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90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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72% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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Description | mParticle provides data aggregation and management solutions using secure APIs and SDKs connected to a company's systems. The solution enables companies to use the data in various applications such as marketing, analytics, and data warehousing. Additional services include measuring video and audio usage, managing customer profiles to understand critical milestones during a customer’s journey, and data filtration services. Users can influence the flow of data through a client’s output so that the data is leveraged. mParticle helps to create workspaces that act as data containers. Their specialization lies in four data domains: Data Connections, Data Quality, Data Governance, and Data-Driven Personalization. mParticle assists users in managing data quality, enforcing governance, and improving customer service interactions. The simplification and security of customer data infrastructure allow users to spend less time maintaining marketing tools and more time building critical elements. Users seeking to improve conversion rates, retention, and time-to-monetization can do so with the help of high-quality customer data that is readily available. Read more | Applicata believe that profitable online marketing is for everyone. By empowering agencies and brands to perform more effective online advertising, the software enables businesses of any size to focus on profitability and compete with the biggest online advertisers in the world. Read more |
Pricing Options |
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SW Score & Breakdown |
90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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72% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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Total Features |
10 Features
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5 Features
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Common Features for All |
Audience Builder
Behavior Tracking
Data Cleansing
Data Enrichment
Data Orchestration
Data Source
Email Marketing
GDPR Compliance
Hyper Targeting
Identity Graph
Multi-step Marketing
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Audience Builder
Behavior Tracking
Data Cleansing
Data Enrichment
Data Orchestration
Data Source
Email Marketing
GDPR Compliance
Hyper Targeting
Identity Graph
Multi-step Marketing
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Organization Types Supported |
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Platforms Supported |
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API Support |
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User Rating |
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Rating Distribution |
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Not Available
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Read All User Reviews | Read All User Reviews |
AI-Generated from the text of User Reviews
Pricing Options |
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Pricing Plans
Monthly Plans
Annual Plans
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mParticle Custom |
Startup Custom High Growth Custom Enterprise Custom |
View Detailed Pricing
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View Detailed Pricing
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Acquia Marketing Cloud
4.1 Based on 84 Ratings |
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Screenshots | Not Available | |
Videos |
+ 2 More
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Company Details | Located in: New York, New York Founded in: 2012 | Located in: Berlin, Germany Founded in: 2013 |
Contact Details |
Not available https://www.mparticle.com/ |
Not available https://applicata.de/ |
Social Media Handles |
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