. Beauty, wellness, and health businesses that switch to GlossGenius save an average of $8,000 a year on payment processing alone. Switching from pen and paper or another platform is straightforward — our team transfers all your appointments, client notes, and more to GlossGenius for free. Read more	Boulevard is the first and only client experience platform specifically designed for appointment-based, self-care businesses. It empowers business owners and professionals to create exceptional client experiences through seamless online appointment scheduling, messaging, marketing, and reliable payment solutions. With a focus on simplicity and elegance, Boulevard streamlines day-to-day operations, helping businesses save time and reduce stress. The platform is purpose-built to optimize scheduling, allowing businesses to efficiently manage their calendar and maximize revenue. Boulevard also helps build deeper client connections through personalized communication and marketing tools, ensuring clients feel valued and keep coming back. From salons and spas to other self-care businesses, Boulevard is designed to meet the unique needs of appointment-based services. Its reliable, user-friendly tools allow professionals to focus on what they do best—delivering enjoyable, personable experiences to their clients. With Boulevard, self-care businesses can operate smoothly while enhancing client satisfaction and loyalty. Whether looking to grow the business or improve the current systems, Boulevard delivers everything required to succeed. Read more
Pricing Options	Free Trial Available Starts at $24.00.	Free Trial Not Available Starts at $158.0. Offers Custom plan.
SW Score & Breakdown	95% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 60% Momentum 64% Popularity 67%	91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 92% Reviews 60% Momentum 68% Popularity 67%
SaaSworthy Awards	# 3 Fastest Growing # 5 Most Popular	Not Available

Features

Total Features	17 Features	12 Features
Common Features for All	Appointment Scheduling Helps in scheduling and managing all necessary appointments Bookkeeping Helps in recording all financial activities of a business including sales, purchases, receipts, payments, and etc. Client Management Facilitates strong necessary data about clients/customers and allows access to it when required Dashboard A digital insight of reports and other workings on a single screen Email Campaigns Send emails for an upcoming appointment, personalized newsletters and offers Employee Management Helps in automating, managing and accessing the data related to the employed staffs, records vital data, etc. in the enterprise Facebook Booking Allows customers to book appointments via Facebook. GST Reports Helps in generating GST reports, other taxation, and billing reports Inventory Management Helps in recording inventory to optimize and fulfill the requirement. Mobile Booking Allows customers to book appointments via Mobile Multi-Location Scheduling Helps in managing schedules and confirm reservations/booking from multiple locations Payments Enables payment collection from the visitors via popular payment gateways Point of Sale (POS) Ensures that the service selling and financial transaction related activities are completed efficiently and timely Reports Comes with reporting capabilities and features custom pre-built reports Reputation Management Enables owners to respond to online reviews across Google, Facebook, etc Rewards Management Ensures people get equitably and fairly rewarded for their achievements and good performance as per the organization's reward policy SMS Notification Send SMS reminders to customers and business owners on recent activity + 14 More - Show Less	Appointment Scheduling Helps in scheduling and managing all necessary appointments Bookkeeping Helps in recording all financial activities of a business including sales, purchases, receipts, payments, and etc. Client Management Facilitates strong necessary data about clients/customers and allows access to it when required Dashboard A digital insight of reports and other workings on a single screen Email Campaigns Send emails for an upcoming appointment, personalized newsletters and offers Employee Management Helps in automating, managing and accessing the data related to the employed staffs, records vital data, etc. in the enterprise Facebook Booking Allows customers to book appointments via Facebook. GST Reports Helps in generating GST reports, other taxation, and billing reports Inventory Management Helps in recording inventory to optimize and fulfill the requirement. Mobile Booking Allows customers to book appointments via Mobile Multi-Location Scheduling Helps in managing schedules and confirm reservations/booking from multiple locations Payments Enables payment collection from the visitors via popular payment gateways Point of Sale (POS) Ensures that the service selling and financial transaction related activities are completed efficiently and timely Reports Comes with reporting capabilities and features custom pre-built reports Reputation Management Enables owners to respond to online reviews across Google, Facebook, etc Rewards Management Ensures people get equitably and fairly rewarded for their achievements and good performance as per the organization's reward policy SMS Notification Send SMS reminders to customers and business owners on recent activity + 9 More - Show Less

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS
Modes of Support	Business Hours Online	Business Hours Online
API Support	NA	Available

Reviews & Ratings

User Rating	Not Available	4.3/5 77 user ratings
Rating Distribution	Not Available	Excellent 62.3% Very Good 20.8% Average 9.1% Poor 3.9% Terrible 3.9%
User Sentiments	Not Available	User-friendly interface, Seamless online booking, Excellent customer service, Efficient scheduling capabilities Limited reporting functionalities, Occasional software glitches or bugs, Mobile app limitations, Lack of certain advanced features
Review Summary	Not Available	User reviews for Boulevard highlight its user-friendly interface, intuitive scheduling features, and robust online booking capabilities. The platform's ease of use and comprehensive features, particularly for salons and spas, are consistently praised. However, some users express concerns about the cost, frequent updates impacting performance, and limited reporting capabilities. While the system effectively manages scheduling and client communication, some users feel it lacks a robust client portal and comprehensive financial reporting. Overall, Boulevard is considered a strong solution for businesses in the beauty and wellness sector, but it's essential to consider its limitations before committing.
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Pricing

Pricing Options	Free Trial Available Starts at $24.00.	Free Trial Not Available Starts at $158.0. Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans	Standard $24.00 $24.00 per month Gold $48.00 $48.00 per month Platinum $148.00 $148.00 per month Practice Essentials $148.00 $148.00 per month Practice Advanced $248.00 $248.00 per month	Essentials $158.00 $176.00 per month Premier $263.00 $293.00 per month Prestige $369.00 $410.00 per month Enterprise Custom Aesthetics Starter Bundle $369.00 $410.00 per month Aesthetics Bundle $421.00 $468.00 per month
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Alternatives

	Vagaro GlossGenius Vs Vagaro SalonManagementApp SimpleSpa 5 39 ratings Salonist 3.7 28 ratings SpaSoft 3.5 8 ratings	SimpleSpa 5 39 ratings Boulevard Vs SimpleSpa Vagaro Boulevard Vs Vagaro SalonTarget 4.9 15 ratings Boulevard Vs SalonTarget Salonist 3.7 28 ratings Boulevard Vs Salonist SpaSoft 3.5 8 ratings Boulevard Vs SpaSoft
	View All GlossGenius Alternatives	View All Boulevard Alternatives